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It's official--Eagle going oldies

I think this is great...except the part about not having local talent. It will be amazing to see how this combination of one DJ 21/7 with Imus will work out (although I think Imus will be kicked to the curb in a few months).

I do think NASCAR should move either to Kicks, or better yet WSB-AM (if WSB doesn't go after the Falcons). Since Atlanta is one of the largest NASCAR markets (with Charlotte and Daytona), NASCAR should be concerned about being on a station that could pull in low ratings.

Speaking of ratings...what about promotions. I understand there is no money. How will Citadel get the word out about the new station. Kicks?

WYAY will be like WDWD (Radio Disney) was when everything was still a part of ABC. It will be the little known sibling that is hidden in the broom closet that is satellite-fed and automatic (only this time local ads will be sold...and it is a 77kW stick that people can actually pick up quite decently).

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Lets compare Sunny 100 and Cool 105.7 to the new 106.7:

Sunny 100 Canton is locally owned and operated. It had a pretty diverse playlist (before Davis pulled the plug on it to broadcast gas-inducing garbage). WNSY used outdated equipment and (along with WCHK) had satellite dishes so dirty that needed a bath in harsh solvents, they cared about their listeners. (Although those satellites probably have birds nesting on them by now). The programming originated from a converted house on Old Highway 5 in Canton with live local DJs pushing buttons and turning knobs (Bob Bailey, Scott Evens, Jack Reynolds, Chris Morgan). The DJs could have stayed in Atlanta radio or left the area to get $$$$ and took barking orders from corporate, but they stayed in town and took a working man's salary, because they loved local radio, and were passionate about what they were doing.

Cool 105.7 is corporate owned by the largest owner in radio (Clear Channel). State of the art NextGen equipment. Programmed by John Wetherbee (who was also busy as weekend meterologist at WGCL-TV and his syndicated weather service) and staffed by some of the most passionate people in oldies radio (JJ Jackson, Randy and Spiff, Chris Morgan) - except middays which is prerecorded in Cincinatti. Broadcasts from office buidling in Buckhead. 250 song playlist as ordered by corporate "consultants", although Chris Morgan runs a 50's show on Sunday nights. Runs contests simulataniously with other CC stations. Runs promos as ordered by CC corporate. Also only standalone FM (not simulcasting an AM) to run traffic reports 24/7.

With corporate owned WYAY, they will have a diverse playlist. But it will be VT'ed by one DJ (with a break in the mornings for Imus). The programming will originate from the WABC/WPLJ studios in New York (and wherever Imus does his show in New York), with computerized equipment inserting local ads and IDs. The equipment will be stored in a broom closet in an office building in Cobb County near the intersection of I-75 and I-285.
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Once the financial situation is settled, I would like to see 106.7 hire Chris Morgan (former Cool 105.7 and Sunny 100 DJ) if he is available. I hope this works out, and that Citadel will get the capability to hire local personalities. I also hope that Citadel will not flip it two years like CC did with Cool.
 
if WSB doesn't go after the Falcons

WSB will not have the Falcons. Dave-FM has them this year and is finalizing a contract for 2 more years after this one.

I believe the Falcons will actually be buying the time on Dave, and the Falcons will sell the advertising themselves. The CBS/Falcons sales staff will become the Falcons sales staff and move to Flowery Branch.
 
I have listened to the stream of 105.9 in DC. and after Scott Shannon goes off, they seem to have a live and local guy that does the afternoon drive.
 
Shannon will be on from 9am to 4pm then the music comes off the hard drives at 106.7 I've seen the music and it's awsome. Anyone wanna guess what the first oldie will be?
 
amlover said:
Anyone wanna guess what the first oldie will be?

Seeing as the forma will officially start at the conclusion of a NASCAR race any given time on a Sunday, it'll probably be a Billy Preston song JIP.
 
106.7 in the ATL: True Oldies + NASCAR

Citadel/Atlanta's contracts with MRN and PRN probably specify 106.7 for Winston Cup -- er, Nextel Cup -- I mean, Sprint Cup. Call it what you may but to me it'll always be Winston Cup.
 
Re: 106.7 in the ATL: True Oldies + NASCAR

chuckydoll said:
Citadel/Atlanta's contracts with MRN and PRN probably specify 106.7 for Winston Cup

Difficult though the two can be to work with at times, I don't imagine they would take much issue with the races being moved to 101.5 as long as the amount of coverage cleared is the same.
 
amlover said:
Nascar will stay on 106.7 8)

That's what I expected considering how little interest they've traditionally had in making the most of their affiliation.
 
brent i got a question 4 u. just a few weeks ago u were bitchng on here about no oldies and then damn if they dont flip oldies 4 u. what is ur secret. can u campaign for alt rock for a couple weeks? i pay u a million $. so long as i can write u a check ;D
 
something tells me that this post-race babble will end at the top of the hour and we will get our first taste of True Oldies!

I think it is appropriate that Oldies will return on a Sunday night...when they left on a Sunday night a few years back. Let's hope WYAY handles the flip better than Cool did...they totally screwed that up playing the same record twice and not even beginning the first song at the beginning.
 
Well I guess the Oldies have to wait. the Post-race talk show from PRN is still going on.

The Post-race babble is about to end. Which means the Oldies are about to start if all goes well and to plan.
 
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