http://seattletimes.nwsource.com/html/othersports/2008379976_kiro12.html
Seems like Bonneville likes doing this. They did it with KTAR in Phoenix.
Seems like Bonneville likes doing this. They did it with KTAR in Phoenix.
Scoobyfan1 said:First, as far as local shows go KIRO should re-hire Tony Ventrella, he's worked in radio and tv doing sports in the market, he's knowledgeable, he's a veteran of Radio and TV in the market and he would be a perfect fit.
djdan said:Worst kept secret in Seattle radio. Will set a series of changes in motion I suspect. Clear Channel and Bonneville have no love lost for each other. The war in Phoenix was won by Clear Channel. When KTAR went FM News and KTAR-AM went sports. Clear Channel launched a strong news attack and reinforced 550 KFYI with all of their premiere talent. In the end KTAR went from number one to number ten. KFYI is now the number one station in Phoenix and outbills KTAR, according to my most recent sales figures, almost 2-1.
Expect the same battle in Seattle:
KIRO-AM: All-Sports with Mariners, Seahawks and live shows mornings, afternoons and nights. ESPN the rest of the time
KIRO-FM: News/Talk with FM signal to attract younger audience
KJR-AM: Follows lead of Clear Channel AM stations in most markets with News in AM Drive followed by Clear Channel controlled powerhouses Rush, Glenn Beck and Hannity. Much like KFYI did to KTAR in Phoenix. There is no love lost between Clear Channel and Bonneville.
KJR-AM becomes a news talk powerhouse knocking out KIRO and stripping KTTH of all their syndicated talent. Bonneville may have the money, but Clear Channel owns the top syndicated shows with Rush, Beck and now a new deal including Hannity. Game over? KIRO wins the sports battle, but the war for top news station in Seattle is just beginning. Clear Channel could win that war with good local morning drive news and Premiere talk in many markets including Phoenix and KEX in nearby Portland. They use the same model in every city and it works. They strip Bonneville's KTTH of their highest rated shows causing even more hurt for Bonneville. Bonneville didn't seem to learn from their Phoenix experience. Or have they? Time will tell.
djdan said:Worst kept secret in Seattle radio. Will set a series of changes in motion I suspect. Clear Channel and Bonneville have no love lost for each other. The war in Phoenix was won by Clear Channel. When KTAR went FM News and KTAR-AM went sports. Clear Channel launched a strong news attack and reinforced 550 KFYI with all of their premiere talent. In the end KTAR went from number one to number ten. KFYI is now the number one station in Phoenix and outbills KTAR, according to my most recent sales figures, almost 2-1.
Expect the same battle in Seattle:
KIRO-AM: All-Sports with Mariners, Seahawks and live shows mornings, afternoons and nights. ESPN the rest of the time
KIRO-FM: News/Talk with FM signal to attract younger audience
KJR-AM: Follows lead of Clear Channel AM stations in most markets with News in AM Drive followed by Clear Channel controlled powerhouses Rush, Glenn Beck and Hannity. Much like KFYI did to KTAR in Phoenix. There is no love lost between Clear Channel and Bonneville.
KJR-AM becomes a news talk powerhouse knocking out KIRO and stripping KTTH of all their syndicated talent. Bonneville may have the money, but Clear Channel owns the top syndicated shows with Rush, Beck and now a new deal including Hannity. Game over? KIRO wins the sports battle, but the war for top news station in Seattle is just beginning. Clear Channel could win that war with good local morning drive news and Premiere talk in many markets including Phoenix and KEX in nearby Portland. They use the same model in every city and it works. They strip Bonneville's KTTH of their highest rated shows causing even more hurt for Bonneville. Bonneville didn't seem to learn from their Phoenix experience. Or have they? Time will tell.
bordeaux said:Should KJR be shaking . well, ESPN syndicated shows have been winning L.A. and Chicago mornings for most of the last two years, against major market local shows. Take it for what its worth.