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KCBS #1 IN JANUARY ARBITRON

mred said:
What has changed? Kcbs got another frequency?, kgo started spending less on personalities? the listeners have changed?

All of the above...
;D

"Nothing endures but change."
-- Heraclitus

--jay
 
samizdat said:
Back to the question about KCBS' numbers on the old KFRC: I'm assuming that the 106.9 (FM) signal is encoded differently from the 740 (AM) signal, yes?

In other words, Arbitron knows how KCBS is doing AM vs. FM, but doesn't report those numbers. Obviously, CBS management wants to know!

Yes, the signals are separately encoded... all simulcasts are. But once you sign the one line reporting form, you don't get separate data.

I work with several single-metro simulcasts, and can not get separate data. But I'll verify that once again.
 
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