Clarification: not "ship them in" via satellite or syndication but the other way around. CC will physically move a team to Atlanta. I would imagine they plan on syndicating the "new" show to other CC properties from Atlanta. Syndication will help off set the huge cost of getting the right competitive morning show.
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Happy Trails, Cledus
- Thread starter DToTheJ
- Start date
seabass said:
Touch a nerve there did I?
J
JohnAllan
Guest
Neil Millman said:
Ok Neil, YOU get post of the week!! And right before Thanksgiving!
carolinaradio said:
Last Christmas, 94.9 played all-Christmas music from only country artists. The PD was quoted as saying they would continue the tradition from Lite FM. It was also the first year B98.5 won the Christmas race, with 150 songs (The Bull managed to pull together about 400 from what I read).
Check the website (www.949thebull.com) and the old website links (www.peach949.com, www.949litefm.com, www.967litefm.com, which all redirect to 96.7 The Legend) to see if anything happens. A WHOIS search of possible domains may be needed as well. (The website for the Bull was leaked prior to launch...they may be more careful this time).
Obviously, they have a month to come up with a format.
The Bull just played Bye Bye bo Jo Dee Messina....then a collage of REO Speedwagon, Rick Springfield, then White Christmas, with a bunch of glass shattering, then some "creed of the bull"...then something about a bull in a china shop. They're just playing snips of different songs.
3,000 songs commercial free starts now!
3,000 songs commercial free starts now!
Wow. That was an attention getter. They basically re-imaged themselves and will play 3,000 songs commercial free. Talk about throwing everyone off. We expected them to ditch the format, do a month of Christmas and come up with something new. Wow. they sure fooled us and we weren't the only ones. B98.5 was fooled and you can tell because they started playing Christmas music at Noon when we though 94.9 would.
I thought they would start playing Christmas Music too,but they started playing How Do You like Me Now by Toby Keith. Clay Honneycutt said CC is committed to the country format on 94.9.
If CC is committed to the Country format on 94.9, I would propose bringing "Lite FM" back on either the 105.3 or 105.7 signal. It could probably be enough to knock B98 a little bit and do decently. The 105.3 signal is more powerful, but 105.7 has better general coverage over the metro. Maybe it would help the cluster a little bit...
carolinaradio said:
Yeah, I almost thought I was going to hear “Your Wildest Dreams” by The Moody Blues, and then the return of Steve Goss!
Ok, 3000 songs commercial free, sounds good, but why are they calling themselves The NEW 94.9 The Bull? I guess if it works for the River…
Also, haven’t heard a DJ since noon. Was Cledus not the only one who won't be back?
Ruff, Ruff, Ruff, Ruff, Ruff, Ruff, Ruuf, Ruff Ruff Ruff....Neil Millman said:
Neil may all peace and happiness be with you this season.. OH and thanks for the mention of pygmies in new guinea, My uncle is a pygmie.. LOL.. Love it. Great post.
I dont think that the Legend is going anywhere. I think its an awesome station with awesome music.
Legend is on 96.7 and it doesn't have a metro wide signal,you can't pick it up nort of I-20. I think the Bull should mix more of the Legend Music into it's playlist and then it would start having some success.
jimbo722 said:
"New" is a magic word...or used to be until it got insanely over-used. Heck, maybe it still works...been a while since I looked at that sort of research.
I have a question...is it just me, or does this feel like a complete blow-off to the advertisers at the time they needed the station most? You know, sort of like what happened when Lite became Bull just before Christmas? Here we are in very tough economic times, with many advertisers trimming their budgets but some still committed to using a viable medium...and their station of choice says "no, you can't advertise here" at the most critical time of the year for many businesses? Doesn't look too smart from where I sit. Whether the format changes after the holidays or not, it'll be tough to get the advertisers back in first quarter, a traditionally deadly-slow time of year for radio sales.
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