• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

KIIS FM Vs Amp Radio

J

jasonharper2013

Right Now I am Listening To KIIS FM And KIIS FM Had A Promo One Trillion Songs In A Row And This Is KIIS And I Think Its A Counter Against Amp Radio
 
Ya think? ;)
Are they really saying "a trillion"? That is some huge number. If you counted every single song played on every radio station around the world since radio was invented plus every song performed live or on video on TV plus every song --- well lets just say every song performed in the history of Man, I'll bet it would not equal a trillion.
 
A "Trillion" here, a trilion there and another trillion over there and pretty soon you're talking about real broadcast time!
 
lalf said:
A "Trillion" here, a trilion there and another trillion over there and pretty soon you're talking about real broadcast time!
Click to expand...

Hmmmm...I'm no mathematician, but figuring an average length of 3.5 minutes per song...by my calculation, it means KIIS-FM will be running commerical free for 6.5 million years.

If this promotion is also jock-less, it means Ryan Seacrest will be getting a nice long vacation.

Good deal! KIIS wins.
 
Aside from the Trillion songs thing KIIS is also promoting that this Monday they will start paying bills EVERY hour.
They are also heavily protecting their music position with more artists testimonials than I ever remember them playing.
 
PapiYankee said:
Aside from the Trillion songs thing KIIS is also promoting that this Monday they will start paying bills EVERY hour.
They are also heavily protecting their music position with more artists testimonials than I ever remember them playing.
Click to expand...
Mlore "clutter" they don't need now. KIIS has always tried to buy off their audience. That is the key to their success. Amp has to one-up them.
 
Just a personal opinion from hearing Amp so far.

When KHJ signed on in 65 (not that I was there, I wasn't, but I heard airchecks), it 'revolutionized' Top 40 radio at the time...So much so, that it sent KRLA and KFWB scrambling, and ultimately, within 2 or 3 years, KFWB had to flip. What was it?? It was formatics, it was execution, it was a fresh difference in the sound. Boss Radio...The Drake sound. A sound that spread all over the country.

I haven't heard anything in Amp yet that's 'revolutionizing' CHR radio in Los Angeles so much that it's going to make KIIS scramble....And, until something like that comes along, you won't be able to unseat the champ. I realize they want to do "multi-platform" web, etc, strategies, but the on air content has to really make a difference first before they do that. Sounds like the same old imaging from the same old type of CHR to me...The sign-on was interesting, but the momentum kinda dropped from there...
 
radiosanchez said:
Just a personal opinion from hearing Amp so far.

When KHJ signed on in 65 (not that I was there, I wasn't, but I heard airchecks), it 'revolutionized' Top 40 radio at the time...So much so, that it sent KRLA and KFWB scrambling, and ultimately, within 2 or 3 years, KFWB had to flip. What was it?? It was formatics, it was execution, it was a fresh difference in the sound. Boss Radio...The Drake sound. A sound that spread all over the country.

I haven't heard anything in Amp yet that's 'revolutionizing' CHR radio in Los Angeles so much that it's going to make KIIS scramble....And, until something like that comes along, you won't be able to unseat the champ. I realize they want to do "multi-platform" web, etc, strategies, but the on air content has to really make a difference first before they do that. Sounds like the same old imaging from the same old type of CHR to me...The sign-on was interesting, but the momentum kinda dropped from there...
Click to expand...
What was the last top 40 station that "revolutionized" radio? I can't think of any in the last 30+ years. All stations are the same rehash of the original formatics for top 40. I think you're looking at this backwards, it's the technology, the platforms, not the formatics that are cutting edge, evolving and revolutionary and that is what counts. If Amp stays ahead of KIIS with that, they'll eat into them. They all play the same music so if you think that is where you beat them at their own game today, you better think again.

KIIS can be unseated any day. They are as vulnerable as any other radio station. Once you are on the top, there is only one way to go.

We also need to give them a chance to see what talent they hire. I hope, and do believe, it won't be ghetto sounding jocks, for once.
 
Well, unless they're stunting we effectively have two stations in this market which have exactly the same songs. Isn't this fun? :eek:
 
In all honesty, I have listened to KIIS for quite sometime and its a good station. It has heritage out the wazoo and it has Seacrest which no one can compete with.

However AMP RADIO is KILLER! Its a tight CHR with great turnover and great recurrents and golds. It sounds over better than KIIS except for the no - jock thing. The station is clean and current!

Plus AMP has one thing going for them that KIIS can only immitate. They are riding a new technology wave. Everyone has or will eventually get Facebook, Twitter, Myspace, etc. Listeners like to read blogs on-line and interact with their friends. AMP has all this and in your face.

AMP is a cume story. Thats all they are going after and if you dont like the fact that LA now has two CHR's your just gonna have to get over it. Its about time KIIS got some competition.
 
john77 said:
Well, unless they're stunting we effectively have two stations in this market which have exactly the same songs. Isn't this fun? :eek:
Click to expand...

There's a definite difference in the music including the old school rhythmic hits that Amp is tossing in every hour and new songs by Ciara and Kanye that KIIS is not on. There's more tempo, the songs sound pitched, and Amp is less cluttered. The stations have different feels...
 
Radioresearcher said:
There's a definite difference in the music including the old school rhythmic hits that Amp is tossing in every hour and new songs by Ciara and Kanye that KIIS is not on. There's more tempo, the songs sound pitched, and Amp is less cluttered. The stations have different feels...
Click to expand...

Can you elaborate ... on "less clutter"? Definitely agree on the tempo thing. KIIS is not playing the Kanye? :eek:
 
SuperRadioFan said:
Radioresearcher said:
There's a definite difference in the music including the old school rhythmic hits that Amp is tossing in every hour and new songs by Ciara and Kanye that KIIS is not on. There's more tempo, the songs sound pitched, and Amp is less cluttered. The stations have different feels...
Click to expand...

Can you elaborate ... on "less clutter"? Definitely agree on the tempo thing. KIIS is not playing the Kanye? :eek:
Click to expand...

No jocks or contests and other than a couple of imaging sweepers, their production is short and tight and to the point.
 
However AMP RADIO is KILLER! Its a tight CHR with great turnover and great recurrents and golds. It sounds over better than KIIS except for the no - jock thing. The station is clean and current!
Click to expand...

This seems to be the near majority opinion on AMP Radio's launch. It looks like CBS can alrady say...

Two years on HD-2 well spent ;D
 
radiosanchez said:
Just a personal opinion from hearing Amp so far.

When KHJ signed on in 65 (not that I was there, I wasn't, but I heard airchecks), it 'revolutionized' Top 40 radio at the time...So much so, that it sent KRLA and KFWB scrambling, and ultimately, within 2 or 3 years, KFWB had to flip. What was it?? It was formatics, it was execution, it was a fresh difference in the sound. Boss Radio...The Drake sound. A sound that spread all over the country.

I haven't heard anything in Amp yet that's 'revolutionizing' CHR radio in Los Angeles so much that it's going to make KIIS scramble....And, until something like that comes along, you won't be able to unseat the champ. I realize they want to do "multi-platform" web, etc, strategies, but the on air content has to really make a difference first before they do that. Sounds like the same old imaging from the same old type of CHR to me...The sign-on was interesting, but the momentum kinda dropped from there...
Click to expand...

Well - I was there - 13 years old when KHJ "revolutionized" Top 40. The KHJ analogy is tempting, but I'm not sure it fits. KIIS-FM is a strong station that's been around a long time. In 1965, Top 40 radio had only been around for a decade, and KFWB was in it's 7th year. KRLA and KFWB were not strong, and were both ripe for a take-down.

KRLA had been top rated for awhile because they had a few good jocks, and they'd done some good promotions to become the station most identified with Beatlemania and the British Invasion. But really, the station was a poorly formatted chaotic mess.

KFWB was a bit past its prime, and was really a personality based station that played Top 40 music. DJs on "Channel 98" talked a lot.

By contrast, "Boss Radio" was tightly formatted...they shortened the play list, limited DJ chatter, had short catchy jingles, played songs back to back, and always pushed "More Music." Their DJs could try to be funny if they wanted, but they had to really be funny, and they had to do it in 15 seconds or less. Think Charlie Tuna. Drake gave the morning guy (Robert W. Morgan), a little more leeway to talk - but not much...nothing like modern day morning shows that play only a few songs per hour.

Once KHJ dominated the ratings, KRLA and KFWB played right into Drake's hands. Instead of imitating KHJ, they reacted by being even more different. KFWB became basically a "Middle of the Road" station - playing more pop and less rock and roll. KRLA became even more of a mess, changing focus, jocks, imaging and jinbles constantly...they'd have a tight Top 30 play list for awhile, then flip to a deep play list with lots of album cuts. The station would be good for a year, then really stink up the airwaves the following year.

Meanwhile KHJ stayed consistent and focused, and dominated the ratings for 7 or 8 years at least.
 
So far, I am impressed with AMP. However, it is difficult to objectively compare AMP to KIIS at this point; it is too early.

We Angelenos have been "married" to KIIS for a few decades now. KIIS is intelligent and classy and has a great personality. We have a history with KIIS, including an elder son, Rick Dees, a living legend, and a younger one, Ryan Seacrest, that may become equally legendary. LA and KIIS is a love that has withstood the test of time.

AMP is new, young and sexy. Dude, I just met the new CHR in town. Totally hot! Get this....10,000 songs in a row [insert your own analogy] yet NO boring commercials!!! [you get the point]. I sure hope AMP turns out to have a good personality [i.e., hires good personalities]. That way, it will be easier to live with the commercials, which are sure to come eventually...
 
97.1 doesn't seem to have as great of a signal as KIIS-FM...at least east of LA. It starts to get static here in Azusa and once I reach my house in the foothills, 97.1 sounds pretty bad while KIIS-FM is still receivable. On my commute to Rancho Cucamonga on the 210, I also gets lots of static on 97.1 and on Friday, when I was trying to listen to the switchover on the way back from Wrightwood, my radio was picking up 97.1 The Point from Vegas until i got close to the 15 from the 138. KIIS also has stations in the high desert but then again, they lose it in Ventura County where 97.1 might have better coverage.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom