I suggest that for parts of the day there be talk programming concerning lifestyle issues and personal finance. The station has nowhere to go but up at this point. Would giving the station a new identity by dropping the WABC calls make a difference?
Would giving the station a new identity by dropping the WABC calls make a difference?
I suggest that for parts of the day there be talk programming concerning lifestyle issues and personal finance. The station has nowhere to go but up at this point. Would giving the station a new identity by dropping the WABC calls make a difference?
Isn't that what WABC and WOR have been doing on the weekends for years? It's called brokered programming. How is that working out with the ratings?
Maybe he meant doing such talk with live, local, young, hip hosts who'll get the lost generations to discover the wonders of AM radio.
Ohhhhhh ... you mean like Clark Howard and Dave Ramsey.![]()
Other examples of Lifestyle Programming include Kim Komando, the late Dr. Joy Browne, Dr. Laura (who's schlock is still on satellite radio), the now defunct NPR show Car Talk, and other special interest shows from a wide variety of topics including, pets and/or animals, travel, cigars, food, paranormal, etc.
I suggest that for parts of the day there be talk programming concerning lifestyle issues and personal finance. The station has nowhere to go but up at this point. Would giving the station a new identity by dropping the WABC calls make a difference?
Sort of curious that the WABC web site still links its privacy policy and terms of service to Cumulus.
Perhaps they haven't gotten around to creating their own legal pages.
That is a Pyrrhic victory. The may get increased ratings, but few advertisers buy 55+ in transactional markets like NYC.
Programming aside, Mr. Catsimatidis now officially owns 77 WABC. Let the hourly Gristedes ads begin!![]()
Red Apple took over at 77 WABC this past Saturday. It will be interesting to see what local ownership does. The fun begins.
What would you like to happen? For me, live and local in afternoon drive would be a top priority. Get rid of Ben Shapiro or, at least, put him on late nights or overnights until something better comes along. How about Hot Talk? Let's have some fun and perhaps get some younger listeners?
Oh ... get an FM and simulcast. 103.9 (Cumulus) or 99.5 (Pacifica) perhaps?
Various people at am970, which airs Catsimatides’ show, seem to think they are candidates for shows on WABC because they know him, however, if they were any good, they wouldn’t still be at am970 in the first place.
WABC is apparently replacing Ben Shapiro (at least temporarily) with shows hosted by Steve Bannon and Rudy Giuliani who will no doubt speak at a speed most people can understand. That's a good thing.