E
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an alternative browser.
You should upgrade or use an alternative browser.
The Archway trainwreck is finally over........
It was reported 4 years ago they paid $9+million dollars for those stations which included 98.3 WLGT and WWNF (which they reprtedly sold to Curtis 2 years ago for about $1 million dollars). And one can only assume they have a deal for WLGT which should not sell for more than $750,000.
Now, depending on who you talk to they have sunk somewhere in the neighborhood of $2 million bucks into the operation of these signals over the last 4 years....which brings their total investment to around $11 + million bucks.
Here's the math:
BUYING
$ 9,000,000 + Original Purchase price (6 FM signals)
2,000,000 + Additional investment
____________________________
$11,000,000 + Total For 6 FM signals
SELLING
$1,000,000 WWNF to Curtis (Approximate)
$ 750,000 WLGT (Estimated)
$4,000,000 WRHT/WRHD/WWHA/WWNK (Inner Banks Media)
_____________________________
$5,750,000 Total For Same 6 FM signals
$11,000,000
- $ 5,750,000
____________
-$ 5,250,000 Profit/Loss
A lot more can be said but nothing more needs to be said....these numbers conclude the final chapter of this very ugly Archway Broadcasting story!
It was reported 4 years ago they paid $9+million dollars for those stations which included 98.3 WLGT and WWNF (which they reprtedly sold to Curtis 2 years ago for about $1 million dollars). And one can only assume they have a deal for WLGT which should not sell for more than $750,000.
Now, depending on who you talk to they have sunk somewhere in the neighborhood of $2 million bucks into the operation of these signals over the last 4 years....which brings their total investment to around $11 + million bucks.
Here's the math:
BUYING
$ 9,000,000 + Original Purchase price (6 FM signals)
2,000,000 + Additional investment
____________________________
$11,000,000 + Total For 6 FM signals
SELLING
$1,000,000 WWNF to Curtis (Approximate)
$ 750,000 WLGT (Estimated)
$4,000,000 WRHT/WRHD/WWHA/WWNK (Inner Banks Media)
_____________________________
$5,750,000 Total For Same 6 FM signals
$11,000,000
- $ 5,750,000
____________
-$ 5,250,000 Profit/Loss
A lot more can be said but nothing more needs to be said....these numbers conclude the final chapter of this very ugly Archway Broadcasting story!
How much did Hinton sell his two FM signals to Archway for? Wasn't it about the same that he and Curtis have now paid for the group of four? That's a good deal. Sell two stations with less than class A coverage for about the same you pay to get one back, a class B and two class C signals.
Hinton is a talented radiophile. The stations should do well under him, if he's willing to invest the money to correct the engineering problems with Hot.
Hinton is a talented radiophile. The stations should do well under him, if he's willing to invest the money to correct the engineering problems with Hot.
What Engineering problems are there? The stations have not been off (WRHD was off for 3 hours thursday as the strobe system was being changed) and the Transmitters are all operating at 100% power. It has taken a year and a half, but, ALL the sites are stable and working well. The processing has been changed on all the stations and sounding good. Archway sunk a good deal of money in the Technical plant to improve the problems. If you know of any Technical issues that STILL exist, Please let me know and it will be taken care of.
Thanks, Yes it was quite a mess when I got there. 103.7 had a lot of problems, 96.3 was running at 60%power. I could go on and on about all of the sites, We have a new Transmitter on 94.3 with a power increase. I am really proud of the sites now, I would be glad to take anyone on a visit to any of our sites. some are better looking than others, but with time, All of the sites will look and perform well. I am stoked Henry and Don have bought these stations. Not taking anything away from Archway, Inner Banks Media is a local company, and knows the needs of the area. I have worked at Curtis Media as an Engineer, and have heard good things about Henry. I really think we have the stuff it takes to be a group of stations that people want to listen to. I know I am probably opening up a can of worms, but I would like some feedback about our air sound. Listen to us and let me know what you think! Post your replys here and I will respond.
First off I want to say this. It's obivious your the engineer and I don't and will not bash anyone's line of work. Especially something they are proud of. However, 96.3 is wayyyyyyyyyyyyy over modulated. The audio sounds distorted and its really loud compared to all the other stations in the market. Especially for a mainstream CHR. Anyone who is in the car and flips thru the dial most of the stations are equal except the urban stations who have more base, but when you get to 96.3 its LOUD.
I have a modulation monitor and 2 others I take with me from site to site. I also have a spectrum analyzer that I take around as well. WRHT 96.3 peaks at 105% modulation as we are carring a subcarrier and RDS. This is allowed under FCC rule 73.319. As far as the distortion, I have done a Proof of performance of all the facilities. I can provide the results upon request. We are using a Telos Omnia 6hd processor. Prior to the STL we are using an Aphex Compellor that is doing our analog to Digital conversion. As soon as I can run a digital cable from the control room, we will be running digital from the Wheatstone D70 console all the way to the Exciter. I have noticed some songs that have some tearing of the high frequency content, that is a function of the audio cards we run, or the way the song is dubbed into the system. It is a lot better than earlier, when all the songs were run through Cool Edit Pro and Hard limited. Now, that is distorted. Please describe the distortion and I will see what you are refering to. I am not being defensive, just want to provide everyone with a signal they will listen to for long periods. We have come a looooong way in a year and a half.
BTW, some of the stuff we play on the air is not the best produced music (and I use the term loosely). Kinda hard to process bad mastering. Remember GIGO, Garbage In Garbage Out. MP3's don't help either!
BTW, some of the stuff we play on the air is not the best produced music (and I use the term loosely). Kinda hard to process bad mastering. Remember GIGO, Garbage In Garbage Out. MP3's don't help either!
Yep, She is one powerful box. Kinda easy to get out of hand. I find it has real tight peak control, I can modulate without RDS or SCA 99.98% with no overshoot and it does sound louder than the other processors. If you play with the presets, let me know and we will share some and see how we like them.
Not to take away from the engineering side...
I was wondering since all of this is happening with Don and the rest of the peeps, My question(s) are/is:
Does anyone think there will be format changes? What about employment?
Or does anyone know if they are going to be hiring?
Just wondering, sorry for all the questions..
On a personal note, I have worked as an Engineering apprentice, and respect what you guys (RFguy) have to deal with everyday..
~Stitch
I was wondering since all of this is happening with Don and the rest of the peeps, My question(s) are/is:
Does anyone think there will be format changes? What about employment?
Or does anyone know if they are going to be hiring?
Just wondering, sorry for all the questions..
On a personal note, I have worked as an Engineering apprentice, and respect what you guys (RFguy) have to deal with everyday..
~Stitch
C
carolinagirl
Guest
I'd take on WRNS they have the biggest piece of the pie
WRNS also has listeners who aren't going to switch the station ever at all...
Booming signal you can hear clear to Wilmington or two stations you have to flip back and forth between as you drive from Greenville to New Bern? The past four years have shown what the listeners favor.
The Jacksonville signal sucks but 94.3 and 94.1 have killer in-building (meaning listening at work) coverage of Greenville and New Bern. They could be a serious contender to V103.
Booming signal you can hear clear to Wilmington or two stations you have to flip back and forth between as you drive from Greenville to New Bern? The past four years have shown what the listeners favor.
The Jacksonville signal sucks but 94.3 and 94.1 have killer in-building (meaning listening at work) coverage of Greenville and New Bern. They could be a serious contender to V103.
They've tried to take on WRNS in various fashions for years. Between WRNS and Bear Country, they should just back away from country and never speak of it again.
With Bob -n- Sheri on Hot, they might as well go to HAC. Maybe modify their positioning to 963 and 1037 The Sun, to keep some of the heritage.
With Bob -n- Sheri on Hot, they might as well go to HAC. Maybe modify their positioning to 963 and 1037 The Sun, to keep some of the heritage.
C
carolinagirl
Guest
I'd still go after WRNS, do the math: do you want 10% of WRNS monthly billing or 10% of V103's billing, I would bet WRNS bill 2x what V bills a month. If you have balls you go after the big dog.
There is already another station going after WRNS and doing quite well. This group has tried Carolina Country, Eagle Country, and Hank Country with no success whatsoever, even when they were in a bona-fide triple wide.
I also wouldn't bet that WRNS bills double WMGV. RNS is notorious for dollar a hollar deals to try to price other stations out of the market. WMGV is owned by Beasely, which is the closest thing to a real professional radio group in the market. Given their demo and experience, I'm sure V does very well.
At any rate the point would be to create a better product and try to take the audience. The market isn't big enough and there aren't enough ad dollars to exist on 10% of another station's billing, especially with two class C frequencies.
I also wouldn't bet that WRNS bills double WMGV. RNS is notorious for dollar a hollar deals to try to price other stations out of the market. WMGV is owned by Beasely, which is the closest thing to a real professional radio group in the market. Given their demo and experience, I'm sure V does very well.
At any rate the point would be to create a better product and try to take the audience. The market isn't big enough and there aren't enough ad dollars to exist on 10% of another station's billing, especially with two class C frequencies.
A station with a worse south market signal than Hank is #3 or 4 in this market... The Bear. They did this in what, less than a year? 94.1 has tried every version of country there is and in 6 years has not been able to get a single one to stick. There is no piece of the pie left to go after. The Bear snuck in while Hank was trying to figure out its next strategy and took quite a bit of it already. WRNS isn't going to lose but so much... this is still eastern NC we're talking about.
With that said, I really don't know what two stations can do around here and succeed at. CHR is dead in ENC. There isn't enough for two stations. I remember when Hot and Bob could combine for a 10 share... not anymore.
I guess they could do what everyone else does when they've run out of formats. Run gospel. They'll at least get what they're getting now.
With that said, I really don't know what two stations can do around here and succeed at. CHR is dead in ENC. There isn't enough for two stations. I remember when Hot and Bob could combine for a 10 share... not anymore.
I guess they could do what everyone else does when they've run out of formats. Run gospel. They'll at least get what they're getting now.
NewsNow said:RNS is notorious for dollar a hollar deals to try to price other stations out of the market.
BTW, this explains a lot of the ads I've heard on there. I've been trying forever to figure out how a farm shop in Pink Hill affords to advertise on WRNS.
- Status
- This thread has been closed due to inactivity. You can create a new thread to discuss this topic.