Stations to take note of: WBAP-continues to fall. KEGL- just turn off the transmitter. KRLD holding their own. KVIL went up with the start of Christmas Music. KXEZ shows up in the ratings,a nd KHYI NOT..Waht does that tell you. Interesting!!
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DFW Ratings
- Thread starter radioaircheck
- Start date
I listened to KHYI for a while the other day. The audio is so poor it's like listening to AM. I realize this is being discussed in another thread but I felt compelled to mention it since KHYI was referred to regarding DFW ratings. Maybe improving the audio would at least get them on the board.
Yikes - where is KEGL in men 18-49 like 14th? or RMS - in the top ten at least?
radioaircheck said:
D/FW is the only top 5 market where a news station isn't competitive... If you look at news stations in the other top 5 markets, KRLD's audience share here is 40-70% lower than the news stations in the other cities. KEGL remains a mess...most AORs tend to go after 18-34 males. I'm not sure how much of that age groups wants to hear Five Finger Death Punch and Staind mixed with 30-40 year old Pink Floyd songs or an afternoon drive talk show of middle-aged guys giggling.
It's interesting that when KMNY 1360 was leased out to Rational Radio, if it managed to show up in the ratings at all, it would be with a 0.1 or 0.2. In the recent times, with it leased out for Spanish religious programming, it is drawing over a 1 (and from the overall numbers, it only trails KTCK, WBAP, and KRLD among AM stations).
KESN 103.3's artificially high overall ratings from the night games of the Rangers World Series run is over 3.2-3.1-1.5.
M
MikeShannon914
Guest
It was much the same for KMNY's BizRadio before that, which I believe did achieve a 0.1 in one book, one time. But the 1360 frequency's lack of listenership goes all the way back to the waning days of KXOL in the early and mid-80s, and right on through KNRB, Radio Aahs, etc.txchipk said:
D
dfaulkner
Guest
One issue with 1360 is the night pattern. When The HiFi Club was on there I could only hear it before sunset. Even though I live no more that 10 miles from the transmitter site.
txchipk said:
To use the phrase favored by Randy Michaels, aside from the sports stations, this is not a good market for "spoken word" formats, whether they be commercial or non-comm.
I'm not sure if this isn't a market hungry for news in other media. It would be interesting to see the percentage of television news viewers compared to other markets. I've heard it said or maybe read ($1 to the Thompson Twins) that Seattle-Tacoma is among the top DMAs when it comes to watching television news. That seems to correlate to "spoken word" doing well on the radio side there.
We could use a visit from Uncle Barky and David Eduardo on this thread.
Bob E. Nelson said:
Perhaps it has something to do with the quality of the choices... when was the last time a reporter for KRLD or KERA-FM broke an important news story? Whenever I try KRLD, it always seems like some reporter is reporting live from a non-event like a house fire -- which is terribly tragic and newsworthy to the people who lived there, but not really news of any importance to the other 5.3M people that live in the market. As well, just like the TV newscasts, if I'm just going to be told a dozen times to go to the station's website to get more information on every story, I'm not sure it is worth my investment of time to listen to a bunch of incomplete reports.
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As well, just like the TV newscasts, if I'm just going to be told a dozen times to go to the station's website to get more information on every story, I'm not sure it is worth my investment of time to listen to a bunch of incomplete reports.
[/quote]
LOL!
As well, just like the TV newscasts, if I'm just going to be told a dozen times to go to the station's website to get more information on every story, I'm not sure it is worth my investment of time to listen to a bunch of incomplete reports.
[/quote]
LOL!
It's amazing to see how much talk radio has declined. I'd be interested in knowing how much of what's left is over 54...
As for all-news, it takes years to build that kind of station. KRLD has made some good attempts, but they haven't been consistent enough.
I've always believed the key is cume: train listeners to know that they'll hear the top stories as soon as they tune in, without having to wait and wait and wait...
It might work to break off a chunk of the metro. Super-serve a portion, rather than blanket the whole market with news that doesn't really matter to anybody (outside of a small circle of friends).
As for all-news, it takes years to build that kind of station. KRLD has made some good attempts, but they haven't been consistent enough.
I've always believed the key is cume: train listeners to know that they'll hear the top stories as soon as they tune in, without having to wait and wait and wait...
It might work to break off a chunk of the metro. Super-serve a portion, rather than blanket the whole market with news that doesn't really matter to anybody (outside of a small circle of friends).
D
dfaulkner
Guest
A full market Classic Country would be wonderful.
D
dfaulkner
Guest
By day 1190 could fill that role (if they get the sound quality up to what it should be) but it's night pattern is , well there are several threads on here about that , it's infamous.
dfaulkner said:
Back in spring 2005 (when First Broadcasting was running the oldies format), 1190 had the best AM sound quality I heard since the mid-70's on WCFL when Jim Lupus tuned the airchain to peak performance.
For the past few years, it sounds like they're modulating at an average of about 75%. It's the softest on the dial and easy to miss when tuning across the band.
D
dfaulkner
Guest
Exactly. Doesn't sound like a 50KW signal at all. As you said, it used to be the best sounding AM in town. When it was KLUV AM, it sounded awesome. John Summers Doo Wop Show sounded as good on 1190 as it did on 98.7. But that was then...
WBAP's continued slide is interesting. There are so many reasons for it, but I can narrow it down to one broad theme: loss of localism. Yes, they still have their morning show and Mark Davis.. but that's it. Those were somewhat watered down too as WBAP accomodated the move to run Rush Limbaugh live by cutting Davis down to 2.5 hours and taking a half hour off the morning show and giving it to Davis.
Afternoon drive is taken up with Sean Hannity and Mark Levin from New York. They don't even have the Dallas Stars games anymore to draw in hockey fans who might not otherwise listen to the station. Now that they're co-owned with KLIF, they may have an opportunity to re-think what they're doing. Perhaps move one of those syndicated shows over to KLIF and bring back the afternoon news on WBAP.
They need to do something or soon they'll be looking up at KLIF in the ratings. That's a scary thought.
Afternoon drive is taken up with Sean Hannity and Mark Levin from New York. They don't even have the Dallas Stars games anymore to draw in hockey fans who might not otherwise listen to the station. Now that they're co-owned with KLIF, they may have an opportunity to re-think what they're doing. Perhaps move one of those syndicated shows over to KLIF and bring back the afternoon news on WBAP.
They need to do something or soon they'll be looking up at KLIF in the ratings. That's a scary thought.
tested said:
Agree to an extent and will add BAP's problem is the staunch disconnect between conservative radio and reality. Davis isn't even really a main stream guy. He's part of the right wing establiment although he dips his toes in the "libertarian" movement with nice remarks but dismisses them completely in the next segment of his show. Rush, Sean, Levin, Davis, Ingraham are all extemists that few people really identify with.
For many years , KRLD has been somewhat weak daytimes in parts of Fort Worth...Downtown,
near Lockheed Martin, down Hulen to I-20, around west loop 820 all the way to Lake Worth, down Camp Bowie...
all areas with lots of professional/technical people who are more apt to listen to news radio.
Did KRLD have some transmitter changes about the time DFW Airport opened? seems like about that time the Fort Worth
day signal went from being like 820 to being more like present day 660 and 770 as received in Fort Worth.
J
johnny_letter
Guest
Yeah, I live in White Settlement and the KRLD signal, while listenable, is not very strong.
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