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Jack fm

L

lilburncommunityradio

My wife and I were in Chattanooga over the weekend, and found to our suprise Jack fm. Damn I can only wish a station in Atlanta would do this. The Station sounds great, cept I havent heard a local jock all weekend! Is this the way the station normally operates? Anyway great radio in Chattanooga as far as were concerned. You are indeed lucky to have better radio here, than in Atlanta... Even the Am dial has music on it.. Good lord, what happened to Atlanta Radio? They neeed to take a tip from your city....
 
A fan of Jack FM? Where are you from? I'm curious about the station you're talking about though. I'm a firm believer "jack" fm can be done right but there still has to be boundaries. Well now that I think about it, those boundaries keep it from being a TRUE jack station. Take The Peak for instance, you could consider that a "jack" station, but it's more "adult hits," whereas I think EARL in Knoxville is a total mess! If you enjoy true "jack" stations then I believe you are in the minority my friend.
 
Well possibly (hopefully) they've improved it since I listened, which was not long after the format change. Maybe their ratings will improve too?!?!?
 
J-Street said:
A fan of Jack FM? Where are you from? I'm curious about the station you're talking about though. I'm a firm believer "jack" fm can be done right but there still has to be boundaries. Well now that I think about it, those boundaries keep it from being a TRUE jack station. Take The Peak for instance, you could consider that a "jack" station, but it's more "adult hits," whereas I think EARL in Knoxville is a total mess! If you enjoy true "jack" stations then I believe you are in the minority my friend.


Here's whats wrong with radio! Radio has become to corporate. Thus many feel that a tightly formated station is the only way to go! WRONG, it does not take a genius to figure out that the reason that all of the Xm's and sirius's of the sat world are doing so well verses
old fashioned radio is because they take chances. Jack fm may not be the greatest station
in your opinion but it sure beats the living hell out of what is on the air in the Atlanta market now. I was only making a statement about Atlanta and how horrible the stations here are to listen to. Go Jack fm
Click to expand...
 
Jack FM - Get REAL!! - it SUCKS!!!

Stick with one thing and do it REALLY WELL!!

J-Street is right -- XM's on the right course -- LISTEN and BEWARE commercial Radio!!!
 
ass gasket said:
Jack FM - Get REAL!! - it SUCKS!!!

Stick with one thing and do it REALLY WELL!!

J-Street is right -- XM's on the right course -- LISTEN and BEWARE commercial Radio!!!

Well, At least your name fits ! You do wear it well, YOU ASS !
Come on down south to the Big A, you will find out what really sucks radio wise !
Jack Fm RULES........ Geez, Gasket? Naaaaa Just an Ass !
Click to expand...
 
I've heard a Jack FM station in a Southern Market and it soduned great. Live n' local morning show with great imaging, great music.

The station is only as good as it's Jocks and operators/owners...
 
Somebody please tell The Ass Man that the XM and Sirius numbers are falling before I have a coniption. Commercial radio is NOT going to lose out to satellite radio! I-PODs maybe but NOT satellite. For all the babbling about not liking jocks talking over songs, it sure is apparent that the audience WANTS to hear a LOCAL voice to remind them of what the are listening to and connect with them.
Prime example of terrtiary not going to satellite is Sterns' audience.

As far as Jack, Earl, Sam (pick another name of the week) just like every jocks' thought of being famous coming true, is FLEETING. Radio is cyclical; the randomness (is that a word?) and the too vast a variety will be replaced by something else just around the bend.

Those patient and hungry enough will be rewarded with jobs soon (that of course don't pay worth a flip, but that's not why we are all in radioanyway).

I'm done and ready for the ripping rebuttal.
 
Just a couple really quick points here. Well, just one word.

RATINGS!

Show me a JACK station with high ratings, please, I beg of you. EARL doesn't have them. Maybe the one in Atlanta does and if so, good for them. I'm in the middle about the tight format debate. More or less, YES you do have to have a tight format to be successful. I don't know any other way to explain this but I'll try... look at a station like The Peak, it's not your general format you hear about like Rock, Alternative, Country, Top 40, etc, etc. College radio can be another example I guess. But their not "jack" stations, their format can be tight and should be, it's just not your normal format you would hear of. I hope I explained myself well there. But too broad of music, what I call a "true jack" station is basically junk. I listen to Country and Alternative mostly, but I sure don't want to be listening to them both at the same time.

By the way, when you quote something, learn to separate the new thing you're saying from the quote. Speaking of Atlanta, Georgia, How 'bout those Bulldogs?
 
That proves NOTHING! I'm talking overall ratings. You can take basically any station in the top 10 of any market and more than likely, they're top 3 in some age range, gender demographic, whatever. It's a trick that's been used a million times. It's good for demographic research and keeping track of YOUR particular target audience, etc, but that's what I feel it's there for. Anyone could use those ratings and be like "oh my pop country teeny bopper station is #1 among 15-21 year old redneck girls!" WHO CARES! If you use it that way, it's just to make the people running the stations feel better and I don't buy into it.

But anyway... I assume you're talking about WCJK, the "adult hits" station? It's #6 thank you. The top 5 are Urban, AC, Country, Country and Urban AC. Where's the Jack station there? But with all due respect, Nashville has NO dominate station so #6 and only 1.1 off the lead the past quarter is pretty impressive I will say. Assuming that's the station you're talking about, is it?
 
You don't seem to understand. "25-54" is THE demo. Nothing else matters. 12+ (a.k.a. the numbers you see online) mean nothing. Sorry, I assumed that you knew a little about the biz.
 
Good try throwing that back on me, but I stand by what I said. 25-54 is nice, sure. But if they're #1 in 25-54, tell me how they're NUMBER SIX OVERALL! The BIGGEST demo is still not as large as THE WHOLE.

Thought you went to 3rd grade and learned basic pie charts in math class.

I'm not saying 25-54 or any other demo isn't important though, especially when it comes to selling advertising. So if they're #1 in that demo, good for them. But to back up a bit, I said show me a Jack station with good numbers, not #1. They're not #1, they're #6, but they're close enough to the top to be "good numbers," so you got me there. I wonder how many markets you had to search to find one though. Sure would be easier if R&R or anyone else would stop listing them all as "adult hits" or whatever they chose and actually list them as "Jack."
 
Jack will go the way of "Alice" and "Arrow" and so on. Jack is a format designed for two things: For program directors who have no idea how to create a flow on a station, and station owners who have no idea what to do with a signal because they own too many. Its a flavor of the month format that has peaked and will soon be gone. Why not load up an i-pod shuffle with every song ever made, and hook it right up to the x-mitter!!! Same thing as Jack. But, if you like it, great! To me its a giant train wreck that never stops.
 
You are right. Jack formats could morph into something that would last if a PD that knew about stationality was allowed to assemble talent and so on and so forth. We all know that in todays radio enviorment, they put money and resources into only 2 of their 5 or 8 stations. Those PD's and Jocks then Voice track the others. They hire the 19 yearold screamer for minimum wage to jock the teenie bopper station and then have them vt the Oldies station and the Jack station and so on and so on
 
By the way, Only mass appeal formats give a crap about 12 plus numbers. Nobody sells 12 plus. They are bragging rights. And 25-54 ain't what it used to be. As the population gets older that demo will become less and less stable as 18 to 34's (we all know how fickle they are these days) grow into that demo. Niche formats are only focused on one specific target. Jack formats are attempting to be everything to everyone but wind up being nothing to anyone. I don't know how many stations I've been involved with over the years that have scorched everyone in the target demo, then ownership gets greedy and makes programming try to "broaden the appeal". Guess what, you lose what you had and become nothing to anyone.
 
bored-op and bobeeboxer... smartest posts I've read in a long while.
 
The ASS GASKET speaketh!!

lilburncommunity has burned !!

:D :D :D
;D ;D ;D

p.s. If you read my psot last week(which was deleted)then you will know how I got my name ;D ;D
 
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