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OCradiodude
Guest
We all know KABC needs some help. What would you do to KABC to make it a ratings winner?
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Big E
Guest
Add more sports and NO political talk. They already have the Dodgers. Maybe they can steal UCLA football and basketball away from KLAC. And they could add Raider football. These three sports would not conflict with each other. Then they could do food, travel, automotive, and whatever on the weekends when there is no sports programming. Lets face it, KABC will never compete with KFI in the political arena or news. But it can compete with the other sports station in LA because each would have their own audience. What do you think?
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4UH8SIMBKAGN
Guest
KABC is not a sports station and never will be. The Raiders, our shall we call them by their actual name, the "Faiders" are not a Los Angeles team. There is no passion for them anymore in Los Angeles. Look at KTLA's weekend Raiders show ratings.
Citadel should hire some fresh, hungry, younger AFTRA minimum talk talent for the station. They've got some wimpy hosts that don't stir the caldron very often. KABC needs hosts that can generate controversy and passion like KFI. Any station can beat KFI if they have the right hosts and management and KABC has neither. Just looking at KFI's Kennedy and Suits, you've got one of the worst talk teams in the history of L.A. radio that could easily be toppled.
Citadel should hire some fresh, hungry, younger AFTRA minimum talk talent for the station. They've got some wimpy hosts that don't stir the caldron very often. KABC needs hosts that can generate controversy and passion like KFI. Any station can beat KFI if they have the right hosts and management and KABC has neither. Just looking at KFI's Kennedy and Suits, you've got one of the worst talk teams in the history of L.A. radio that could easily be toppled.
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Big E
Guest
4UH8SIMBKAGN said:
Just cuz you dont like the Raiders doesnt mean others wouldnt listen. The Chargers arent an LA team, yet they're on KLAC, Notre Dame isnt an LA team, yet they're on KLAA. Citadel is becoming just like CC, trying to cut costs while trying to sell anything possible. I beleive my suggestions offer the best possible scenario to sell. Im sure KFI is beatable, but without spending money, it wont happen.
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4UH8SIMBKAGN
Guest
KLAA is a joke run by former billboard executives. They have absolutely no clue how to run or sell a radio station and it shows.Big E said:
As for the Chargers, they do nothing special for KLAC. The Raiders are losers endeared only by a few diehards. Until Los Angeles gets its own professional football team with local promotional advantages, professional football means next to nothing for a local radio station.
I'm sure Citadel CAN'T go sports anyway so the point is moot. Remember how they got where they are (thru the Reverse Morris Trust) and who owns a sports station in Los Angeles. Los Angeles has zero room for any more sports stations.
Big E said:
Lessee here, the Dodgers run virtually everyday from March thru October. UCLA football and basketball take up from late August/early September thru possibly early April, overlapping into baseball season. The NFL season runs from August (preseason games) thru early February when the Super Bowl and Pro Bowl are played.
Question: If KABC were to do as you suggest, which weekends would be without sports programming? ???
No sports please this country has enough 24/7 sports stations!!!Hire mr k back and john ziegler.Both would be a plus!!!
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4UH8SIMBKAGN
Guest
Marc Germain, former Mr. KABC, is on www.talkradioone.com 8-10 PM weeknights. KABC needs to move forward not go to their past. They should have hired John Ziegler after KFI fired him. Make sure you don't look at him while he's on the air or he'll have a fit.hotpatrick2004 said:
One word... LOCALIZE. Combine news with local information and entertainment. Sure you can cover the big national issues, but try and find a local slant on the big picture. It may even help if they can lighten it up a bit. Find hosts who know how to mix it up.
Finally, kill infomercials during overnight hours (better still, full stop). They might be cash cows, but they really do cheapen the product, and don't give shift workers a reason to listen. Consider this, if there are (say) 3 million people listening to radio overnight, who many (listeners) could you get if you running informercials versus a live/local jock? Add to that a live/local jock overnight can set the agenda if something big happens on their watch.
Finally, kill infomercials during overnight hours (better still, full stop). They might be cash cows, but they really do cheapen the product, and don't give shift workers a reason to listen. Consider this, if there are (say) 3 million people listening to radio overnight, who many (listeners) could you get if you running informercials versus a live/local jock? Add to that a live/local jock overnight can set the agenda if something big happens on their watch.
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4UH8SIMBKAGN
Guest
KABC does not air informercials during the week. Only on weekend overnights.Lee Anderson said:
Think cheap. If you can get a local host and staff for cheaper than a syndicated show, then yes. If not, in a depression, which we are about to enter, it ain't going to local.
Sensationalism, rumors and insults works in Los Angeles talkradio. Otherwise you aren't going to do anything but spin your wheels. A Fox & Friends group morning show would be a good step forward. Doug McIntryre could never host it.
From InsideRadio.com this afternoon: Citadel's KGO/KSFO, San Francisco PD Jack Swanson agrees, calling Mancow the "next Rush Limbaugh."
I'd make a bet Mancow will end up on KABC. Gotta give it to Mancow. A former CHR jock who can see how to stay in the industry as he grows out of the younger demos. Too bad other aging jocks don't understand how to set-up staying in the biz until their natural retirement like he has done.
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evalmaster
Guest
I think a good standard to look at for a talk station is WKXW in New Jersey. I realize it is not playing to a big city like Los Angeles, but they have managed to broaden their appeal to make it one of the top rated stations in NJ. It is totally local and get a much younger demographic then most talk stations. Why cant this concept work elsewhere?
I'm going to be the smart ass here, but not completely intended to disrespect current management of KABC - The station needs to be entertaining. Sadly over the last 20+ years it's missed the mark in getting listeners for longer TSL because it's not entertaining. They tried with John and Ken in the AM and that didn't work because their texture didn't mesh with the rest of the station. Now J&K are back to a station that matches their entertainment value.
Remember KABC is the station that could have had Rush, could have developed more strident and entertaining talk radio around him. Because of KFI threading the needle of being entertaining to group of listeners and KLSX being entertaining to a younger-male group, you now have the secondary talk station of KABC.
Remember KABC is the station that could have had Rush, could have developed more strident and entertaining talk radio around him. Because of KFI threading the needle of being entertaining to group of listeners and KLSX being entertaining to a younger-male group, you now have the secondary talk station of KABC.
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4UH8SIMBKAGN
Guest
For one, it is on FM. Los Angeles has much more local talk and news competition both on radio and television.evalmaster said:
Terrible website. It looks small market. http://www.nj1015.com/index.shtml
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MusicMaestro
Guest
Bring back Michael Jackson, Ira Fistell, Carole Hemingway, Fred Wallin, Ken Minyard, & Ray Briem--"Back To The Future"! Let's relive the glory years of KABC, when it was actually "listenable!" ;D
MusicMaestro said:
That would do great in 65 and over. Unfortunately, there are no radio dollars against the geezer demos, so it would bill miserably.
The ironic thing is that KFI has laid the roadmap out for them, all they have to do is follow it. You know, if you can't beat 'em, join em. Or in this case, replicate as closely as possible. Would they ever overtake KFI doing this? Probably not. But would they be better positioned than they are now? Most definitely.
ChannelFlipper said:
Signal, signal, signal. 5 kw on 790 can not compete with 50 kw on 640. The usable 10 mv/m signal of KFI covers about 14 million, while that of KABC does about 7 million. Any lesser signal is not competitive in LA.
It's very difficult for KABC to compete with KFI for several reasons. First, David is correct-KFI kills KABC signal wise. The new KFI tower seems to work even better then the old one (it was computer modelled as opposed to the slide rule calculations of the old one). Also, KFI is FAR more entertaining! Next, KFI promotes themselves all over the place with well done billboards, while I have yet to see a KABC billboard anywhere I go.
It isn't lilkely that Citadel will be putting much money into KABC either-Farid is too busy cashing his bonus paychecks to actually do any WORK!
I expect that KABC will continue its slow slide toward oblivion.
It isn't lilkely that Citadel will be putting much money into KABC either-Farid is too busy cashing his bonus paychecks to actually do any WORK!
I expect that KABC will continue its slow slide toward oblivion.
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