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tony marzocco
Guest
Today, Mon. Jan 14, is Detroit (& Providence) radio legend Gary Berkowitz' birthday! Big up to you!
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SallysPizza
Guest
Gary Berkowitz has ruined more stations than he has been successful at. But, happy birthday anyway.
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JimmyJames
Guest
Any relation to Cliff Berkowitz, founder of KHUM in Humboldt County and former consultant?
Keith321 said:
You wouldn't ask that question if you worked at one of his stations. It's read the liner card and shut up. Absolute boring radio. No grapes, just fact.
K-104.7 Charlotte is another really boring Berkowitz wonder. But hey if you think reading liner cards and doing a weather forecast is great radio by all means go for it!
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ChiaHead
Guest
It's too bad that "talents" like yours go unrecognized in this business...if only Gary would "listen" to you,he might have been successful. Instead he will have to eke out a living with his few meager clients while YOU possess the secret to great radio.
Tool!
Tool!
ChiaHead said:
Me thinks I struck a nerve! If I insulted you I'm sorry. I'll bet you read a very good weather forecast. As for me I'm out of radio.
No one would deny he's been successful in a few markets but then reality shows get numbers too. I don't think many would call it great television.
Supposedly he consults 92.5 in Fort Myers, FL, which is now oldies. And, I am told he set (or specified) the settings for their Optimod. If that is true, he needs to have his hearing checked ASAP. Decent music mix, etc., but the processing is painful! They won't have too many females with a sound like that.
Keith321 said:
Nothing anonomyous here from me. Check the name, I'm not hiding.
Actually I did well, worked for some great radio stations and had a great time doing it. Am I the best jock in the world? Nope far from it. You really don't have to be to read Gary's liner cards. I have no regrets about leaving radio and making more moneydoing something else. I left on my own terms.
Okay you win, this is getting boring.
Fact: consultants ultimately control very little of what their stations actually implement. You can draw a game plan that is the pinnacle of logic and serves a great need, but if it isn't put into action with professionalism, good humor and enthusiasm by the local staff, it won't work. Gary's had some very good ones and some bad ones...just like every other decent consultant out there. One guy can only do so much.
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mcmannors
Guest
Personally, I find it very painful to listen to a Berkowitz consulted station in recent years because of how much fun his stations (stations he programmed) sounded in the 70's and 80's. PRO-FM Providence, WROR Boston, and WHYT Detroit all had upbeat personalities, tons of jingles, and great audio with stereo reverb.
I know, I know. Times have changed, and listeners want bland liner card radio, so Berkowitz is giving the people what they want.
I know, I know. Times have changed, and listeners want bland liner card radio, so Berkowitz is giving the people what they want.
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SallysPizza
Guest
Keith321 said:
Uh, wrong. WOMC dumped Berkowitz back in September.
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spilot113
Guest
SallysPizza said:
Uh, wrong. WOMC dumped Berkowitz back in September.
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I was just told by someone who works there he is still on retainer...
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