Format Change Coming To 95.5 PGC?

[donta1974]

He has done a GREAT job a well deserved promotion you will never be 100% happy with a PD but congrats to J Kidd. Good move CBS New York.

 

[Martin Mac]

He has done a GREAT job a well deserved promotion you will never be 100% happy with a PD but congrats to J Kidd. Good move CBS New York.

Thats true, but all in all, Im very happy that he got the job! ;D I cant wait to see how WPGC will grow throughout the rest of the year!

 

[radioville]

Will he keep the Kool Out I wonder?

 

[kilamanjero]

Will he keep the Kool Out I wonder?

I don't see why not considering it has a decent following. Also since the slow jams playlist has improved over the past few months since he's came on staff for the station.

 

[anatharadiorefugee]

I think that you are correct it does mean nothing as far as WPGC goes. Yes it is the number two biller but this kind of news is always something to think about. Also you are entitled to your opinion but the station sounds better its commerical radio which in this country is not what it once was not just PGC but indusrty wide the 1970`s early 80`s era of not hearing the same music in the east that you hear in the mid- west(as an example) are over most station`s are carbon copies of each other. The PD job posting has been removed from CBS`s job site so i would expect Jason Kidd to be named PD very soon. Kidd needs a Music Director to help him with the playlist but in commercial radio these days very rarely will you have a station that continues to always break new music(you hear the same 10 songs on most station`s all over the country) that`s just the radio today .

Thank you for entitling me to my own opinion. I grant you the same respect. Therefore we definately agree that radio is not what it was in its hey. Where we disagree is with respect to PGC sounding better. In my opinion it sounds one step away from what it was as Classy 95 and that was a hot mess! I wish this new Kid well, however I believe chasing Hot 995 ill advised. Any success PGC has doing so will only result in both of those stations becomming middle of the pack unimportant stations. I doubt that PGC will have much success in doing so, however. One of the only useful things a consultant ever told me when I was programming was to stay in my lane. Do what you do and do it well all day everyday. I am not sure who PGC's P1 is anymore. Judging from their ratings of late, no one at PGC seems to know either. Perhaps the new GM and PD will have a clue and they will pick a lane.

 

[kilamanjero]

I think that you are correct it does mean nothing as far as WPGC goes. Yes it is the number two biller but this kind of news is always something to think about. Also you are entitled to your opinion but the station sounds better its commerical radio which in this country is not what it once was not just PGC but indusrty wide the 1970`s early 80`s era of not hearing the same music in the east that you hear in the mid- west(as an example) are over most station`s are carbon copies of each other. The PD job posting has been removed from CBS`s job site so i would expect Jason Kidd to be named PD very soon. Kidd needs a Music Director to help him with the playlist but in commercial radio these days very rarely will you have a station that continues to always break new music(you hear the same 10 songs on most station`s all over the country) that`s just the radio today .

Thank you for entitling me to my own opinion. I grant you the same respect. Therefore we definately agree that radio is not what it was in its hey. Where we disagree is with respect to PGC sounding better. In my opinion it sounds one step away from what it was as Classy 95 and that was a hot mess! I wish this new Kid well, however I believe chasing Hot 995 ill advised. Any success PGC has doing so will only result in both of those stations becomming middle of the pack unimportant stations. I doubt that PGC will have much success in doing so, however. One of the only useful things a consultant ever told me when I was programming was to stay in my lane. Do what you do and do it well all day everyday. I am not sure who PGC's P1 is anymore. Judging from their ratings of late, no one at PGC seems to know either. Perhaps the new GM and PD will have a clue and they will pick a lane.

Well, hopefully the new management will remember that the P1 that made WPGC a market heavy weigh was the core 18-49 whom listens to urban music. I do agree it is ill conceived to chase after Hot 99.5 when it's obvious PGC's real competition are WKYS, Majic, and WHUR.

 

[donta1974]

I think that you are correct it does mean nothing as far as WPGC goes. Yes it is the number two biller but this kind of news is always something to think about. Also you are entitled to your opinion but the station sounds better its commerical radio which in this country is not what it once was not just PGC but indusrty wide the 1970`s early 80`s era of not hearing the same music in the east that you hear in the mid- west(as an example) are over most station`s are carbon copies of each other. The PD job posting has been removed from CBS`s job site so i would expect Jason Kidd to be named PD very soon. Kidd needs a Music Director to help him with the playlist but in commercial radio these days very rarely will you have a station that continues to always break new music(you hear the same 10 songs on most station`s all over the country) that`s just the radio today .

Thank you for entitling me to my own opinion. I grant you the same respect. Therefore we definately agree that radio is not what it was in its hey. Where we disagree is with respect to PGC sounding better. In my opinion it sounds one step away from what it was as Classy 95 and that was a hot mess! I wish this new Kid well, however I believe chasing Hot 995 ill advised. Any success PGC has doing so will only result in both of those stations becomming middle of the pack unimportant stations. I doubt that PGC will have much success in doing so, however. One of the only useful things a consultant ever told me when I was programming was to stay in my lane. Do what you do and do it well all day everyday. I am not sure who PGC's P1 is anymore. Judging from their ratings of late, no one at PGC seems to know either. Perhaps the new GM and PD will have a clue and they will pick a lane.

Well, hopefully the new management will remember that the P1 that made WPGC a market heavy weigh was the core 18-49 whom listens to urban music. I do agree it is ill conceived to chase after Hot 99.5 when it's obvious PGC's real competition are WKYS, Majic, and WHUR.

One word PPM is why they are chasing Hot 995 which in the diary era was an also ran in the ratings with PPM its a powerhouse. Urban WAS a powerhouse in DC with PPM sadly its not anymore.

 

[board_manager]

Some posts were relocated to our Take It Outside board

http://boards.radio-info.com/smf/index.php?topic=192021.msg1693423#msg1693423

 

[kilamanjero]

I think that you are correct it does mean nothing as far as WPGC goes. Yes it is the number two biller but this kind of news is always something to think about. Also you are entitled to your opinion but the station sounds better its commerical radio which in this country is not what it once was not just PGC but indusrty wide the 1970`s early 80`s era of not hearing the same music in the east that you hear in the mid- west(as an example) are over most station`s are carbon copies of each other. The PD job posting has been removed from CBS`s job site so i would expect Jason Kidd to be named PD very soon. Kidd needs a Music Director to help him with the playlist but in commercial radio these days very rarely will you have a station that continues to always break new music(you hear the same 10 songs on most station`s all over the country) that`s just the radio today .

Thank you for entitling me to my own opinion. I grant you the same respect. Therefore we definately agree that radio is not what it was in its hey. Where we disagree is with respect to PGC sounding better. In my opinion it sounds one step away from what it was as Classy 95 and that was a hot mess! I wish this new Kid well, however I believe chasing Hot 995 ill advised. Any success PGC has doing so will only result in both of those stations becomming middle of the pack unimportant stations. I doubt that PGC will have much success in doing so, however. One of the only useful things a consultant ever told me when I was programming was to stay in my lane. Do what you do and do it well all day everyday. I am not sure who PGC's P1 is anymore. Judging from their ratings of late, no one at PGC seems to know either. Perhaps the new GM and PD will have a clue and they will pick a lane.

Well, hopefully the new management will remember that the P1 that made WPGC a market heavy weigh was the core 18-49 whom listens to urban music. I do agree it is ill conceived to chase after Hot 99.5 when it's obvious PGC's real competition are WKYS, Majic, and WHUR.

One word PPM is why they are chasing Hot 995 which in the diary era was an also ran in the ratings with PPM its a powerhouse. Urban WAS a powerhouse in DC with PPM sadly its not anymore.

Urban is still a powerhouse otherwise WHUR (#7) and WMMJ (#8) wouldn't be in the top 10. However, there is a way for them to challenge both Hot 99.5 as well as the 2 UACs while staying true to its core mainly black but multicultural 18-49 audience. WPGC already has the billing and cume to be a powerhouse, but have yet to figure out how to musically program themselves in a manner to retain the audience's attention consistently. Dayparting is a major part of it along with figuring out how they can find their niche that retains their core audience while pulling away some of those that enjoy crossover music. It can be done in the PPM era, but they have to stop so heavily relaying on recurrents only to do it. The final piece of that is getting back to spinning local music which attracts the regional audience recognized the station as the Go-Go music station.

 

[Martin Mac]

I think that you are correct it does mean nothing as far as WPGC goes. Yes it is the number two biller but this kind of news is always something to think about. Also you are entitled to your opinion but the station sounds better its commerical radio which in this country is not what it once was not just PGC but indusrty wide the 1970`s early 80`s era of not hearing the same music in the east that you hear in the mid- west(as an example) are over most station`s are carbon copies of each other. The PD job posting has been removed from CBS`s job site so i would expect Jason Kidd to be named PD very soon. Kidd needs a Music Director to help him with the playlist but in commercial radio these days very rarely will you have a station that continues to always break new music(you hear the same 10 songs on most station`s all over the country) that`s just the radio today .

Thank you for entitling me to my own opinion. I grant you the same respect. Therefore we definately agree that radio is not what it was in its hey. Where we disagree is with respect to PGC sounding better. In my opinion it sounds one step away from what it was as Classy 95 and that was a hot mess! I wish this new Kid well, however I believe chasing Hot 995 ill advised. Any success PGC has doing so will only result in both of those stations becomming middle of the pack unimportant stations. I doubt that PGC will have much success in doing so, however. One of the only useful things a consultant ever told me when I was programming was to stay in my lane. Do what you do and do it well all day everyday. I am not sure who PGC's P1 is anymore. Judging from their ratings of late, no one at PGC seems to know either. Perhaps the new GM and PD will have a clue and they will pick a lane.

Well, hopefully the new management will remember that the P1 that made WPGC a market heavy weigh was the core 18-49 whom listens to urban music. I do agree it is ill conceived to chase after Hot 99.5 when it's obvious PGC's real competition are WKYS, Majic, and WHUR.

One word PPM is why they are chasing Hot 995 which in the diary era was an also ran in the ratings with PPM its a powerhouse. Urban WAS a powerhouse in DC with PPM sadly its not anymore.

Urban is still a powerhouse otherwise WHUR (#7) and WMMJ (#8) wouldn't be in the top 10. However, there is a way for them to challenge both Hot 99.5 as well as the 2 UACs while staying true to its core mainly black but multicultural 18-49 audience. WPGC already has the billing and cume to be a powerhouse, but have yet to figure out how to musically program themselves in a manner to retain the audience's attention consistently. Dayparting is a major part of it along with figuring out how they can find their niche that retains their core audience while pulling away some of those that enjoy crossover music. It can be done in the PPM era, but they have to stop so heavily relaying on recurrents only to do it. The final piece of that is getting back to spinning local music which attracts the regional audience recognized the station as the Go-Go music station.

Their is a slight problem with that though. If they play today's Go-Go music, they have a chance of losing their older crowd (today's generation of Go-Go sounds ALOT different then it did just 10 years ago, alot of folks over 30 tend not to like it). Id see them only being able to play new go-go at night, while maybe throwing in classic Go-Go songs during the day. Keeping the pop crossovers are good, and they really do need to stop spinning recurrents so much. I really wonder why WPGC is so slow on adding new music?

WPGC should maybe play the highest charting current Hip-Hop & R&B songs, Classic Go-Go, and old school Hip-Hop & R&B during the day and limit the newer rap and pop crossovers until around 3PM. Then start to gradually change over until about 5PM. After 5PM, up the tempo, and go full force on playing NEW rap/uptempo R&B and pop crossovers, and not focusing on the slow R&B jams until 10pm. I also wish WPGC wasn't so restrictive with their mixshow, maybe that's because of CBS Radio. Their mixshow is extremely limited and bland, and the DJ's barely even scratch, they just play with sound effects and sync songs in to each other. This really disappoints me, WKYS mixes are lightyears ahead. I think better mixshows might help to get WPGC ahead.

How would you all feel if WPGC pitched up it's music like Hot 99.5?

I dont want to sound ALL negative about this station, this is still the station I grew up with and one of my favorite stations in the country. And I must admit, everything that I have posted on this board involving what I dislike about the station, WPGC seems to eventually change it. Lol, makes me feel like WPGC management constantly reads this thread.

 

[donta1974]

@Martin Mac and Kilamanjero CBS Radio(New York) does play a major part in some of the issues that you both have with the station i think(Greg Strassell). Me iam having problems with SOME of the imaging No Itro`s for the DJ`s when they first come on,no intro`s for the feature`s on various show`s(countdown`s/mix shows) and no new feature`s period ie:Go Go 95,DC Home Jams, that might be to urban I think that J kidd needs to open it up to the listners and let SOME of them help out a little bit. Some of this stuff has spanned over the tenure`s of Rob Scorpio,Micheal Saunders, and now Jason Kidd who still to me has done a good job and overall iam happy with him and for him to me that`s how you know that (New York) has a hand in some of this. I really do not think that they want the station to sound to urban that`s why some of this stuff is gone. Urban is still a power in DC just not what it was in the diary era every Urban station in DC was a top 5 performer in the old system PPM has not been as kind that`s all that i meant. PGC has been hit on two fronts WKYS and Hot. They also do not start mixing until 9pm(Micheal Saunders did this) now on weekends it used to be 8pm also a pet peve of mine.

 

[donta1974]

They have beaten WKYS on these song`s though Kerry Hilson" Lose Control",NEW Lil Wayne song,and of course the crossover stuff.

 

[quietboy]

I agree on the mix shows on KYS sounding way better. It is sad that things are restrictive with the mix shows on PGC. They have some good djs like Book, Redz, Titan...these kats are dope djs.

So is Home Jams still on PGC? Are they playing any go-go at all? I swear I don't hear any during the day or on the mix shows.

One thing is for sure, they need to keep a PD longer than year for a change. They seriously sound like a station that is trying to find its identity every few months.

 

[donta1974]

I agree on the mix shows on KYS sounding way better. It is sad that things are restrictive with the mix shows on PGC. They have some good djs like Book, Redz, Titan...these kats are dope djs.

So is Home Jams still on PGC? Are they playing any go-go at all? I swear I don't hear any during the day or on the mix shows.

One thing is for sure, they need to keep a PD longer than year for a change. They seriously sound like a station that is trying to find its identity every few months.

They do have good DJ`s from the mid-atlantic region it seems that just about 5 of them are the focus. Rob Scorpio fazed out GO-GO 95 during his short run as PD he moved the mix to 8pm and only to a half hour Micheal Saunders fazed out the mid day mix for Jamz on Demand he is also the one who started the recurrents being used so much J Kidd has just kept it going. We complain on this board but i think what you currently hear is what you will pretty much get imaging,mix show`s,etc. They(CBS) want to pull away from the urban sound not completley but SOME so this is what you will hear. The station is CHR/hybrid i agree hopefully Jason Kidd will be there for a few years as PD he is still doing a good job to me even though i do not agree with everything i give him a B+ as PD. The staff at the station seems to enjoy him as PD from what i hear and the staff at CBS DC likes J Kidd a ton as well so he has a ton of people on his side. The station sounds much better than it did lets keep it 100.

 

[kilamanjero]

There is one problem with this "not too urban" front on WPGC nowadays. Over 95% of their on-air personalities are black so nobody is buying that front at all and Sunni, whom is a mixed race Latina, has working primarily for urban radio stations with the exception of WPOW/Miami. Also the fact that still air an urban gospel show and the Greater Washington Urban League public affairs show along with a couple of other public affairs shows including the one hosted by Guy Lambert, it is obvious to the trained eye that WPGC is still at the core an urban contemporary. WPGC knows 18-49 blacks are their core demographic and won't abandon that at all because their ratings really would suck for sure. CBS Radio New York's suit are controlling some things like who and what they put on right now, but they also know they can't control it too much because what is the point of having a local management team.

Also I don't really have a problem with some pop crossover titles on the playlist because it's good to see 'urban' stations compete with the CHR/Top40 stations. The issues is WPGC needs to remember that chasing to much after Hot will cost them their core audience that has been there since the current inception of WPGC, circa 1987, so don't stray too far from that. Also like Martin Mac said, the local music, classics spins, and new music can be done if one is attentive of dayparting. I think Jason Kidd will realize this one with due time because he wants to see WPGC overall 12+ go up not stagnate or drop further.

 

[donta1974]

There is one problem with this "not too urban" front on WPGC nowadays. Over 95% of their on-air personalities are black so nobody is buying that front at all and Sunni, whom is a mixed race Latina, has working primarily for urban radio stations with the exception of WPOW/Miami. Also the fact that still air an urban gospel show and the Greater Washington Urban League public affairs show along with a couple of other public affairs shows including the one hosted by Guy Lambert, it is obvious to the trained eye that WPGC is still at the core an urban contemporary. WPGC knows 18-49 blacks are their core demographic and won't abandon that at all because their ratings really would suck for sure. CBS Radio New York's suit are controlling some things like who and what they put on right now, but they also know they can't control it too much because what is the point of having a local management team.

Also I don't really have a problem with some pop crossover titles on the playlist because it's good to see 'urban' stations compete with the CHR/Top40 stations. The issues is WPGC needs to remember that chasing to much after Hot will cost them their core audience that has been there since the current inception of WPGC, circa 1987, so don't stray too far from that. Also like Martin Mac said, the local music, classics spins, and new music can be done if one is attentive of dayparting. I think Jason Kidd will realize this one with due time because he wants to see WPGC overall 12+ go up not stagnate or drop further.

We will see so far Rob Scorpio and Micheal Saunders missed your point. True the airstaff is black but do not be surpirsed if a non african american does nights 6pm-10pm. Sunni is from Bosnia she is white-eurpoean not latino.

 

[donta1974]

Also i never said that they were going to abandon blacks 18-49 all that iam saying is that they DO NOT want to sound exactly like WKYS(this is apparent) which is a straight up Urban station and they keep getting compaired to the Radio One station. In the end its fun to get on these boards but what is said here really does not matter people can listen or not listen.

 

[Martin Mac]

If WPGC is going to spin recurrents so much, at least pick some songs that have not been recurrents for 2 years now.

 

[kilamanjero]

There is one problem with this "not too urban" front on WPGC nowadays. Over 95% of their on-air personalities are black so nobody is buying that front at all and Sunni, whom is a mixed race Latina, has working primarily for urban radio stations with the exception of WPOW/Miami. Also the fact that still air an urban gospel show and the Greater Washington Urban League public affairs show along with a couple of other public affairs shows including the one hosted by Guy Lambert, it is obvious to the trained eye that WPGC is still at the core an urban contemporary. WPGC knows 18-49 blacks are their core demographic and won't abandon that at all because their ratings really would suck for sure. CBS Radio New York's suit are controlling some things like who and what they put on right now, but they also know they can't control it too much because what is the point of having a local management team.

Also I don't really have a problem with some pop crossover titles on the playlist because it's good to see 'urban' stations compete with the CHR/Top40 stations. The issues is WPGC needs to remember that chasing to much after Hot will cost them their core audience that has been there since the current inception of WPGC, circa 1987, so don't stray too far from that. Also like Martin Mac said, the local music, classics spins, and new music can be done if one is attentive of dayparting. I think Jason Kidd will realize this one with due time because he wants to see WPGC overall 12+ go up not stagnate or drop further.

We will see so far Rob Scorpio and Micheal Saunders missed your point. True the airstaff is black but do not be surpirsed if a non african american does nights 6pm-10pm. Sunni is from Bosnia she is white-eurpoean not latino.

Well, my mistake on Sunni's ethnicity. However, I believe they will likely keep Tony Redz (or even move up Herkules) in the 6-10pm spot. On comparison, I don't think WPGC is trying to emulate WKYS considering they are charting as an urban-leaning rhythmic, but it's on air staff is still majority black. I didn't expect Skip Dillard, Rob Scorpio, or Michael Saunders to have gotten that point considering none of them had experience programming a very unusual station like WPGC. Scorpio was as close to the point (due his track history with urban-leaning rhythmics) but he screwed up when he dropped Go-Go 95 and Home Jams.

It's one of those situation I will watch and see, but some of the things being mentioned by some of us on here has a point considering what has worked and not worked. My career is involved in demographics and statistics involving the media and governmental entities, so I've learned to pay attention to trends and what historically what has worked and not worked.

 

[evolve991]

What does not work is expecting listeners to base thier preferences on what advertisers want thier spots to be embedded between. Either use listener input and ratings OR use revenue statistics to determine a stations success....it cannot be both. Clear Channel began this business of pleasing sponsors rather than listeners and the other broadcasters have followed suit yet still don't grasp that listeners don't care if Ronnie Mervis or Budweiser or Geico are impressed with the content,they most likely turn the radio down or even to another station during commercials.