CC in Raleigh sells spots for $40 when their ratings would warrant $150.
That's a lousy sale and hurts the market as a whole. As is, radio only
gets 7% of the advertising pie. CC sellers are WEAK!
ALL stations need rate integrity. But you need good sales management and sellers.
The real good ones don't want to work for CC. Hence, PLEASE buy me for $40!!
That's a lousy sale and hurts the market as a whole. As is, radio only
gets 7% of the advertising pie. CC sellers are WEAK!
ALL stations need rate integrity. But you need good sales management and sellers.
The real good ones don't want to work for CC. Hence, PLEASE buy me for $40!!