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Dave FM is Now Atlanta's Finest Rock

Sounds like they are joining the list of others seeking the same audience. Wasn't that
their problem to begin with, trying to stand out enough to be something different?
 
Been listening all morning. Their music has definitely trended older. They have always mixed in some 70's but now it seems most of the music is from the 70's and even 60's. Few 90's and newer songs mixed in. Really think they should focus more newer with emphasis on the indie scene with a light mix of the 70's and 80's. Doing opposite of my likes but then again, I'm not a PD and maybe someone has the right idea.

CBS Radio has some of the best rock formats in the nation. They do things differently from the two big monsters so it will be interesting to watch or listen.... :)
 
I believe Norm Winer was part of the sign-on team for DaveFM. As for the slogan ... meh.
 
acheron82 said:
Been listening all morning. Their music has definitely trended older. They have always mixed in some 70's but now it seems most of the music is from the 70's and even 60's. Few 90's and newer songs mixed in. Really think they should focus more newer with emphasis on the indie scene with a light mix of the 70's and 80's. Doing opposite of my likes but then again, I'm not a PD and maybe someone has the right idea.

CBS Radio has some of the best rock formats in the nation. They do things differently from the two big monsters so it will be interesting to watch or listen.... :)

That's kind of opposite what KFOG/San Francisco, a legendary AAA station, has been doing. K-Fog was mostly older product, and its audience had been eroding. A new PD came in this year and made the playlist much more current based.
 
casual observer said:
I believe Norm Winer was part of the sign-on team for DaveFM.
It seems like the music mix is now closer to what it was when DaveFM debuted. (All it needs is every-other-hour Supertramp, and it'd be 2004 all over again.)
 
Somebody commissioned an online survey I took the other night asking me to rate sample formats ranging from hot AC to CHR/M to CHR/R to urban AC to urban to hip-hop. Not sure if this was a proposed tweaking of some incumbent (specific questions on Q, Star, Wild, V, Kiss, Hot, and Majic) or someone looking for a hole there to launch a new format.
 
I was trying to listen this morning, unbiased...and it is auditory garbage. Elton John on repeat mixed in with some 90s lite rock. Why did they pick up 60 and 70s hits when the market is already flooded with it? (River..Rock..etc)
 
Many of you may disagree but a true alternative rock station in Atlanta is missing. The reason why 99x is not doing well is not only due to the weak signal but also the limited music selection and the strong lean to mainstream rock vs the more indie style.

Dave was really doing pretty good just a few weeks ago as I was hearing lots of deeper cuts from bands like Phoenix and Portugal of Man but now they are doing a Neil Young weekend.
 
bclark71. said:
Drop the Amp-FM format on as Z93 and blow Q100 out of the box.

Wow - not a good idea - Amp would tank in Atlanta (and it basically would be competing with Wild, not Q100 which has an older demographic)
 
Wow, I was listening ... I must say that Dave's "Rock" is indeed now very fine, it's exquisite rock that exude the attributes of fineness.
 
Bottom line is a station can't survive with such a small 'niche' format like Dave playing artists like Phoenix, The Head And The Heart, Fitz and the Tantrums, etc.. Not in Atlanta anyway. Gotta appeal to a wider demo. I feel it doesn't matter what they play right now, it's too late to revive this station... it's terrible. Blow it up and start over...hell, call it Z93 and hire Rude, Beth, Willard, Greg Clark... I'd listen.
 
trhodes96 said:
Bottom line is a station can't survive with such a small 'niche' format like Dave playing artists like Phoenix, The Head And The Heart, Fitz and the Tantrums, etc.. Not in Atlanta anyway. Gotta appeal to a wider demo. I feel it doesn't matter what they play right now, it's too late to revive this station... it's terrible. Blow it up and start over...hell, call it Z93 and hire Rude, Beth, Willard, Greg Clark... I'd listen.
Agree and Disagree Rhodsie. They should have played Phoenix when the "1901" first came out, not waited one year and the call it new. There are decent artists out there that they should play more frequently, The Decemberists, Fleet Foxes, TV on the Radio, etc. DAVE needs help on re-currents and older music.

Once I am PD, it will all change. I may even need a night time jock who used to be an on air talent at 96 Rock.
 
If this does not work, and Neil is not named PD, and if Radio One can make all news work in Houston, with out the news "resources" that CBS has available. WZGC will go all news. I personally believe that news and or news talk should not be allowed in a market with the limited FM signals* that Atlanta has, but the FCC has never and should never get into programming formats.

Who at CBS radio is going to explain the lack of ratings at one of the 8 quality FM in town signals in Atlanta on failed music formats. WWJ AM (a CBS station) in Detroit (a smaller market) usually in the top 5 in the 6+ and the success of the all news operations in NYC and Chicago proves that CBS can do all news.

* Atlanta's limited number of C or C0 FM's has been mentioned in other treads. What the FCC should (but will not) do is to do away with the "third" channel protection and reallocate the FM's around Atlanta.
 
secondchoice said:
Who at CBS radio is going to explain the lack of ratings at one of the 8 quality FM in town signals in Atlanta on failed music formats. WWJ AM (a CBS station) in Detroit (a smaller market) usually in the top 5 in the 6+ and the success of the all news operations in NYC and Chicago proves that CBS can do all news.
Could a CBS all-news FM really compete against AM 750 and NOW 95.5 FM, NewsTalk WSB? (Oh, and WGST, too.)

In NYC, CBS competes against itself with WCBS and WINS, and against ABC Citadel Cumulus talker WABC. They are the incumbent.

Ditto in Chicago with WBBM, competing with WLS (Cumulus) and WGN (Tribune) in the talk space.

And ditto in Detroit, with WWJ competing with Cumulus talker WJR.

You might have a point if you are saying all-news, well-done, could compete with an established news/talker, by providing an alternative to talk. Or, if you think that CBS could consistently pull more share than the 2 share Dave FM. But Cox isn't going to sit still and let anyone knock off their incumbent position in ATL, and they are jealously guarding WSB/WSBB's share as they continue to deal with their man crush on V-103...

...also owned by CBS--now that's an idea-if CBS wanted to distance V-103 further from WSB(B), some siphoning of WSB's audience would do the trick.

Could CBS flip WAOK to all-news as a trial balloon, and possibly the AM side of an eventual FM simul? Obviously if the FM takes off, the AM would probably go do something else.

CBS has a CP to up WAOK to 25k days (http://www.radio-locator.com/cgi-bin/pat?call=WAOK&service=AM&status=C&hours=D ) but the night signal is a non-starter, having very little coverage north of I-20 or the top end. Of course, no ATL AM besides You Know Who will have a decent signal during winter AM and PM drive.
 
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