A new press report just issued in Mexico from Grupo Radio Centro way over glorifies KXOS "Exitos 93.9"
According to the report, “Éxitos 93.9FM, emisora que inició operaciones el 15 de abril de 2009, como la primera estación estadounidense operada por Grupo Radio Centro, líder de emisión radial en México, ha venido a revolucionar el panorama radial de L.A., subiendo a la 3ª. posición de los ratings de Arbitron."
Translated, it says that the station has been "increasing to the third among the stations positioned in Arbitron."
The article also brags about increasing its 18-34 numbers by 50 percent, 100 percent with women, and 50 percent with adults 25-54?
Easy to do when you haven't been on the air a long time, but with a cume of just over a million, and a 2.0 share (12+), it's hard to quantify these numbers.
Yes, the share has improved, but to proclaim third place is asinine.
http://laradioenmexico.com/alcanza-grc-metas-en-eu/
According to the report, “Éxitos 93.9FM, emisora que inició operaciones el 15 de abril de 2009, como la primera estación estadounidense operada por Grupo Radio Centro, líder de emisión radial en México, ha venido a revolucionar el panorama radial de L.A., subiendo a la 3ª. posición de los ratings de Arbitron."
Translated, it says that the station has been "increasing to the third among the stations positioned in Arbitron."
The article also brags about increasing its 18-34 numbers by 50 percent, 100 percent with women, and 50 percent with adults 25-54?
Easy to do when you haven't been on the air a long time, but with a cume of just over a million, and a 2.0 share (12+), it's hard to quantify these numbers.
Yes, the share has improved, but to proclaim third place is asinine.
http://laradioenmexico.com/alcanza-grc-metas-en-eu/