I listened to The Sound online for a few hours today. First off, I think the music sounds better now. I'll give the PD credit for that I guess. Less mullet rock and more true alternative. Anyway, I heard a few sweepers saying things like "enjoy it now before the suits take over and ruin it." Do you think this is a poke at their new owners?
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Is The Sound Making References to Bonneville Taking Over?
- Thread starter marko83
- Start date
The only thing that was announced was that the station was to have a local morning show in place by the middle of December. The PD hiring was announced recently.
Here is what was in the Enquirer last November.
At noon today, station began playing 9,490 consecutive songs – so we won’t hear commercials or DJs until early December. (They estimate it will take about 23 days to play that many songs.)
The hybrid format is aimed at listeners 25-34. Entercom managers -- Jim Bryant, Mike Fredrick from the former CBS Radio group bought by Entercom last week -- promise all local DJs (no out-of-town voice-trackers), with sophistication and humor, and not in-your-face (ala 'EBN) radio. They call it "a progressive rock station for adults." The refer to Jon Stewart and "The Daily Show" when trying to describe their goal for a morning show – "a little wittier, not your typical rock and roll station."That’s a tall order. We’ll see if they can pull it off.
Here is what was in the Enquirer last November.
At noon today, station began playing 9,490 consecutive songs – so we won’t hear commercials or DJs until early December. (They estimate it will take about 23 days to play that many songs.)
The hybrid format is aimed at listeners 25-34. Entercom managers -- Jim Bryant, Mike Fredrick from the former CBS Radio group bought by Entercom last week -- promise all local DJs (no out-of-town voice-trackers), with sophistication and humor, and not in-your-face (ala 'EBN) radio. They call it "a progressive rock station for adults." The refer to Jon Stewart and "The Daily Show" when trying to describe their goal for a morning show – "a little wittier, not your typical rock and roll station."That’s a tall order. We’ll see if they can pull it off.
They're running a promo with a male and female announcer saying listen at 4pm Monday for some kind of announcement.
I can't imagine that they'd run promos for that if they were going to announce "Bonneville says we're fired."
Could it be the return of WWEZ? Come to think of it, wasn't that format from Bonneville?
I can't imagine that they'd run promos for that if they were going to announce "Bonneville says we're fired."
Could it be the return of WWEZ? Come to think of it, wasn't that format from Bonneville?
the thing radio suits don't "get" is that the true alternative music crowd do not want jocks at the helm of the music. the only reason i'm listening to an FM music station is because there's no @$$ clown talking between, or over the intros of songs on The Sound. if they change it to something else, or put in jocks i know that i, and my small cluster of friends, will go back to our iPods.
If they go with the ladder, I think people will just hang it on the wall until they need to climb. To have a successful radio station, you need to be used more often than that.marko83 said:If they go with the ladder, I think people will like it.
R
Ray D Yo
Guest
There was never one announcement. Tommy BoDean and Julie (I think) went on the air to answer "Sound Advice" calls and questions between songs. I guess they're doing that every day now.
if the station powers-that-be were smart, they'd get their hands on the myspace-esque community thing going as their main website, making The Sound's interactivity on the net. i mean, if a myspace group called "bored in cincinnati" can thrive, anything can around here.
Ray D Yo said:There was never one announcement. Tommy BoDean and Julie (I think) went on the air to answer "Sound Advice" calls and questions between songs. I guess they're doing that every day now.
Well, I caught a couple announcements.
1. They will have DJs in the future and no whacky morning show. Everything will be focused on the music, as it should.
2. Local music will be available on their web site. If enough interest is shown, a weekend show might be produced.
C
content
Guest
Just curious. What makes you say that myspace group "bored in cincinnati" is thriving?master_of_muppets said:if the station powers-that-be were smart, they'd get their hands on the myspace-esque community thing going as their main website, making The Sound's interactivity on the net. i mean, if a myspace group called "bored in cincinnati" can thrive, anything can around here.
content said:Just curious. What makes you say that myspace group "bored in cincinnati" is thriving?master_of_muppets said:if the station powers-that-be were smart, they'd get their hands on the myspace-esque community thing going as their main website, making The Sound's interactivity on the net. i mean, if a myspace group called "bored in cincinnati" can thrive, anything can around here.
it's the most actively posting cincy group on myspace, and has been since i joined two years ago. there have been a few low-key outtings between group regulars, and a few genuine friendships made off the net.
i just think that some day a station will get a clue and ditch the jocks that no one wants to hear, and have a "shuffle" station work in tandem with a myspace-esque community. you can't say that wouldn't work, what with the massive success of youtube, myspace, facebook, and google video (before they bought youtube). instead it seems that station management - not ownership per se - seem only interested in preserving the jock-era, which is fading away quickly.
master_of_muppets said:content said:Just curious. What makes you say that myspace group "bored in cincinnati" is thriving?master_of_muppets said:if the station powers-that-be were smart, they'd get their hands on the myspace-esque community thing going as their main website, making The Sound's interactivity on the net. i mean, if a myspace group called "bored in cincinnati" can thrive, anything can around here.
it's the most actively posting cincy group on myspace, and has been since i joined two years ago. there have been a few low-key outtings between group regulars, and a few genuine friendships made off the net.
i just think that some day a station will get a clue and ditch the jocks that no one wants to hear, and have a "shuffle" station work in tandem with a myspace-esque community. you can't say that wouldn't work, what with the massive success of youtube, myspace, facebook, and google video (before they bought youtube). instead it seems that station management - not ownership per se - seem only interested in preserving the jock-era, which is fading away quickly.
I disagree with you that the jock era is over on radio. I run an internet station which for the most part embraces the jukebox format for various reasons. I run the station with djs and have been relatively successful and have never had a negative comment about the jocks. That said creating a myspace or web precense is incredibly important to radio as it has been for the past 10 years. However, the idea is to create a community that follows a personality on the station to create the friendships etc you alluded to in "bored in cincinnati". Thus the net community will be like, hey we gotta listen to the radio tonight as our friend is on air. A jockless station can not create the personal "relationships" that a station with a full staff can.
C
content
Guest
Trust me, many radio owners would LOVE to due away with DJ's. Think about how much money they would save. The reason you continue to hear DJ's is because they (the good ones) are able to create that personal audience relationship that titoisradio refers to. I have seen many research studies which confirms this observation - in fact, audience response generally favors DJ's over slick sounding production.master_of_muppets said:content said:Just curious. What makes you say that myspace group "bored in cincinnati" is thriving?master_of_muppets said:if the station powers-that-be were smart, they'd get their hands on the myspace-esque community thing going as their main website, making The Sound's interactivity on the net. i mean, if a myspace group called "bored in cincinnati" can thrive, anything can around here.
it's the most actively posting cincy group on myspace, and has been since i joined two years ago. there have been a few low-key outtings between group regulars, and a few genuine friendships made off the net.
i just think that some day a station will get a clue and ditch the jocks that no one wants to hear, and have a "shuffle" station work in tandem with a myspace-esque community. you can't say that wouldn't work, what with the massive success of youtube, myspace, facebook, and google video (before they bought youtube). instead it seems that station management - not ownership per se - seem only interested in preserving the jock-era, which is fading away quickly.
I would look for a higher percentage of radio stations using DJ's, not lower, although they may use voice tracking of various sorts.
The reason broadcast radio stations won't use an Ipod-type format is inherent in how some people have described the "Jack" stations: "It sounds like an Ipod on Shuffle... somebody else's Ipod on shuffle". With commercials, I would add.
The trouble for would-be jockless broadcasters is that the Ipod and similar devices are going to get better... much better.
They're going to put wireless communications in it... and they're going to use technology similar to that on Pandora.com to predict what NEW songs you'll like... and then put those new songs into your player, mixing them with your own music collection. If you want, they'll occasionally send you some old songs that your grew up with but might have forgotten.
While they're at it, they'll put a computer program in it like radio stations use to select the music, so you'll hear your favorite songs more often, and others less often, and you'll hear organized sets, and if you like Christmas songs, it'll start mixing those into the rotation as Christmas approaches.
Eventually it'll occur to them to make the device track the weather, figure out whether you're at work, at home, or in the car, doing chores or not doing much of anything, and it'll daypart the music to suit your likely mood.
They'll also make it communicate automatically with your home or car stereo, so you won't have to bother with these "dock" type gizmos, just push a button on your player and crank up the big speakers.
Heaven help the wall-to-wall music radio station programmer who's trying to compete with that.
The reason broadcast radio stations won't use an Ipod-type format is inherent in how some people have described the "Jack" stations: "It sounds like an Ipod on Shuffle... somebody else's Ipod on shuffle". With commercials, I would add.
The trouble for would-be jockless broadcasters is that the Ipod and similar devices are going to get better... much better.
They're going to put wireless communications in it... and they're going to use technology similar to that on Pandora.com to predict what NEW songs you'll like... and then put those new songs into your player, mixing them with your own music collection. If you want, they'll occasionally send you some old songs that your grew up with but might have forgotten.
While they're at it, they'll put a computer program in it like radio stations use to select the music, so you'll hear your favorite songs more often, and others less often, and you'll hear organized sets, and if you like Christmas songs, it'll start mixing those into the rotation as Christmas approaches.
Eventually it'll occur to them to make the device track the weather, figure out whether you're at work, at home, or in the car, doing chores or not doing much of anything, and it'll daypart the music to suit your likely mood.
They'll also make it communicate automatically with your home or car stereo, so you won't have to bother with these "dock" type gizmos, just push a button on your player and crank up the big speakers.
Heaven help the wall-to-wall music radio station programmer who's trying to compete with that.
titoisradio said:master_of_muppets said:content said:Just curious. What makes you say that myspace group "bored in cincinnati" is thriving?master_of_muppets said:if the station powers-that-be were smart, they'd get their hands on the myspace-esque community thing going as their main website, making The Sound's interactivity on the net. i mean, if a myspace group called "bored in cincinnati" can thrive, anything can around here.
it's the most actively posting cincy group on myspace, and has been since i joined two years ago. there have been a few low-key outtings between group regulars, and a few genuine friendships made off the net.
i just think that some day a station will get a clue and ditch the jocks that no one wants to hear, and have a "shuffle" station work in tandem with a myspace-esque community. you can't say that wouldn't work, what with the massive success of youtube, myspace, facebook, and google video (before they bought youtube). instead it seems that station management - not ownership per se - seem only interested in preserving the jock-era, which is fading away quickly.
I disagree with you that the jock era is over on radio. I run an internet station which for the most part embraces the jukebox format for various reasons. I run the station with djs and have been relatively successful and have never had a negative comment about the jocks. That said creating a myspace or web precense is incredibly important to radio as it has been for the past 10 years. However, the idea is to create a community that follows a personality on the station to create the friendships etc you alluded to in "bored in cincinnati". Thus the net community will be like, hey we gotta listen to the radio tonight as our friend is on air. A jockless station can not create the personal "relationships" that a station with a full staff can.
i hear what you guys are saying, yet in my experience, when the jock is talking, i have observed more people talking on cell phones, or doing whatever. the myspace and youtube things are so successful because they create a common space for people to interact and befriend one another. the setting is what is common, not an entity. so apply that thinking to radio. you creat a myspace-esque space for people to go to and interact where the station (the sound, let's say) is the common ground, and friendships/discussions/events are formed from that.
but i'm certainly no expert at programming - just a creative who notices trends and creates communication vehicles that keep things moving. i'm also a person who likes his talking on talk radio formats, and music on music formats.
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