CUMULUS SHUT DOWN IN LOUISVILLE?

[collegeDJ86]

93.9 is no doubt a good upgrade for WAY-FM.

It does look like they had plans to improve the 105.9 signal - there's a CP filed 7/29/10 that would boost power up to 1.27 kW from .64 kW, but it would also go directional and lessen its signal to the northeast (protecting WWWY 106.1 North Vernon I presume?).

http://www.fcc.gov/fcc-bin/fmq?list=0&facid=50764

Would they hold on to a simulcast and build out the CP, simulcast and leave it unbuilt, or sell 105.9 with the CP in hand to make it more desirable of a buy?

 

[RWW]

93.9 is no doubt a good upgrade for WAY-FM.

This brings WAY-FM full circle to this frequency - the first affiliate in this area (a low power operation) was WFBR, and their 93.9 FM signal got overtaken when this station put its full power station on the air - now WAY-FM buys that station out and their programming is back at 93.9 FM. (WFBR got moved to 95.3 FM)

Does the new 93.9 FM signal reach into Shelby County? If so, I wonder if that will affect whether or not WXLN gets to continue being one of their affiliates? 105.9 never really reached into that area with a clear signal.

 

[oxford777]

Does the new 93.9 FM signal reach into Shelby County? If so, I wonder if that will affect whether or not WXLN gets to continue being one of their affiliates? 105.9 never really reached into that area with a clear signal.

93.9 reaches all the way to eastern Shelby County.

 

[radiofan502]

Any news about 1450 yet? Will they ever be back on the air? It's getting close to 3 months off the air.

 

[skippertthomas]

Would love it and do strictly Clark-Floyd County programming...

 

[radioville]

Would love it and do strictly Clark-Floyd County programming...

would the clark-floyd county residents even care?

 

[skippertthomas]

The key is to make sure every one in the 35 and up range sees, mingles and is probed by the staff and station to know and be involved with it.. Station to community and vise-versa.... It's called local radio.. Many I have known from the SI side of the river wish they had an outlet....They're looking for any local and vocal outlet they can call SI's....

 

[radioville]

The key is to make sure every one in the 35 and up range sees, mingles and is probed by the staff and station to know and be involved with it.. Station to community and vise-versa.... It's called local radio.. Many I have known from the SI side of the river wish they had an outlet....They're looking for any local and vocal outlet they can call SI's....

isn't 1570 doing this?

 

[WildcatGuy]

The key is to make sure every one in the 35 and up range sees, mingles and is probed by the staff and station to know and be involved with it.. Station to community and vise-versa.... It's called local radio.. Many I have known from the SI side of the river wish they had an outlet....They're looking for any local and vocal outlet they can call SI's....

AM audiences are diminishing rapidly all over America. Increasingly, the AM band is becoming a road on which fewer and fewer people drive. Admirable thought it may be, your idea is probably about 35 years too late.

 

[Bengalsfan]

The key is to make sure every one in the 35 and up range sees, mingles and is probed by the staff and station to know and be involved with it.. Station to community and vise-versa.... It's called local radio.. Many I have known from the SI side of the river wish they had an outlet....They're looking for any local and vocal outlet they can call SI's....

isn't 1570 doing this?

yes, and the were having some luck with it until 105.1 took half their syndicated line-up

 

[KyDXIn]

Would love it and do strictly Clark-Floyd County programming...

would the clark-floyd county residents even care?

In the mid 90s, 96.5 was started by Jon Walsh and Dennis Hill, who owned WJDW 1550 in Corydon. They advertised it as Indiana 96.5 and I thought did a pretty good job of selling the concept of local radio for the Clark, Floyd, and Harrison County area. I believe the music format was a mix of current and adult contemporary hits, and local news during drive time with Jeff Stuart. It reminded me of WMPI, without the country music soundtrack. The effort lasted about 3 years until it became B96.5. I'm not sure why it didn't last. It might have been the content, or lack of staff to sell to the people in that area, but the signal should have been pretty good from the Elizabeth area and close to the QMF tower.

 

[greg.hahn]

Would love it and do strictly Clark-Floyd County programming...

would the clark-floyd county residents even care?

In the mid 90s, 96.5 was started by Jon Walsh and Dennis Hill, who owned WJDW 1550 in Corydon. They advertised it as Indiana 96.5 and I thought did a pretty good job of selling the concept of local radio for the Clark, Floyd, and Harrison County area. I believe the music format was a mix of current and adult contemporary hits, and local news during drive time with Jeff Stuart. It reminded me of WMPI, without the country music soundtrack. The effort lasted about 3 years until it became B96.5. I'm not sure why it didn't last. It might have been the content, or lack of staff to sell to the people in that area, but the signal should have been pretty good from the Elizabeth area and close to the QMF tower.

Or it might have worked quite well for what it was, but was worth 5 times the money as a Louisville station than it was as a Corydon station. You can't sell enough high school sports and graduation greetings to make up that kind of difference in value.

So when someone offered them a lot of money, they did the smart thing.

 

[KyDXIn]

would the clark-floyd county residents even care?

In the mid 90s, 96.5 was started by Jon Walsh and Dennis Hill, who owned WJDW 1550 in Corydon. They advertised it as Indiana 96.5 and I thought did a pretty good job of selling the concept of local radio for the Clark, Floyd, and Harrison County area. I believe the music format was a mix of current and adult contemporary hits, and local news during drive time with Jeff Stuart. It reminded me of WMPI, without the country music soundtrack. The effort lasted about 3 years until it became B96.5. I'm not sure why it didn't last. It might have been the content, or lack of staff to sell to the people in that area, but the signal should have been pretty good from the Elizabeth area and close to the QMF tower.

Or it might have worked quite well for what it was, but was worth 5 times the money as a Louisville station than it was as a Corydon station. You can't sell enough high school sports and graduation greetings to make up that kind of difference in value.

So when someone offered them a lot of money, they did the smart thing.

Oh I agree totally that is a possibility. I never heard what the sale price was for the signal.

 

[The King Bee]

Any news yet on WQKC, AM 1450? I'm not hearing or seeing anything on the grapevine or with my own ears or eyes. Nor have my station broker friends hinted at anything.

I am surprised it's been dark for this long, except for two or three brief carrier turn-ons I've heard...perhaps re-proofing or signal tests for a prospective client? The building and RF plant are in ready-to-go shape. I'd go Southern Indiana-oriented with lots of local sports, with "Timeless Cool" adult standards as my music format...in other words, I'd sound just like WXVW once did!

Somebody-grab that signal. grab those 'XVW' calls and go! There's money to be made in the 35+ demos-go get it. Wildcat Guy, a sound operation can still make a success with a local AM signal...properly run and programmed, AM ain't dead yet!

 

[William_Yeager]

This brings WAY-FM full circle to this frequency - the first affiliate in this area (a low power operation) was WFBR, and their 93.9 FM signal got overtaken when this station put its full power station on the air - now WAY-FM buys that station out and their programming is back at 93.9 FM. (WFBR got moved to 95.3 FM)

Aside from some local programming, WFBR is now running Salem pretty much 24/7, including Doug & Kim in the morning (formerly on 105.9 The River) - it is essentially idental to Nashville's 94 FM the Fish. This is a bit of a gutsy choice being in WJIE's backyard, and even K-Love puts a fringe signal into Bullitt County on 91.5 and 97.9.

 

[Tri-State Media]

Assuming the Reds don't find someplace a lot better to broadcast in Louisville, another option for some places northeast of Louisville is WXGO-AM 1270/Madison, IN, especially daytime. Neither day or night local signal penetrates much of Oldham or Henry Counties in Kentucky (but it serves Trimble County fairly well daytimes). On the other hand, if you're in the eastern 1/2 of Scott County, IN or northeastern Clark County, IN...you're good during the day but SOL during nightttime operation.

All of that will be moot, though, if/when WXGO moves to Aurora, Indiana in Dearborn County (west of Cincinnati) - it'll be nulled pretty severely to the west, southwest and northwest, at which point, all of those areas can kiss that option goodbye...as WXGO will then target Cincinnati and the Northern Kentucky suburbs with their 600 watts of daytime only power...

 

[BobOnTheJob]

Assuming the Reds don't find someplace a lot better to broadcast in Louisville, another option for some places northeast of Louisville is WXGO-AM 1270/Madison, IN, especially daytime. Neither day or night local signal penetrates much of Oldham or Henry Counties in Kentucky (but it serves Trimble County fairly well daytimes). On the other hand, if you're in the eastern 1/2 of Scott County, IN or northeastern Clark County, IN...you're good during the day but SOL during nightttime operation.

All of that will be moot, though, if/when WXGO moves to Aurora, Indiana in Dearborn County (west of Cincinnati) - it'll be nulled pretty severely to the west, southwest and northwest, at which point, all of those areas can kiss that option goodbye...as WXGO will then target Cincinnati and the Northern Kentucky suburbs with their 600 watts of daytime only power...

Except for the city of Madison & a very few miles around, WLW has a much better signal. They say WXGO will never be built at Aurora, but even if they do, the Reds won't air there. It seem safe to assume that WLW wouldn't agree to anyone else in the Cincinnati Metro carrying the Reds. Plus, it's a Daytime only CP.

 

[Bengalsfan]

Assuming the Reds don't find someplace a lot better to broadcast in Louisville, another option for some places northeast of Louisville is WXGO-AM 1270/Madison, IN,

I'm hearing that the new ESPN station will be carrying the Reds next year.

 

[Tri-State Media]

Assuming the Reds don't find someplace a lot better to broadcast in Louisville, another option for some places northeast of Louisville is WXGO-AM 1270/Madison, IN, especially daytime. Neither day or night local signal penetrates much of Oldham or Henry Counties in Kentucky (but it serves Trimble County fairly well daytimes). On the other hand, if you're in the eastern 1/2 of Scott County, IN or northeastern Clark County, IN...you're good during the day but SOL during nightttime operation.

All of that will be moot, though, if/when WXGO moves to Aurora, Indiana in Dearborn County (west of Cincinnati) - it'll be nulled pretty severely to the west, southwest and northwest, at which point, all of those areas can kiss that option goodbye...as WXGO will then target Cincinnati and the Northern Kentucky suburbs with their 600 watts of daytime only power...

Except for the city of Madison & a very few miles around, WLW has a much better signal. They say WXGO will never be built at Aurora, but even if they do, the Reds won't air there. It seem safe to assume that WLW wouldn't agree to anyone else in the Cincinnati Metro carrying the Reds. Plus, it's a Daytime only CP.

I mentioned the "Daytime only" part. WLW does have a much better signal in the Madison area, you're right. It'd mainly be an option for daytime games.

I'm hearing that the new ESPN station will be carrying the Reds next year.

That wouldn't surprise me. WDRD's nighttime local-grade signal covers much of Louisville-Jefferson County proper (with the exception of a sliver of the western part of the county which is nulled). That local grade signal even penetrates much of Clark County. For day games it's serviceable for pretty much the entire Louisville metro...

 

[Tri-State Media]

They say WXGO will never be built at Aurora, but even if they do, the Reds won't air there. It seem safe to assume that WLW wouldn't agree to anyone else in the Cincinnati Metro carrying the Reds. Plus, it's a Daytime only CP.

I have to agree with you about WLW and the Reds. It's safe to say, if WXGO even DID move into Aurora, WLW would force the Reds to yank that affiliation pronto. I wouldn't bet on it being built if WXGO wants to keep the Reds.