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Citadel is now Cumulus Media

So Cumulus Media is buying Citadel....hmm I know its going to be about 6 months to a yr before any real changes take place. But anyone wanna guess what stations in Portland Market will change formats, staff or others first? Here is a Idea 93Q's to syndicate over WJBQ's air in morning drive.....Give southern Mainers a Taste of Ted and Amy in the AM! More Importantly is which stations will they sell off and to whom? Not tring to hate here, just thought about it this.....and the talented jocks!
http://sosho.me/10v
 
Ain't nothing going to happen to WJBQ--it's the strongest station (ratings-wise) in the group. BLM looks pretty safe too. I'd bet that perpetual ratings disappointment WCYY gets a total makeover, and WHOM probably goes all VT.
 
This isn't about radio. It's avarice. Look at what happened when Fairpoint tried to buy Verizon's NH, VT, and ME landline business. Circuit City. Borders. Blockbuster. DaimlerChrysler. Tribune. AOL. I'm sure there are many others. All highly leveraged buyouts that went bad. Being big for the sake of being big helps no one except C-level execs and the M&A lawyers. Everyone else is grist for the mill.


remaster said:
It's not good for radio
 
After the ABC/Citadel merger didn't it take about 3 years to file bankruptcy?How long before the Cumulus/Citadel merger will be in bankruptcy.
 
Underminer said:
Ain't nothing going to happen to WJBQ--it's the strongest station (ratings-wise) in the group. BLM looks pretty safe too. I'd bet that perpetual ratings disappointment WCYY gets a total makeover, and WHOM probably goes all VT.

I don't think that WHOM will be the only one that goes all VT. I would be surprised if anyone is live after 7:00 PM at best...I say this being near a similar sized market that they are also already in...
 
Cumulus will become far, far more aggressive in putting syndicated programming content on it's stations now that it has acquired a real radio network (formerly ABC Radio Networks). This includes stations that it currently owns. You don't do this deal, which includes a content network, and not use that content network as much as possible to dramatically reduce programming expenses as much as possible. They actually have to do this - it's the same formula Clear Channel has used - or the math just doesn't work. Look for the Bert Show coming to a CHR near you soon. (except WJBQ of course)
 
Cumulus has a policy of no live middays or nights...on any station. I'd expect Rick Dees to end up on a daypart at WHOM.
 
got a couple of thoughts on changes coming to Maine radio, hope others weight in on this. Over all, I'm of the opinion that this is a bad thing for live, local (even local VT), and locally programmed radio. That being said here's my outlook.

WBLM - Gone will any kind of live nights / overnight - maybe some type of voice tracking at night, straight music overnight, actually be surprised if there is even a voice after 10pm, most likely a VT midday and not a local one. Look for a lot if not all of the BLM A to Z deep cuts to vanish, hopefully they roll one more of those before the deal takes effect. BLM will a shell of it self in 3 years. Very Sad.

WCYY - I think because of selling combo of CYY / BLM, CYY will stay around, cumulus will need it to counter the bone / frank combo that nassau offers to cover males 18-54. CYY 2 jocks, lots of VT, a lot more then now, there may be some other voices from inside or outside the cluster. Musically, they will be much more conservative, say good bye to CYY's unequaled support of local music, and most if not all of those local cuts that still come up as part of the core library. Also gone will be the commercial free weekends. CYY will no longer be a station that breaks new bands for the format. The sick puppies comes to mind as an example of a band CYY played first not only in portland but they were one of the first stations to add the band nationally. Again as a CYY listener, I'm very disapointed

WJBQ - Morning show will be cut to 2 people, I don't think cumulus has a 3 person morning show on any station, let alone one in a market that isn't even in the top 100. Also VT mid days, VT nights, and like blm no voices past 10pm. For a CHR the q is already pretty conservative so musically I don't know what the changes will be I don't think much. Maybe a little less rock

WHOM - Live morning ?, everything else VT, I'm sure we can expect to hear Rick Deez on America's superstation

Augusta

WMME - One person live morning, one person afternoon, everything else VT or syndicated, and i'm sure the vt will come from it will out of market, think z 107 in bangor
WEBB - Same thing
I don't believe any of the bangor cumulus stations have a local morning team (i'm sure someone will correct me if i'm wrong), no reason to believe they will keep that in augusta, a small market.

Portsmouth -
WOKQ/WPKQ not sure, that station is strong in both manchester and portsmouth, i'm sure they will add syndicated shows and more VT.
The Shark - All VT, live morning ? if that isn't the case already

Presque isle - I have no opinion, only been there once.

All of this is just an opinion from an outside observer. None of this is good for radio and many excellent people will be caught up in this merger, I'm getting ready to add more music to my ipod. I beleive that Clear Channel and Cumulus are two of the reasons why radio is slowly becoming irrelevant and uninteresting, not that there aren't talented people that work for those companies, but all the talent in the world is of no use if they aren't allowed to use it.
 
Music Man left out Bangor predictions. Z107, I95, and Q106 will see more syndication. There's no doubt about it. Again, with the ABC programming...Cumulus will take full advantage of that so they can start trimming down their massive debt load.
 
Clickin said:
Music Man left out Bangor predictions. Z107, I95, and Q106 will see more syndication. There's no doubt about it. Again, with the ABC programming...Cumulus will take full advantage of that so they can start trimming down their massive debt load.

Would it be sour grapes to say I am so glad I am not in this rotten business anymore? ;D
 
musicman75 said:
WMME - One person live morning, one person afternoon, everything else VT or syndicated, and i'm sure the vt will come from it will out of market, think z 107 in bangor
WEBB - Same thing

WMME- Right now it's a 3 person show with the third wheel the afternoon guy and the female sidekick the midday personality...the third guy will be gone, Jon James & Renee Nelson have been together for too long for them to change it, they'd take a hit ratings-wise if they broke the 2 up.

musicman75 said:
I don't believe any of the bangor cumulus stations have a local morning team (i'm sure someone will correct me if i'm wrong), no reason to believe they will keep that in augusta, a small market.

Actually all the Bangor Cumulus stations have local morning shows, save for WEZQ which carries Bob & Sheri, who also carry Dees in the afternoon.
 
Check out the Cumulus headline from Radio-Info's front page. There's another reason to believe that Cumulus will go "syndication crazy" in the near future.
 
@ThatGuyOnTheRadio For now, Billy Bush is already on in the Portland market: He's carried on Coast 93.1 evenings. Hasn't done particularly well there, so it'd be a p**s poor decision to move him over to ratings winner JBQ.

I would note one bit of encouragement: Citadel was pretty awful to its stations too - but WBLM and JBQ were generally spared. It is possible that there's somebody smart at Cumulus who will evaluate the profit::expense margins and see the value in leaving them untouched.

If Cumulus can't see the value in live radio, well let's face the truth: FM radio is going the way of shortwave. Maybe not today, maybe not tomorrow. But as we've all rambled on about ad nauseum before: why would any listener waste their time listening to prepackaged crap when they could have iTunes download the programs they really want to hear and then listen to those programs on a schedule that best suits their individual needs.

I spent my life dreaming of a career in radio, but I got out when I realized the programmers were really just glorified property managers renting property in a bad part of town. In other words, the business model isn't "make a great product people want", it's "fill this airspace I own with someone, anyone just as long as they pay the rent." And hey, once they stop paying the rent, board up the windows and get out of town.

But take heart, me mateys, the best news of all: Once corporate America runs 'em dry, at least we'll all be able to buy our very own 50,000 watt stations on the cheap. :)
 
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