How did Mark Thompson do with his daughter the "chick on the street" this morning? Did Brian call in? Just wondering..
I didn't tune in (as usual) but there is no way the program could live up to all of the hype that was given to it. It had got way outta hand. I started getting annoying emails from the Sound - "Can you call this number and leave a message for Mark to welcome him back?"
Uhhh... NO!
It is not my job to be part of his show prep. It is his job to create great must-listen-to radio to induce me to tune in. Mark and Brian occasionally pulled this off. Right now, I feel about him the way I felt when Mark and Brian first hijacked KLOS mornings in the 80's and took the music out of it too - I'd rather hear the usual fare of Boston, Lynerd Skinnerd and Santana (and that is really saying something) than him jabbering away all morning.
I listened yesterday morning for about half an hour ..... BORING boring boring .... Oh they DID play one track by ..... wait for it .............................. Led Zeppelin
The old adage.."if it ain't broke....." Joe Benson is well known, did a music intensive morning show and didn't dominate his show. Why this change had to be made was baffling. Is Mark that great?
The old adage.."if it ain't broke....." Joe Benson is well known, did a music intensive morning show and didn't dominate his show. Why this change had to be made was baffling. Is Mark that great?
Someone at KSWD must think Thompson will do better in mornings than Benson did...but is there any precedent? K.M., have there been any instances of a longtime (at least ten years) morning show host being fired or moved to a new time slot and then replaced by someone who garnered higher ratings?
Given that I was at the PPB luncheon honoring Rick a couple of weeks ago, that was the first instance I thought of as well.Several. Start with Ryan Seacrest replacing Rick Dees.
Several. Start with Ryan Seacrest replacing Rick Dees.
Several. Start with Ryan Seacrest replacing Rick Dees.
But, when was the last time a morning retread outperformed an established morning show? Mark is an LA radio legend, as is Dees, but their time is over. The Sound appears to be doing a good job promoting Mark's return but do listeners care that he is back? Time will tell.
Final question - why would a decades-popular morning radio DJ need money, unless he was a bad investor? It's not like podcasts take a huge investment to record.