J
Joseph_Gallant
Guest
According to this story on Zap 2 It.com, NBC had some good news and bad news concerning it's prime-time coverage of the Winter Olympics last night (February 21st).
First the good news: NBC has the highest-rated night of the Winter Games so far; thanks in large part to the short program in women's figure-skating (and American Sasha Cohen leading after the first day of competition).
The bad news for NBC: It wasn't enough for the network to beat "American Idol" during the two hours (8-10 P.M. ET/PT) that the two went head-to-head. After "Idol" ended, NBC's Olympic coverage dominated the latter part of the evening.
With Cohen a shoo-in for a medal (unless she stumbles in tomorrow night's long program) and having a good chance to win it all (again, unless she stumbles), NBC could have a huge night tomorrow----after 9 P.M. Eastern and Pacific. The "Idol" results show (8-9 P.M. ET/PT) could again beat-out NBC's first hour of prime-time coverage from Turin/Torino.
First the good news: NBC has the highest-rated night of the Winter Games so far; thanks in large part to the short program in women's figure-skating (and American Sasha Cohen leading after the first day of competition).
The bad news for NBC: It wasn't enough for the network to beat "American Idol" during the two hours (8-10 P.M. ET/PT) that the two went head-to-head. After "Idol" ended, NBC's Olympic coverage dominated the latter part of the evening.
With Cohen a shoo-in for a medal (unless she stumbles in tomorrow night's long program) and having a good chance to win it all (again, unless she stumbles), NBC could have a huge night tomorrow----after 9 P.M. Eastern and Pacific. The "Idol" results show (8-9 P.M. ET/PT) could again beat-out NBC's first hour of prime-time coverage from Turin/Torino.