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Couric #1 in SW Florida

Frankly, I get a little tired of people bashing Katie Couric. And Fort Myers is hardly the only market where she leads in audience. Here in my area, she leads in Raleigh-Durham, Greensboro, Roanoke, and Charleston (SC). I'm sure there are many other markets where results are the same.
 
fortmill said:
Frankly, I get a little tired of people bashing Katie Couric. And Fort Myers is hardly the only market where she leads in audience. Here in my area, she leads in Raleigh-Durham, Greensboro, Roanoke, and Charleston (SC). I'm sure there are many other markets where results are the same.

In most markets, the #1 for network news will be the #1 in local news (at least at 6:00). WRAL, WFMY, WDBJ, and WCSC tend to be the 800 pound gorillas in their markets (from what I hear), so there may be no surprise Couric is tops. I suspct WTOC Savannah is the same.

In Atlanta, where the 800 pound gorilla (WSB-TV) delays ABC World News until 7:00, WSB's local news at 6:30 beats NBC Nightly News (WXIA) and CBS Evening News (WGCL). And ABC World News gets higher ratings at 7:00 on WSB than NBC or CBS does.

Follow the 800 pound gorilla around to the #1 network news in those markets.
 
JayR said:
BrigThomson said:
Well since I'm 55+ you're showing a ridiculous ignorance about the age group.

You must not live in southwest Florida.

I've actually visited SW Florida on several occasions, and there are plenty of young residents there, not to mention the senior communities a previous poster mentioned (but nothing like nursing homes). Fort Myers is actually one of the fastest-growing populations in the state of Florida.

Hey JayR, if you don't like it in your area... why don't you move!
 
How about Miami? How does she do there?

I guarantee that if WTVT/13 Tampa-St. Petersburg
and WJXT/4 Jacksonville were still CBS affiliates,
that would be two more Florida markets in her
column, because they were 800-pound gorillas in
the Cronkite/Rather days (WTVT became a Fox o&o
in 1994; WJXT went independent in 2002, giving the
NBC affiliates the edge in both markets). Little or
no chance of her being number one in Orlando:
WKMG/6 is the perennial number three there, and I
would guess that Charlie Gibson is probably number
one in that market.
 
I catch my wife watching CBS Evening News sometimes, and then I realize it's only because she comes on after the WRAL News (the 800 pound news gorilla in Raleigh-Durham). Then we turn it to King of Queens or something else....
 
Here's my theory-there are a lot of homes in SW Fla.that are occupied by the seasonals or snowbirds who come for 3-6 months of the year. Many do not have cable (there are still a LOT of outdoor antennas in my MH park) and many of those antennas have much stronger VHF than UHF elements-go figure. It's been said that the winter population of Charlotte County Fla (within the Ft. Myers viewing area) is approx 2X the population of the year rounders.

Do the cable penetration #'s take into account the snowbirds as well as the permanent Fla residents?

There are a lot of very elderly, fixed income people, who make do with very little money. Not enough to afford cable/satelite. But with a strong loyalty to CBS.
 
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