BCS FOOTBALL GAME SCORES RECORD TOUCHDOWN FOR ESPN

[gregg75]

You can't watch if you don't have a set either, but people go out and buy them.

You can't make everybody happy but I'm sure ESPN is not sobbing about getting
the highest cable audience ever.

 

[KeithE4]

Not to mention the 5 or so million people who would've watched but can't because they don't have cable. That's lots of eyeballs to throw away.

Given the fact that most of those 5 million are either too old, too poor, too rural, and/or refuse to pay for cable/dish (like me), I doubt that ESPN's advertisers missed us all that much.

But remember, even those who watched online feeds, legal (ESPN3) or not, saw the ads. Maybe ESPN will get the hint and expand their online offerings to ISPs that don't provide cable service, like the one that serves my apartment complex.

 

[justthenumbers]

Not to mention the 5 or so million people who would've watched but can't because they don't have cable. That's lots of eyeballs to throw away.

My guess is that the money ESPN gets in subscriber fees more than makes up for the group that was unable to see ads.

 

[landtuna]

Given the fact that most of those 5 million are either too old, too poor, too rural, and/or refuse to pay for cable/dish (like me), I doubt that ESPN's advertisers missed us all that much.

I do not have cable either (by choice) but do not fall into any of your categories.

But remember, even those who watched online feeds, legal (ESPN3) or not, saw the ads.

As you said, we don't count so no, we didn't see the ads.

 

[KeithE4]

Given the fact that most of those 5 million are either too old, too poor, too rural, and/or refuse to pay for cable/dish (like me), I doubt that ESPN's advertisers missed us all that much.

I do not have cable either (by choice) but do not fall into any of your categories.

We're both in the last category - the ones that refuse to pay for cable (you did say that it was your choice not to have it, therefore by definition you refuse to pay for it because you don't want it). And "too old" means over 50, outside The Sacred Sales DemoTM. I fit into both categories. ;D

But remember, even those who watched online feeds, legal (ESPN3) or not, saw the ads.

As you said, we don't count so no, we didn't see the ads.

I was talking about those who were able to watch the game online, legally or not, not those with no access to ESPN whatsoever. Advertisers will have to start taking those folks into account, and soon, if they don't do so already.

 

[landtuna]

I was talking about those who were able to watch the game online, legally or not, not those with no access to ESPN whatsoever. Advertisers will have to start taking those folks into account, and soon, if they don't do so already.

I'm guessing that the number of ESPN bowl watchers who viewed games over the Internet is an infinitesimally small number but with a significant number of them off-shore. In my experience it is very unusual to see over 1,000 active viewers on any one feed and considering there are only about a dozen feeds active at any one time that is less than a drop in the bucket.

But have you noticed that ESPN3 (available only to certain ISPs) goes blank during commercials as well as during sideline interviews. That may be because performer contracts do not allow those to be shown except on the mother station.