Format Change Coming To 95.5 PGC?

[quietboy]

I think the mixers on PGC have a list of songs that they have to play from. I don't think they have much opportunity for variety except maybe the midday mix/maybe late night. Where is Celo?

 

[kilamanjero]

That is another liability to WPGC because in their days under Jay Stevens and Albie Dee, there was the freedom to play practically anything during the mix which made it a treat to hear. Management will have to lax on the reigns on this station if they want it to thrive because variety is what draws in listeners not the same thing at any given point of the day or week.

 

[donta1974]

That is another liability to WPGC because in their days under Jay Stevens and Albie Dee, there was the freedom to play practically anything during the mix which made it a treat to hear. Management will have to lax on the reigns on this station if they want it to thrive because variety is what draws in listeners not the same thing at any given point of the day or week.

You are talking about the days of Infinity Broadcasting CBS is a different animal.

 

[kilamanjero]

That is another liability to WPGC because in their days under Jay Stevens and Albie Dee, there was the freedom to play practically anything during the mix which made it a treat to hear. Management will have to lax on the reigns on this station if they want it to thrive because variety is what draws in listeners not the same thing at any given point of the day or week.

You are talking about the days of Infinity Broadcasting CBS is a different animal.

That's a non consequitur. You might want to listen to their sister station, V-103, just in the last 3 years started to practically anything they want to during their mixes. V-103 used to be more conservative than WPGC is now with its mixes. The only things that have changed are the people in charge Washington and Atlanta cluster because the Infinity to CBS transition occurred in 2006. It's a local management thing.

 

[donta1974]

That is another liability to WPGC because in their days under Jay Stevens and Albie Dee, there was the freedom to play practically anything during the mix which made it a treat to hear. Management will have to lax on the reigns on this station if they want it to thrive because variety is what draws in listeners not the same thing at any given point of the day or week.

You are talking about the days of Infinity Broadcasting CBS is a different animal.

That's a non consequitur. You might want to listen to their sister station, V-103, just in the last 3 years started to practically anything they want to during their mixes. V-103 used to be more conservative than WPGC is now with its mixes. The only things that have changed are the people in charge Washington and Atlanta cluster because the Infinity to CBS transition occurred in 2006. It's a local management thing.

Well you see D.C. and Atlanta are two different markets. The management teams are different as well. Iam sure that Rick caffey has a different management style than Sam Rodgers.

 

[Bbabybear02]

I think DC Doesn't Need Another CHR. I Say that if 95.5 is going to change Formats, It should Try to Compete with WWDC and WIYY and Flip to Hard or Alternative Rock.

 

[donta1974]

I think DC Doesn't Need Another CHR. I Say that if 95.5 is going to change Formats, It should Try to Compete with WWDC and WIYY and Flip to Hard or Alternative Rock.

The current format is still making too much money for this to happen.

 

[danwxman]

I think DC Doesn't Need Another CHR. I Say that if 95.5 is going to change Formats, It should Try to Compete with WWDC and WIYY and Flip to Hard or Alternative Rock.

Hmm. Let's take a quick look at the ratings. WIHT is killing it right now. They could use more competition. WWDC and WIYY? Not so much.

 

[kilamanjero]

That is another liability to WPGC because in their days under Jay Stevens and Albie Dee, there was the freedom to play practically anything during the mix which made it a treat to hear. Management will have to lax on the reigns on this station if they want it to thrive because variety is what draws in listeners not the same thing at any given point of the day or week.

You are talking about the days of Infinity Broadcasting CBS is a different animal.

That's a non consequitur. You might want to listen to their sister station, V-103, just in the last 3 years started to practically anything they want to during their mixes. V-103 used to be more conservative than WPGC is now with its mixes. The only things that have changed are the people in charge Washington and Atlanta cluster because the Infinity to CBS transition occurred in 2006. It's a local management thing.

Well you see D.C. and Atlanta are two different markets. The management teams are different as well. Iam sure that Rick caffey has a different management style than Sam Rodgers.

They maybe two different markets with different styles of management, but they are demographically similar ethnic/racial and income make-up. Also the history of WPGC has shown the station has always leaned on CHR (whether it was mainstream, rhythmic, or urban), but that is only made up only 45-50% of the playlist composition (the rest being local music (Go-Go bands), regional hits, and gold singles from the late 80s through 00s).

 

[donta1974]

In his first week as APD you can already hear the difference at WPGC with Jason Kidd even though he has kept SOME of Micheal Saunders programming elements the station sounds good to me. Hopefully he will get the PD job that is now posted on CBS.COM. WPGC needs to focus on target listners 18-34 and 18-49 and look at 12 plus and 25-54 as works in progress.

 

[Martin Mac]

I am loving the changes to WPGC, not only are they adding more Rhythm-crossover tracks like I've always wanted them too, but they are also adding in more hip-hop throwbacks such as "Black Sheep - The Choice Is Yours", "Geto Boys - Mind Playing Tricks On Me", "Digable Planets - Cool Like That", and other old school hip-hop classics instead of WPGC's usual R&B gold records. This is something I thought WPGC would never do, and I couldn't be happier about this.

Even though it looks like it's not going to happen, I really hope Jason Kidd gets bumped up to PD at WPGC, the changes he has made lately have been great.

Also, WPGC has just put 3 Rhythm-crossover tracks into Power rotation, something I'm also shocked at. Jason Kidd is really making changes over there.

Something interesting I've noticed is that Michael Saunders would usually throw in a crossover tracks around every 2 hours, give or take a few. For example, Bruno Mars, Far East Movement, and other songs not on the Urban charts. However, with Jason Kidd, I've noticed that he has at least 2-3 crossover tracks in the log every single hour that would be familiar to a CHR listener, or someone tuning in who would usually listen to Hot 99.5.

 

[kilamanjero]

It looks like they are focusing on 18-49 males, which is impressive and a good start for capturing the Hot audience & to outperform WKYS in overall 18+. However, those R&B gold records help lure the same demographic group of females to the station as well which would solidify their dominance over both Hot 99.5 and the UACs. That's how WKYS creeped past them in the ratings books over the last 2 years was their solidarity of both genders. It's yin-yang arrangement of gold records of both hip-hop and R&B that I hope Jason Kidd works towards programming the station as the "interim" PD/APD to recapture the sufficient portion of the audience to get back in the market's top 5.

 

[donta1974]

I am loving the changes to WPGC, not only are they adding more Rhythm-crossover tracks like I've always wanted them too, but they are also adding in more hip-hop throwbacks such as "Black Sheep - The Choice Is Yours", "Geto Boys - Mind Playing Tricks On Me", "Digable Planets - Cool Like That", and other old school hip-hop classics instead of WPGC's usual R&B gold records. This is something I thought WPGC would never do, and I couldn't be happier about this.

Even though it looks like it's not going to happen, I really hope Jason Kidd gets bumped up to PD at WPGC, the changes he has made lately have been great.

Also, WPGC has just put 3 Rhythm-crossover tracks into Power rotation, something I'm also shocked at. Jason Kidd is really making changes over there.

Something interesting I've noticed is that Michael Saunders would usually throw in a crossover tracks around every 2 hours, give or take a few. For example, Bruno Mars, Far East Movement, and other songs not on the Urban charts. However, with Jason Kidd, I've noticed that he has at least 2-3 crossover tracks in the log every single hour that would be familiar to a CHR listener, or someone tuning in who would usually listen to Hot 99.5.

Jason Kidd is from the area Annapolis,Md. so he knows what WPGC used to sound like i agree early on he is doing a good job with the music and sound Outstanding. Sadly i agree he probably will not be named PD Sam Rodgers will once again go out of town and pick some clown from another market who may or may not impeed what Jason Kidd is doing at the moment. Jason Kidd should have been named PD last week. Oh he has put gold R AND B back into the "Coolout" which is a surprise to me but again he is doing a good job.

 

[quietboy]

PGC is sounding better. The throwbacks are keeping my attention. Looks like in the recent PPMs PGC has creeped up front of KYS.

I know that PGC is making money but how does the Clear Channel and Radio One Stations fare in the billing competition here in DC? I assume WTOP is number 1.

 

[donta1974]

PGC is sounding better. The throwbacks are keeping my attention. Looks like in the recent PPMs PGC has creeped up front of KYS.

I know that PGC is making money but how does the Clear Channel and Radio One Stations fare in the billing competition here in DC? I assume WTOP is number 1.

WPGC was actually the number 2 biller in the 2009 stats i know that WKYS was top five. Iam not sure about WMMJ,Prase-FM, and the other FM stations.

 

[donta1974]

PGC is sounding better. The throwbacks are keeping my attention. Looks like in the recent PPMs PGC has creeped up front of KYS.

I know that PGC is making money but how does the Clear Channel and Radio One Stations fare in the billing competition here in DC? I assume WTOP is number 1.

If you look at the 12 plus numbers look at WPGC cumes for Feb 944,000 they are way in front of WKYS according to Albie Dee CUME and TSL are the nuts and bolts of PPM. WPGC will remain as is.

 

[kilamanjero]

PGC is sounding better. The throwbacks are keeping my attention. Looks like in the recent PPMs PGC has creeped up front of KYS.

I know that PGC is making money but how does the Clear Channel and Radio One Stations fare in the billing competition here in DC? I assume WTOP is number 1.

If you look at the 12 plus numbers look at WPGC cumes for Feb 944,000 they are way in front of WKYS according to Albie Dee CUME and TSL are the nuts and bolts of PPM. WPGC will remain as is.

One of the biggest problem for WPGC is the massive decline in its TSL for most dayparts in the last couple of years. This is a direct results of overspun power songs and lack of recurrents and golds that its listeners could enjoy, which leads to overall decline in TSL. No one will listen to a station that spins the same power song more than 2-3 times within a daypart. That's the reason why they won't get pass WMMJ and WHUR in overall until they realize this problem.

WPGC already have higher overall cume than practically every station except for the market's top 3. WPGC's 944,000 versus WHUR 748,000, WMMJ 658,000, and WKYS 800,700, so it's obviously a song selection issue than has to be ironed out.

 

[fatlady]

(No one will listen to a station that spins the same power song more than 2-3 times within a daypart. That's the reason why they won't get pass WMMJ and WHUR in overall until they realize this problem. ) Really than why does HOT 995 have such HUGE cume and clearly a market leader?

 

[kilamanjero]

(No one will listen to a station that spins the same power song more than 2-3 times within a daypart. That's the reason why they won't get pass WMMJ and WHUR in overall until they realize this problem. ) Really than why does HOT 995 have such HUGE cume and clearly a market leader?

The difference between WPGC and Hot 99.5 is one is an urban that leans rhythmic crossover and the other is CHR/Top 40. The type of listeners that are drawn to a CHR are usually the ones that won't listen for long either, but has a larger target audience which translates into higher cume (which is currently 1 million+ for WIHT). WPGC main audience is still 18-49 blacks while attempting to entice some of Hot audience (mainly white and Latinos in the 18-34 audience) with the crossover hits in the rotation. However, 18-49 blacks tend to be turned off by overspun songs in a short time period. That's why I said WPGC needs to slow down its spins some.

 

[donta1974]

Well we will see what happens with the PD slot with CBS DC we could see Skip Cheatum or Andre Carson as PD i prefer Jason Kidd but we will see.

(No one will listen to a station that spins the same power song more than 2-3 times within a daypart. That's the reason why they won't get pass WMMJ and WHUR in overall until they realize this problem. ) Really than why does HOT 995 have such HUGE cume and clearly a market leader?

The difference between WPGC and Hot 99.5 is one is an urban that leans rhythmic crossover and the other is CHR/Top 40. The type of listeners that are drawn to a CHR are usually the ones that won't listen for long either, but has a larger target audience which translates into higher cume (which is currently 1 million+ for WIHT). WPGC main audience is still 18-49 blacks while attempting to entice some of Hot audience (mainly white and Latinos in the 18-34 audience) with the crossover hits in the rotation. However, 18-49 blacks tend to be turned off by overspun songs in a short time period. That's why I said WPGC needs to slow down its spins some.