thematt999 said:
radioatlantis must be a union person that likes throwing a good chunk of his/her money away every month. Unions definitely are NOT the way to go. Look how great unions are for the car and airline industries! There could be more radio unions, and then there would be stations going out of business because they can't raise the revenue to match expenses. Then even less people have jobs! Yeehaw!
While we all might agree that radio companies undervalue employees, the solution is to simply evaluate the pros and cons of the job. Some people (those of us still working in radio) may acknowledge the low pay and tenuous job security, but love the work, so we accept the former and keep going to work. But if it gets to a point where the pay/security overshadow the job satisfaction, then quit. Go a company that treats you better or change your field of work.
I really believe that radio is going to face a severe talent drought in 10 years, and that will force higher salaries and better conditions of employment. But as it is, the demand for workers is FAR outweighed by the supply of labor, and that means lower wages.
Capitalism is a beautiful thing.
Matt, I'm not sure if this is sarcasm or if you're serious.
Agreed--100 percent--that radio will face a severe talent shortage in perhaps less than 10 years, having chased so many talents away already--and that the supply/demand dynamic may indeed (finally) tip toward air talents. The few surviving "pros" could find themselves being paid pretty damn well.
Capitalism is a beautiful thing--if it isn't allowed to rage completely out of control and trample the little guy, as it has for the past decade or so. Radio is one "Poster Child" for re-regulation, along with banks & financial services, airlines, phone & cable... and the energy (oil) industry... et cetera. We're (the little guy) getting battered by the monopolists from every direction. If we're not getting fired from our radio jobs, we're having our homes repossessed by the lending sharks or getting gouged at the gas pump.
But, I digress. Back to radio. Brenda, you are an outstanding example of what is happening all across the country. Radio stations/clusters are converting AT jobs from fulltime employment to part-time employment. Radio executives believe that the audience cannot tell the difference--that is, whether you are doing your show from the corporate studio or a home studio, and that the audience really doesn't care. Your ratings will stay right up there.
So... if they can get just as much value from your work, but can pay you a fraction of what your fulltime salary was... and remove you from their health insurance plan... it's better than having a Brinks Truck open up and dump money on the porch!
And it's up to you to find a couple more outfits to pay you the same... and it's up to you to find insurance for yourself--or marry it. Not the Market Manager's problem.
What I'm saying is that it's happening everywhere. Welcome to the Next Phase of being a radio star.