Honestly, as much as the radio geek in me loves the expanded lower FM band idea, it seems like an idea that's decades past it's time. And it would probably be about as successful as the expanded AM dial. Not good. Of all people, I actually have several portable radios that could tune these frequencies - but then again, I am an outlier.
To me, the answer is adopting a version of DAB (or DAB+) such as they have in the UK and Europe. They use frequencies that are in the 220 MHz portion of the spectrum. Just spent some time over there and had the foresight to purchase a Roberts brand portable FM/DAB receiver before I left ($55 on Amazon). It worked amazingly well. Even in England's smaller markets, you scanned and had access to all of the national brands, brand extension and many local signals (including many that are AM stations - but in crisp stereo). It behaved more like a streaming device than a radio as far as tuning was concerned, though I found the sound quality to be better than all but the most wideband streaming. To give an example; I was in Stoke and could probably receive 6-7 FM signals well. In DAB, over 50 were available, all with perfect sound.
Given this fascinating discussion about the future of radio, after playing with the DAB service in the UK, France, Belgium, the Netherlands and Germany (who's offerings were the weakest, btw), I am convinced that this is a potential way forward for radio.