If no one has the answer about what happened to Dusty and WDJO - I respect that.
The key to me is rooting for WDJO' and WQRT to make it. They have to battle every day for a share of the revenue and some audience.
They always own it to their audience and advertisers to present the best programing they can.
If I was in charge of any of the stations would I make a change. Of course.
1, WDJO have one of the shifts be really 'Live" with a personality who would become the face of the station in doing remotes and being out in the community. I believe that since the signal is weak in morning drive I would go for afternoon drive to be "live." It is a real shame that Dusty is not being heard on WDJO.
2. WQRT - As I mentioned before I would consider airing the TRN news blocks during the week.
(With this format I would still keep the afternoon drive but have a Top of the hour 10 minute newscast with stocks, traffic, weather and sports headlines. On the week ends there are several special programs that can generate revenue and audience.
I have a couple of other formats in mind for WQRT but I am more interested in what other people have to say before I mentioned them and why.
The key to me is rooting for WDJO' and WQRT to make it. They have to battle every day for a share of the revenue and some audience.
They always own it to their audience and advertisers to present the best programing they can.
If I was in charge of any of the stations would I make a change. Of course.
1, WDJO have one of the shifts be really 'Live" with a personality who would become the face of the station in doing remotes and being out in the community. I believe that since the signal is weak in morning drive I would go for afternoon drive to be "live." It is a real shame that Dusty is not being heard on WDJO.
2. WQRT - As I mentioned before I would consider airing the TRN news blocks during the week.
(With this format I would still keep the afternoon drive but have a Top of the hour 10 minute newscast with stocks, traffic, weather and sports headlines. On the week ends there are several special programs that can generate revenue and audience.
I have a couple of other formats in mind for WQRT but I am more interested in what other people have to say before I mentioned them and why.