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Hampton Roads Gets Second CHR/Pop Station - The New 105.3

For well over a decade the Norfolk-Virginia Beach market, otherwise known as Hampton Roads, had no CHR/Pop station. Almost 3 exact years ago (in late April of 2009) Hot 100.5 debuted with a CHR/Pop format, and gave heritage Rhythmic CHR Z-104 a run for its money.
In recent months it appeared that 94.9 The Point was also headed in that direction as its night-time playlist became increasingly CHR/Pop. In the end, it appears that Clear Channel decided to take the plunge and yesterday it flipped Classic Hits Magic 105.3 WVMA (which attained a very respectable 4.4 in the latest Arbs) to a full-blown CHR.
http://www.1053hitmusic.com/

You can listen online at:
http://www.iheart.com/#/live/4900/
 
Nope with a name like the new 105.3 its got stunt written all over it


i think its gonna be a new talk station ala Rush radio 105.3 hmmmmmmmmmmm
 
Mike said:
Nope with a name like the new 105.3 its got stunt written all over it


i think its gonna be a new talk station ala Rush radio 105.3 hmmmmmmmmmmm
I doubt it. CC's KPLV/Vegas has been "93.1 All The Hits" for ages.
 
Mike said:
Nope with a name like the new 105.3 its got stunt written all over it


i think its gonna be a new talk station ala Rush radio 105.3 hmmmmmmmmmmm

A) Rush Limbaugh is in deep *hit right now over the crap he's been spitting out on his so-called show
B) The new 105.3 launched with 10,000 songs in a row. If it was a stunt it would have aired days ago...
 
the golden boy said:
carolinaradio said:
Mike said:
Nope with a name like the new 105.3 its got stunt written all over it


i think its gonna be a new talk station ala Rush radio 105.3 hmmmmmmmmmmm
I doubt it. CC's KPLV/Vegas has been "93.1 All The Hits" for ages.

It used to be called 93.1 the Party.
That's certainy a better name - this is really a sad CHR given the market size, it's only got one live daypart...
 
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