I believe they will be back on also.
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Franken FM End Date: 7/13/21
- Thread starter TheBigA
- Start date
It appears very possible that WRME will be staying put at 87.7 MHz, digital conversion deadline or no digital conversion deadline!
https://www.robertfeder.com/2020/07...license-owner-isnt-losing-sleep-fcc-deadline/
https://www.robertfeder.com/2020/07...license-owner-isnt-losing-sleep-fcc-deadline/
Yes we know. That link was posted earlier in this thread (See post #16)
As I said then, a group of Franken FM owners have put together a proposal for the FCC, and several broadcasters including NPR oppose it.
It's really up to the FCC, but their original decision was pretty straightforward.
I think thats what Nick means, Weigel.
BUT... you cant have that 95.1 translator pick up WIIL off the air, and renting an HD channel would be mroe expensive and you cant have the translator simulcast the audio portion of WRME-LP.. not legal
I could see them buying an AM, IF it comes with a sizeable translator and the price is right........ or maybe a suburban FM signal, because i bet thats where alot of ME TV FM's audience is
Is the Franken-FM a cash cow for Weigel? I know it has the largest audience of any such station, but most of its listeners are in the demographic advertisers won't pay much -- or at all -- to reach. Is preserving WRME after the loophole closes worth the costs involved in buying an existing AM and translator(s)?
No. It promotes their TV channel, which is a cash cow.
I bet the suburban FM or the translator is the key, although most of WRME's listeners remember music on AM.
I bet the suburban FM or the translator is the key, although most of WRME's listeners remember music on AM.
WCEV is listed for sale.. 18.75 mil but no translator.. too much too small a signal, no translator and too expensive
Weigel doesn't own any radio stations, and they just use radio to promote TV, so I really don't expect them to get into radio ownership.
I think they will support the owner of 87.7, and if that goes away, they'll do an LMA with someone else, or count on their syndicator to make a deal with a local station.
I wonder what WRME 87.7 bills for Weigel..... if it bills well, and theoretically, it should as good as the ratings and listenership is...i could see them buying a radio station... somehow i doubt 87.7 will continue as is and i dont see them walking away from ME TV FM just because 87.7 goes digital
My sense is that no amount of revenue is worth getting into radio ownership. It's not their primary business.
They're going to leave it up to Venture Technologies Group to handle.
They apparently don't report to Miller Kaplan so revenue is a guess. It is rated somewhere between 25th and 30th in 25-54, so no agency buys of significance... and Chicago is too big for most "ma and pa" stores to use radio efficiently.
I suspect they are getting some combo buys on local accounts, but someone who listens to the radio station and also views the TV "channel" would have to comment or give us a sample account list for an hour or two of the radio station.
My guess is the billing could be between $1.5 and $2 million. That might give a decent cash flow of a coupla' hundred thousand. But it does not justify looking for stations to buy. More than BCF, it's a promotional vehicle for folks who wanna' watch Gunsmoke and The Rifleman.
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$18.75 mil for a 1KW AM on 1450? WOW!!
$18.75 million for a crappy 1kW high band facility that isn't even on the air? Hahahahahaha!!!
They'd be very lucky to get even 20 percent of that outrageously high asking price, and I think a buyer would have to be insane to pay even *that* much. My opinion? That junky little station is worth $2 million tops. That's the highest end of the price range I'd assign to it in a market climate that is NOT disrupted by COVID-19.
They'd be very lucky to get even 20 percent of that outrageously high asking price, and I think a buyer would have to be insane to pay even *that* much. My opinion? That junky little station is worth $2 million tops. That's the highest end of the price range I'd assign to it in a market climate that is NOT disrupted by COVID-19.
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For $18.75 million, you could probably own a significant chunk of the Chicago AM band. Probably choice of two of WLS, WIND and WMVP, with some room left over to think about others.
i meant $1.875 mil!! i misplaced the decimal point. .sorry!!
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