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CC Employees in for a long one

amlover said:
bnaivar said:
amlover said:
640 would make a great oldies station.
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As much as I want an Oldies station in Atlanta.....No, it wouldn't.
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Why not? It has a good daytime signal and most of the music was originally on am radio anyway. I'm talking 60's and 70's music. The 80's don't matter.
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Very few listeners under 55 listen to AM. I'm 56 and unless it was a truly exceptional AM station or jock, I switched to FM in 1969. You won't get the 25-54s you need for ad agency buys playing music on AM.

And a good daytime signal isn't enough. Part of your morning drive and part of your afternoon drive are on your nighttime signal part of the year.
 
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