ZZZ
Only changes were +/- two points for a bunch of stations. And WYNG disappeared entirely.
Only changes were +/- two points for a bunch of stations. And WYNG disappeared entirely.
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Evansville Ratings
- Thread starter PTBoardOp94
- Start date
Just looked at 'em (12+)... Looks like Mark Elliott is welcomed at WIKY with a substantial gain... Overall the fringe support is up for Regent's Owensboro 'BKR and Lankford's 'RAY... Overall both Regent looses a 'fraction' and SC 'loses' some overall points to the fringe...But the big guns from these two keep on "Keeping On"... Looks like Wolf Country, News-Talker/'GBF-AM, 'GBF-FM, and ESPN-106.7 (listed correctly in Radio-Info and wrong in R&R, who still had them as Country) should have nice little parties during 'The Soup-Ur-Bowel' game... WIKY would have the biggest, as they gain more of a hold, than New England on top dawg trophies... 'KDQ remains a regional dynamo, but the CHR's and the fringe class 'C' rocker, Soft A/C, Hot AC and AM MOR/Easy stations drop to the 'egg shell'....But WSON and WBNL sell well as 'hometown stations'...They won't need to worry.... From the 'bullpen'... "Skipper"
Rating parties at Regent? That reminds me of a story when I worked there. The ratings came in and we did well. The program director asked the "Upper Class Twit of the Year" Cluster Manager, we'll call him "Conan", if he could take the staff out for a celebration. "Conan" explained to the PD that there was no money in the budget or trade available for such an event. A couple of weeks later "Conan" took his sales staff on a night on the town that involved limos, dinner and a concert all on the station trade since they hit their goals for the quarter.
I believe "Conan" has moved on to the mortuary business. He specializes in one car funerals and does as well there as he did in radio management. ;D
I believe "Conan" has moved on to the mortuary business. He specializes in one car funerals and does as well there as he did in radio management. ;D
Well pointed Rob... I really see the Princeton and Mt. Vernon guys winning in this book.... If, with the commuting number running into Gibson County to work at Toyota, the ARB people need to put Gibson BACK into MSA... It was when I first got into this biz... It would even increase WRAY's AQH shares... But, as is, they are the 'hometown-rural' king of the ADI... They're AQH Shares in the MSA is impressive... With TOC allowing Dan E. and Media Mix folks sell ESPN on the crippled signal of 106.7, It shows that Evansville is now into the 'sports' format.. This was their first FULL book in the ESPN format.... With an upgrade down the road, they can reach that last 3.3 Regent had in the format, that came 'after' they dumped the format... WEOA's LMA of 1400 from SC was a bigger drop than anticipated... 'EZG is still a 'stunter', until they sell it or decide to make a go of it in a down radio property market... Rumor had it they want 2.0 for it.... Unless they would settle for 1.5 to 1.7, they might as well make a run for it.... Remember the montra was; "We will work hard to get local alumni, business and others to contribute to the cost and expenses of our successful Jazz format"... I have yet to hear any difference in the on-air support of WUEV... I warn their loyal listeners and alumni, the board was serious about the costs and might look at offers from the past, if things don't turn around... Silence on the issue is not golden...... The board and students are paying for the above budget work study and other costs (tuition?).... Humm?
N
NDMA90
Guest
WUEV will not be sold because UE needs the station to air sports. Which, by the way, did I hear actual commercials airing on a public radio station? Amazing the lack of instituational control. It's ashame. WUEV served as a model college radio station up until a few years ago.
I agree Princeton and Mt. Vernon may wid up the big winniers. Live and local!
I agree Princeton and Mt. Vernon may wid up the big winniers. Live and local!
I'm not sure why this 94.9 collapse interests me so much. I guess it's like a train wreck....you just have to stop and look no matter how hideous the carnage is.
Here are my comments/observations:
Based on Skipper's well articulated remarks, why would the new 94.9 general manager (only known for his past sports work), go into a successful sports station and flip the format to something 180 degrees in the other direction? Even if the format decision was already made by Withers, then why would he hire that particular person based on his previous work?
Given the comments about the success of "live and local" stations, that makes the demise of 94.9 even more intriguing, seeing how they are "live and local" except for overnights. An argument can be made that 94.9 is now focused on Wabash County, IL and not interested in Evansville Metro ratings. That argument doesn't hold water given the success of WRAY, which is primarily a "local" Gibson County station, but can still hold it's own in the Evansville metro. And speaking of focusing on Wabash County, IL, how much sense does that really make? A county with less than 10,000 total population with no businesses and you're going to waste a 50,000 watt signal? For what they're using it for, downgrade it to a 1,000 watt station and let someone else do something with that stick.
Granted, 94.9 is never going to be a huge player in the Evansville ratings, but a 0.0 is inexcusable and if HUGE changes aren't made there soon....Withers either doesn't care or isn't paying attention (which we all know isn't the case).
BTW: The "Conan" character mentioned in a previous post is a GREAT monniker and leaves NO doubt who you're talking about!!
Here are my comments/observations:
Based on Skipper's well articulated remarks, why would the new 94.9 general manager (only known for his past sports work), go into a successful sports station and flip the format to something 180 degrees in the other direction? Even if the format decision was already made by Withers, then why would he hire that particular person based on his previous work?
Given the comments about the success of "live and local" stations, that makes the demise of 94.9 even more intriguing, seeing how they are "live and local" except for overnights. An argument can be made that 94.9 is now focused on Wabash County, IL and not interested in Evansville Metro ratings. That argument doesn't hold water given the success of WRAY, which is primarily a "local" Gibson County station, but can still hold it's own in the Evansville metro. And speaking of focusing on Wabash County, IL, how much sense does that really make? A county with less than 10,000 total population with no businesses and you're going to waste a 50,000 watt signal? For what they're using it for, downgrade it to a 1,000 watt station and let someone else do something with that stick.
Granted, 94.9 is never going to be a huge player in the Evansville ratings, but a 0.0 is inexcusable and if HUGE changes aren't made there soon....Withers either doesn't care or isn't paying attention (which we all know isn't the case).
BTW: The "Conan" character mentioned in a previous post is a GREAT monniker and leaves NO doubt who you're talking about!!
wackamole said:
BABY!!! If they only had Ritalin in the Zee Pharmaceutical box!
But seriously.....
Congratulations to the folks high atop Mt. Engelbrecht, specifically Mark Elliot who allows personality on the air instead of "read the liner cards as written or else".
True and sincere local radio will always win. There are many around the area who get the concept. Henry Lackey and the folks at WRAY do it right but you have to include WITZ Jasper, and WFMW Madisonville among others. The county by county numbers speak volumes as well as revenue potential. These stations would attend the opening of an envelope if it has something to do with their town; the true definition of "serving the community". What infuriates me are these lowlife owners who believe running an occasional public service announcement is the same thing. The way they talk you'd think a Nobel Peace Prize is in order for their microscopic donation of air time. But on the bright side, it does make for a great drinking game during an NAB speech. Each time one of those suited weasels say, "Serve (or serving) the Community" take a drink, you'll be hammered in no time.
Now to the subject of 94.9, I've said it once and will say it again; the frequency has little chance of success unless you do one of two things:
-Focus on life north of Evansville
or
-Find a niche no one else is doing in Evansville
Anything beyond that is a futile attempt. Johnny Randolph brought back WYNG 105 after years of being in the shadow of WKDQ. He was on the rabbit's tail when Regent purchased the property and exiled the format to 94.9, the ratings crashed. It was because the signal is inferior to WKDQ, WBKR, and WRAY in the metro. Yes, 94.9 has a massive signal but 94.7 in (Philpot) Owensboro starts becoming an issue on most car radios as you venture into Warrick and Henderson Counties. The only way to fix the problem is to purchase 94.7 but Bud Walters is busy serving the community and wants way too much money. (HEALTH WARNING.....Refrain from playing the "Serve the Community" drinking game if Bud Walters gives a NAB speech. You're likely to die of alcohol poisoning.)
If Withers is able to pay bills then there isn't a darn thing we can do about it except armchair quarterback on this board.
Congratulations to the folks high atop Mt. Engelbrecht, specifically Mark Elliot who allows personality on the air instead of "read the liner cards as written or else".
True and sincere local radio will always win. There are many around the area who get the concept. Henry Lackey and the folks at WRAY do it right but you have to include WITZ Jasper, and WFMW Madisonville among others. The county by county numbers speak volumes as well as revenue potential. These stations would attend the opening of an envelope if it has something to do with their town; the true definition of "serving the community". What infuriates me are these lowlife owners who believe running an occasional public service announcement is the same thing. The way they talk you'd think a Nobel Peace Prize is in order for their microscopic donation of air time. But on the bright side, it does make for a great drinking game during an NAB speech. Each time one of those suited weasels say, "Serve (or serving) the Community" take a drink, you'll be hammered in no time.
Now to the subject of 94.9, I've said it once and will say it again; the frequency has little chance of success unless you do one of two things:
-Focus on life north of Evansville
or
-Find a niche no one else is doing in Evansville
Anything beyond that is a futile attempt. Johnny Randolph brought back WYNG 105 after years of being in the shadow of WKDQ. He was on the rabbit's tail when Regent purchased the property and exiled the format to 94.9, the ratings crashed. It was because the signal is inferior to WKDQ, WBKR, and WRAY in the metro. Yes, 94.9 has a massive signal but 94.7 in (Philpot) Owensboro starts becoming an issue on most car radios as you venture into Warrick and Henderson Counties. The only way to fix the problem is to purchase 94.7 but Bud Walters is busy serving the community and wants way too much money. (HEALTH WARNING.....Refrain from playing the "Serve the Community" drinking game if Bud Walters gives a NAB speech. You're likely to die of alcohol poisoning.)
If Withers is able to pay bills then there isn't a darn thing we can do about it except armchair quarterback on this board.
Huge book for WIKY...KDQ spends a bunch of money on TV and goes down...Wolf does well...Kiss and Hot go down...WABX still owns men 25-54...XMAS is no help to Oldies...GBF lives and dies by Bob and Tom...JACK who?
Predictions for Spring: KDQ will bounce back, Hot will bounce back...everything else stays the same.
Anyone else?
Predictions for Spring: KDQ will bounce back, Hot will bounce back...everything else stays the same.
Anyone else?
Yeah, the WKDQ TV ads were lame. Probably recycled from the previous year. I don't think they were even spinning the "current" records that were on the TV ad. Seems like Last Dollar from Tim McGraw was on the spots. Hit the charts in September of 06 if memory serves.
Did you hear actual commercials on 91.1 WVUB? Oh, wait, they've been doing that for ... 15 years?NDMA90 said:
...Just a note on the idea that WUEV is there, for life, because of sports.. Have you noticed that in the middle of the season, 105.3/WJLT picked up the games??? They needed the 50kw to really be the silent Flagship, as WUEV must rely heavy on the 'streaming' factor.. With WSJD, and WNTC joining in on their smaller class "A" outlets in Princeton-Mt.Carmel and Central City/Greenville/Madsionville... 'UEV becomes more 'religated' as the 'board feed' for the commerical FM's in the daisy chain.... Could this be a future sign???
N
NDMA90
Guest
But UE or years has demanded radio coverage of volleyball, men's and women's soccer, softball and baseball. I don;t see a market to air these games on a commercial station.
If the station was a training ground, then I could see airing some games. But when you have full time employees doing games with no students....you have to wonder.
Don;t know about WVUB airing commercials, but WUEV is.
WITZ does a great job doing local radio.
I think we will continue to see stations bought and sold in Evansville and SC winning the books. Until an independent local broadcaster breaks into the market, expect the same cookie cutter programming.
If the station was a training ground, then I could see airing some games. But when you have full time employees doing games with no students....you have to wonder.
Don;t know about WVUB airing commercials, but WUEV is.
WITZ does a great job doing local radio.
I think we will continue to see stations bought and sold in Evansville and SC winning the books. Until an independent local broadcaster breaks into the market, expect the same cookie cutter programming.
Bill Bussing made an offer to buy WUEV a few years back. The station has been running Evansville Otters baseball games for several years. Guess they still do. The team is owned by the Bussings and Bill was just trying to keep the games on the air since no commercial station would touch it. I helped sell spots for the games (Krispy Kreme donuts, anyone!?!) and there were rules involving "call to action" ads. It was a great deal though, $200 for a full season (100 games) and we sold it out.
If it went commercial, WUEV could compete locally based on the stagnation of area programming. Anyone elee think GBF should sign-off after Bob & Tom everday day?
If it went commercial, WUEV could compete locally based on the stagnation of area programming. Anyone elee think GBF should sign-off after Bob & Tom everday day?
Pager said:
WUEV can't go commercial because of its place on the dial. As far as GBF signing off after Bob and Tom let me throw this pass in our fantasy radio message board. I've never understood why GBF-FM never moved to 105.3. There have been lots of opportunities but it's never been done. GBF has always had a strong following beyond the Evansville metro and it seemed logical to put the format on a 50kw signal. 103.1 has co and adjacent channel issues, though 102.9 moving to 102.7 has helped in Owensboro but Spencer County must deal with 103.3. Plus the intermediate frequency battle when a car next to you is listening to 92.5 taints the listening experience.
Pager said:
Hmmm....well there was "Lite 105.3" that didn't go over well. So there was a chance to move it then. If there were any reason to move to the bigger frequency it would be for the revenue potential of Bob and Tom.
That format will never sell well no matter what signal. Rock is a hard sell in E'ville. Even with WABX's numbers (#1 Men/#3 Adults) they still have an awful lot of "commercial free hours". Bob and Tom might sell, but they'll still fall off the table ratings and revenue wise at 10a. Now, if Regent were to switch sticks, why not move KISS to 105.3 so they can really compete against Hot? That's a station that needs to sh!t or get off the pot. How long will they let that one die before finally flipping it?
Oxnard said:
That scenario makes sense.
B
Bianco500
Guest
skippertthomas said:
Speaking of WUEV, their star dude(well former) is in a lotta hot water
And Kiss actually may be starting to trend up, I saw previous numbers at a 3.9 and these numbers are a 4.6, looks like black folk are embracing a FM urban, WEOA better find a FM stick if it wants to stick around.
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