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Just a very dumb question - format holes

I do not know, but personally perhaps they could try to recreate or bring back a 80's Top 40 style format such as the original WZOU or "Hit Radio" WHTT or something.
Sounds somewhat like what we already have on the #1 all-ages rated Boston station WROR. Mostly '80s and some '70s hits with a big signal.
 
I do not know, but personally perhaps they could try to recreate or bring back a 80's Top 40 style format such as the original WZOU or "Hit Radio" WHTT or something.

Using today's hit music or the music of the '80s? With today's music, a bright, personality-heavy approach is going to seem excessively talky to its target audience, which by and large wants the DJ to shut up. If you're talking about a full-blown recreation of Zoo or Hot Hits -- "Easy Lover" into "We Built This City" into "Rhythm of the Night" with jingles and shouts and fast talking DJs, remember that most of the songs you're going to be playing will be at least 35 years old, which means your average listener is going to be 50+. Heck, I'm 65 and I'd listen to that format! The clock is ticking on an '80s format even as a quick fix.
 
Using today's hit music or the music of the '80s? With today's music, a bright, personality-heavy approach is going to seem excessively talky to its target audience, which by and large wants the DJ to shut up. If you're talking about a full-blown recreation of Zoo or Hot Hits -- "Easy Lover" into "We Built This City" into "Rhythm of the Night" with jingles and shouts and fast talking DJs, remember that most of the songs you're going to be playing will be at least 35 years old, which means your average listener is going to be 50+. Heck, I'm 65 and I'd listen to that format! The clock is ticking on an '80s format even as a quick fix.
Which brings me back to the idea of either 90s based and/or Millennial type format too. Remember, I am a creative and new format suggestions type of guy. Right now the whole idea is trying to find something, anything that csn add to iHeartRadio's profit specific build.
 
No.

I never look at 6+ so it's not in my presets. But in 12+, the highest rated Spanish langauge station is KLAX at a tie for #8 with KPCC. Then it is KLVE, KSCA and KRCD/V at 12, 13 and 14.
My bad, erroneously had thought they had the Top 2 stations based on what I thought was legitimate news reporting from one of the daily feeds. It appears that it was only advertising instead!
 
What profit making company wants a 1-share?
Entercom did poorly at trying to promote and execute a format from a rim shooter at best. If they were not so hell bent on being "a Boston station", they could have served the greater Central, MA area quite effectively!

Thinking of South of Boston particularly, along with a couple of stations that can be picked up, this format could do quite well if both marketed and executed well!. Love them or hate them, by in large iHeartRadio knows how to program their stations, that is once they have something that they know can work!
 
Entercom did poorly at trying to promote and execute a format from a rim shooter at best. If they were not so hell bent on being "a Boston station", they could have served the greater Central, MA area quite effectively!
A badly performing Boston station can bill much more than a well performing Worcester market one.

Boston bills $240 million. Worcester bills $7 million for the whole market.
 
It's really not a format. It's just a bunch of songs. It's iPod on shuffle. That's not a radio format.
If it gets on the radio, but especially with radio announcers around the songs, then its a format, no matter what your "opinion" of a format actually is. Side note, heck WERS even has a format although Nielson simply calls it variety. I call it something to listen to when not listening to my P1's.
 
A badly performing Boston station can bill much more than a well performing Worcester market one.

Boston bills $240 million. Worcester bills $7 million for the whole market.
My bad, David, thank you for the heads up! BTW, what are the odds of Worcester being annexed into the Boston market? True, only like 3 stations get into Boston proper, but just wondering is all.
 
It's really not a format. It's just a bunch of songs. It's iPod on shuffle. That's not a radio format.
And BTW, not everyone had ipods. A real lot of people have advanced into the 21st century and use their phones instead. Just saying...
 
If it gets on the radio, but especially with radio announcers around the songs, then its a format, no matter what your "opinion" of a format actually is.

If WHAT gets on the radio? There are radio stations in Boston that appeal to Millennials right now.
And BTW, not everyone had ipods. A real lot of people have advanced into the 21st century and use their phones instead. Just saying...

Just confirms when I say it's not a radio format. It's a personal playlist.
 
And BTW, not everyone had ipods. A real lot of people have advanced into the 21st century and use their phones instead. Just saying...
"iPods on shuffle" is an idiomatic expression. Like "album" although music has not been delivered on albums for more than six decades!
 
My bad, David, thank you for the heads up! BTW, what are the odds of Worcester being annexed into the Boston market? True, only like 3 stations get into Boston proper, but just wondering is all.
Nielsen has criteria for market resizing or consolidation. Apparently Worcester meets none of them. Remember, the county where the city of Worcester is located is actually split, with part being in Boston's MSA and the rest a separate Worcester market.
 
"iPods on shuffle" is an idiomatic expression. Like "album" although music has not been delivered on albums for more than six decades!
While I do enjoy my repertoire of music that I have built up over the last couple of years, random playlist shuffles are not nearly as random as the manufacturers make them out to be. There are almost predictive shuffles, which leads a real lot to be desired.
 
That sounds like justification for a failure.

Some of the best albums in history have been assembled in a few weeks, arranged in a few more and then gone into production. Some of the worst have taken years, full of indecision and artistic wandering and wondering. Of course, there are great releases (do we still call them an "album" which refers to a set of 2-song 78 rpm disks in an album?) that take long, just as there are rapidly assembled ones.

Songs today are not part of collections. They can be individually released regularly whenever ready since the entire market is singles-based.
Yea...you are speaking like someone who does understand hip hop very well.

One other part of this is that they get most of their money outside of selling music. So in between other business pursuits, touring (huge lot necessary) and other hip hop/rap world beefs/feuds that make collaboration difficult no one making high level content releases more than once every 2 years. By nature Hip Hop isn’t punctual or business like so dealing with other people in hip hop is a huge barrier. Lawsuit and prison sentences are major issues.

It’s always been this way in rap, even 20 years ago only hungry upcoming (signed) artists released more than once every 18 months. Albums can sell well in rap and be made in a few weeks (see: Master P’s No limit record in the late 1990s) but they’re not lyrical rap, theyre club bangers.

I’m sorry I can’t take any take anyone calling Jay Z or Hip Hop and how they release music “a failure” serious. Everything else aside, just from a profit/charting standpoint. That’s just silly.

song today aren't part fo collections-outside of hip hop. People in hip hop have moved away from the term album or EP altogether and started releasing “catalogs” “playlists” and “collections”

But you’re a corporate radio guy-not a music or culture guy.
 
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