TexasTuner said:
Looks like Liberman's shedding some dead weight. I know they sold 96.9 to KSBJ earlier; now this. Hmmm.
You are right about the dead weight. KJOJ under Liberman once had brokered Vietnamese (and I seem to recall some other brokered programming) but has been running music filler for quite some time now. Looks like Liberman had no luck in further leasing efforts.
Rbr.com article here:
http://www.rbr.com/radio/radio_deals/liberman-spins-again-in-houston-market.html Note that it incorrectly includes KSEV among the Liberman stations, although that property was sold off a couple of years ago. It also claims KIOX, but Liberman does not own that station (perhaps lingering confusion with the former 96.9 call?)
Obviously the station will either be brokered ethnic or brokered religion. Wonder if it would be a simulcast of either sister KRTX, KBRZ, or non-comm KFTG, or have separate programming?
The Baila format, currently running on 96.9, 1230 and 880 was never more than filler between brokered leases. With two of the three stations being sold off, the format will probably die. I recall another filler format, "Azucar" ran on 880 for a while.
Guessing 1230 is the next "dead weight" station to be sold. If there still any brokered programming on KQUE? Haven't come across any since Hum Tum City disappeared. That will leave Liberman with 98.5, 101.7, 103.3, 107.9, and Channel 61.
Perhaps some of the money from the sales could go towards finally building the long-planned 103.3 upgrade? I could see La Raza being moved from 103.3 to 101.7, and KEYH getting an FM simulcast on 103.3.