Don't people in Lafayette know what day it is?

[SheJay]

Radio2100 said; If you were to apply y0our standard of proving that commercials aired, you would have your jocks say the complete date and time into every break and before every spot. And then we would have to send a cassette (or CD) of the audio proving the spot aired and at what time with the invoice. But then again, someone could just make it up in the production studio.

NO. You were not paying attention! No casettes to agencies. This my friend, is the way it's done in alot of stations, where the person who SENDS the affidavit listens to the tape (the DATE is a given from the date of the aircheck listened to - the time is from the timecheck given by the announcer) and notes that the spot ran or not. Then the list is notarized and sent as "proof." Nobody makes up anything. WGN, Chicago is one place using that system.

Remember now, NO hate!

I have wonder what decade you are refering too. I too have been at this for 20 years and have NEVER heard of this. I am not trying to be hateful, but I think you full of beans.

 

[voicetrack]

Same here. Been in this thing of ours for over 25 years. Any affidavits required by clients have always been notarized by someone on staff and sent out that way. Never heard of this other "system".

 

[richardcranium]

Never ever heard of this system. I've been at major market stations, small market stations, and any number in between over the past 25 years. This, my friends is a first. ???

Radio2100 said; If you were to apply y0our standard of proving that commercials aired, you would have your jocks say the complete date and time into every break and before every spot. And then we would have to send a cassette (or CD) of the audio proving the spot aired and at what time with the invoice. But then again, someone could just make it up in the production studio.

NO. You were not paying attention! No casettes to agencies. This my friend, is the way it's done in alot of stations, where the person who SENDS the affidavit listens to the tape (the DATE is a given from the date of the aircheck listened to - the time is from the timecheck given by the announcer) and notes that the spot ran or not. Then the list is notarized and sent as "proof." Nobody makes up anything. WGN, Chicago is one place using that system.

If I didn't know any better...I'd swear this guy was Art...

 

[radio2100]

Thanks for backing me up on this one guys.

 

[Lafayette Unplugged]

This my friend, is the way it's done in alot of stations, where the person who SENDS the affidavit listens to the tape (the DATE is a given from the date of the aircheck listened to - the time is from the timecheck given by the announcer) and notes that the spot ran or not. Then the list is notarized and sent as "proof." Nobody makes up anything. WGN, Chicago is one place using that system.

This is where someone should provide some hard facts. Who can we call (or specifically, what agency or station) actually does something that sounds this antiquated (people sitting around listening to cassettes to prove spots ran---are there enough man/woman hours in a day to pull this off? Doubtful).
???

 

[Backintown]

You know the real topic of this thread, before it got jacked was "what day it is". Look, I don't hide my identity, depite a screen name instead of my real. you can easily figure out who I am. I work with Brian, who cares if he has a crutch? Ok, maybe it is something to work on, but I don't care how long you have been in the business, or how good you are, you got a crutch, period. I have been on the OM/PD side for a long time, not at present, but was for a long time. I feel I am a fair and honest judge of talent. Ok, Brian has a crutch, if you want to call him on that. It has already been said and I will echo the comment, he does put on a good show. Good listener interaction, good localism, etc.. in the end, that is what wins.

 

[benandree]

Ok, Brian has a crutch, if you want to call him on that. It has already been said and I will echo the comment, he does put on a good show. Good listener interaction, good localism, etc.. in the end, that is what wins.

Said better than the original!

 

[Lafayette Unplugged]

A long time ago, I should have opened up a new topic: "Favorite Crutches".

AGAIN, I've never listened to Brian on whatever station he's on, so I don't know or care what he sounds like.

I just wanted to have some fun pointing out all of the jock crutches that never seem to disappear even after all these years.

Go back and check my previous posts.

And I don't think anyone has said I was incorrect with any of my examples.

 

[regionear]

Maybe you missed it...we have these cool things now called computers....some of them even get this thing called the internet now...but that is off topic

The computer machine things can actually tell you exactly what played and when...its amazing

HEY YOU GENIUSES HERE>>>>

Curious, without a paper log, HOW does the person who does affidavits figure out when the commercial ran without wha you consider to be a crutch (that sometimes may not be)?

When I worked at WAZY in 1969-72, we had a paper log.

 

[Sommerstime]

Day, time, temperature, and what song is playing are all the average listener cares about. So to anyone who does not like to deliver these tidbits of information should find other work. Hell most of the time I do not even say my name because the average listener does not care who I am they just want to know Day, time, temperature and what song is playing. And is there a problem with telling people to listen for a chance to win ___? Since when did being live and informative become a crutch? It is amazing that the only people that seem to even care about crutches are the ones that are or have been lucky enough to work in radio. The listener thanks us for the crutches and as for my part I will keep fielding the calls from those grateful listeners. FYI this is a thank you to everyone that posts on this....and tjthedj....I agree with you I do not think people understood fully what you ment by crutches. So please do not take this as a comment to your post. I just feel that this needed to be explained from me.....thank you benandree and backintown for the backup. See you all on the radio!!!

 

[radio2100]

I can get a computer generated voice to say the correct time and temp on the air, so why do I need jocks (or better yet, personalities)?

Talk to me. I want to hear a person telling me something interesting.

 

[Lafayette Unplugged]

I can get a computer generated voice to say the correct time and temp on the air, so why do I need jocks (or better yet, personalities)?

Talk to me. I want to hear a person telling me something interesting.

Good point here. And at least ONE person gets MY point I've overexplained with multiple posts.

If that's ALL you have to say on the air, it gets boring. And that's what's frustrating: the stupid listener lets it slide or doesn't demand any more for their money. OR they don't care about being entertained by terrestrial radio anymore because the pickings are so slim for decent music variety, jocks who don't JUST read index cards with the same exact music bed underneath, and don't just repeat THE TIME OF DAY and say "gettin' ya thru the workday" every single break. Thus, it becomes a CRUTCH when nothing else seems to come out of one's mouth.
And, thus, the listener continues to disappear to his/her iPod, XM, CD, etc. like the trends show (listenership down 15-20% over the last ten years? Something like that?)
Big deal if you are "winning" in the ratings game. It's mostly by default. There's no conviction by the stupid listener. The faithful handful that are left fill out the diaries and/or have the radio on by rote.

I certainly have no problem with stupid contests, but what I WAS (again, see previous posts) commenting on how jocks have come up with a new word: "gonnabegivinaway". It sounds like they are about to lose their lunch they say it so fast and it loses all it's flavor because they say it so often about everything.
"Comin' up FOR YA", "There's a LITTLE Neil Diamond FOR YA on yer THURSDAY", etc.
CRUTCHES. I know you have to load your breaks into the computer and get to your real job or help with the sales department as well, but let's have some content.
THEY AREN'T SAYING IT FOR ANY OTHER REASON THAN THEY CAN'T STOP SAYING IT.

Just a wild guess, but SOMEBODY is going to be just crazy enough to have a frequency that has only the time and temp and what day it is over and over, and it will be HUGE in this town. Why? Because that's apparently all people want, I guess.

Aircheck, anyone?

:-\

 

[flashback]

I can get a computer generated voice to say the correct time and temp on the air, so why do I need jocks (or better yet, personalities)?

Talk to me. I want to hear a person telling me something interesting.

exactly.what happend to stations with djs who are given the chance to say interesting things like WLS and WCFL did with larry lujack and others between songs?

 

[Tom Wells]

As someone who often works midnights 7 days a week for many months at a stretch,
it becomes at first hard to remember what day of the week it is, and then it doesn't really matter much anymore,
and then after a bit more time you really don't see any point to days being different.
Finally you just become annoyed with the whole idea that it might make any difference what day of the week it is.

So, along this sliding scale of not knowing or caring what day it is, I guess I appreciate the radio telling me
what day of the week it is, to help me from becoming completely adrift.