> > > I'd like to know which #1 numbers he's talking about. I
>
> > bet
> > > it's just part time work. Whose out on the beach that
> > would
> > > be willing to fill it?
> >
> > The funny thing about that is where Stewart wants someone
> to
> > "prove" they can keep that #1 in the fetus demographic.
> > Meanwhile, Stewart himself has YET to get #1 in his
> daypart.
> > What's wrong with THAT picture?!
> >
> C’mon Richard. Put your crayons away and let me draw YOU a
> picture. Sure Q92 is #1 in the "fetus" demo, as it should
> be. But, did you know it is also #1 in more “credible” /
> “sellable” demos as well. Did you know Q92 is #1 M-F 6a-10a
> A18-24? A18-34? A21-34? A25-34? The same thing for Women
> in the same demos? The same thing for Men with the
> exception of 21-34? And that is just AM Drive. Even with
> “powerhouse” HBC-FM we still pull #1 numbers in Mid-day in
> A18-34 and A25-34 as well as Men 18-24, 18-34, 18-44 and
> 21-34. Even J. Stew. can get lucky enough to pull #1
> numbers in PM Drive in A18-24, A18-34, A21-34 and A25-34
> along with Men 18-24. What’s up with that? And Deluca? He
> is only number one in A18-24, A18-34, A18-44, women the same
> plus W21-34 and Men 18-24 and 18-34. And we have fun doing
> it!
>
> All in all, Q92 is number one in over 290 demo cells.
> Granted, our bread and butter is the younger demo. But,
> don’t tell me it doesn’t mean anything to pull numbers in
> the demos mentioned above. Was it a fluke? Don’t know.
> Ask me in a few weeks. I just appreciate the forum to share
> facts and not conjecture. Happy New Year everyone!!
>
Good points. However 18-34 no matter how you slice it, is too young. EVERYONE buys 25-54 or 25-49 with the exception of about 11% of NATIONAL advertisers that buy 18-49 and SOMETIMES 18-34. And then Canton is not a priority.