The 88 year old target demo goes to 680.
I thought it funny today that Steak was making such fun of the old guy choosing 680 over 790.
He must have missed the fact that the Rude Awakening beats his butt in every target demo, from 18+, 25-54...
The day he lets Nick and Chris reunite and do Bottom line will be a plus for the station.
Not a drive time option for those two, but that show was a solid peformer.
I was told Friday that 790 has a shock the world card coming soon. They are going to be very aggressive.
If that means dumping the mid-day show and Bell going back to mornings this could be a positive thing!