AM FM listener said:
So far, I am impressed with AMP. However, it is difficult to objectively compare AMP to KIIS at this point; it is too early.
We Angelenos have been "married" to KIIS for a few decades now. KIIS is intelligent and classy and has a great personality. We have a history with KIIS, including an elder son, Rick Dees, a living legend, and a younger one, Ryan Seacrest, that may become equally legendary. LA and KIIS is a love that has withstood the test of time.
AMP is new, young and sexy. Dude, I just met the new CHR in town. Totally hot! Get this....10,000 songs in a row [insert your own analogy] yet NO boring commercials!!! [you get the point]. I sure hope AMP turns out to have a good personality [i.e., hires good personalities]. That way, it will be easier to live with the commercials, which are sure to come eventually...
...Or we could say KIIS is Madonna and AMP is Britney...
Well, When we first got our Club 95 Latino Vibe here in Phoenix playing 10,000 songs or so in a row, I remember other stations trying to beef up their amounts of music as well..
And is AMP CBS owned? If so, this is good because this means that our 101.5 JamZ probably has a better chance than I've been thinking. Also, 101.5 just broke the big announcement that they will be paying people's bills.... wonder if 104.7 Kiss FM is doing the same thing? After all, the pay your bills event, as far as I remember, all started on Kiss years back.
It seems like Amp actually started with a decent amount of music, rather than having a few songs play over and over and over and gradually increasing from there, but hopefully they wont do that thing where they start out with a lot of exciting stuff, then down the road jocks and other stuff start popping in and the playlist is dramatically shortened... which is what happened to our MOViN (and Club 95 Latino Vibe KVIB to some extent).
I wish we had an AMP. Our 104.7 Kiss FM needs competition and we need a top 40 station that actually plays some music in the morning, but the only thing is if this happened here it would also affect 101.5 JamZ and Power 98.3 because everyone is trying to sound similar to push the other out. If we had AMP, I'd just stick to AMP and 101.5 JamZ and be satisfied with those as my top 2 fav's. Some of the others are good just for when my favorite songs aren't on the other two, or for interesting mixshows. I think our Kiss would do fine with extra or direct competition because they are happily just sitting on top, while the other two seem to linger around the same area, usually one right above the other in ratings. I think Power 98.3 should go back to being "Where hip hop lives" and go back to the more urban and let JamZ just be the true rhythmic format by themselves and stop trying to focus on causing the failure of another station...
Anyway, good luck with AMP. Everything always sounds exciting in the beginning when it comes to radio stations (for those who care or have interest in radio, of course). Lets hope that this AMP turns out to be more than we were expecting.