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KNGY Question

bentheredonethat

bentheredonethat

So I listen to KNGY online and love it... but am curious as to how big a player they are in the market. I saw they're only at 3K watts and are tied for 31st in the market with less than a one share.

Any comments or insight?
 
Funny you should ask at this time. The station transmits with 3.6 kw from a rooftop tower at Green & Leavenworth Streets in San Francisco. Just a few days ago, the FCC accepted an application to move the transmitter to the Sutro Tower and reduce power to 510 watts. In FM, it's all location, location, location!

If you're interested in the technical details, go to:
http://www.fcc.gov/fcc-bin/fmq?list=0&facid=36029

Bob Gowa
 
Newsperson responds:

I heard that at one time they tried a lower ERP and weren't happy with it.

They have a strong audience following and if you could pull out diaries from just the City and close East Bay cities their share numbers would be higher.

Regardless their revenue is high with estimates from others as much as 4 to 5 million per year. They are certainly a station that's involved in the community and I hear them inside a lot of stores and resturants in the City.

So it's not the power it's what you do with it. However if you go with a lower ERP and a higher antenna site you do loose building penetration. The station owner will only know the real building penetration after the new site is on.

Has anyone heard KNGY at a public place lately?

Newsperson
 
haven't heard them in public. i hear kioi and koit pretty frequently. BUT SF cabs do play energy on the weekends. energy and kisq get a lot of cab play!
 
bobgowa said:
Funny you should ask at this time. The station transmits with 3.6 kw from a rooftop tower at Green & Leavenworth Streets in San Francisco. Just a few days ago, the FCC accepted an application to move the transmitter to the Sutro Tower and reduce power to 510 watts. In FM, it's all location, location, location!
Click to expand...

What, AGAIN? Something seems amiss here. They already tried that. Or am I missing something here? Weav?
 
newsperson said:
I heard that at one time they tried a lower ERP and weren't happy with it.
Click to expand...

That's what I was told as well. I do remember hearing them during the previous time and it seemed that they were quite spotty. I missed the changeover day when they went back to Russian Hill in order to compare, but I do know that I hear it fairly well now. There's something to be said for 3.6kw.

I don't understand the attraction for the move. According to the FCC projected contour, it would only add areas like Hillsborough, Crystal Springs Reservoir, and other spots where listening would be unlikely and sacrifice punch in the inner Bay Area (Oakland, Richmond, Berkeley, SL, and Hayward) where I'd think listeners would be more likely.

Hmmm....I bet I'm missing a piece of the puzzle here. I bet there's a bit more to the story.

Has anyone heard KNGY at a public place lately?
Click to expand...

Yes. I've heard them in the past few days at a Noah's Bagels (instead of their XM or whatever they usually use), and at a used clothing shop on Valencia. I may not always recognize them because there are times they do music sweeps and I'm not in a store for very long.
 
"Funny you should ask at this time. The station transmits with 3.6 kw from a rooftop tower at Green & Leavenworth Streets in San Francisco. Just a few days ago, the FCC accepted an application to move the transmitter to the Sutro Tower and reduce power to 510 watts. In FM, it's all location, location, location!"

As I've stated before, I'm ignorant about the technical science of FM radio transmission, and I'm unclear as to how the 92.7 signal has changed over the last decade. But I was a fan of the old KJAZ on that frequency, and would listen at home and in the car often. Yes - the signal was somewhat spotty, and didn't come in at all in Marin County where I worked at the time. But in San Francisco, the northern Peninsula and the East Bay (west of the Caldecott, anyway), it came in just fine.

As far as FM reception in the car in those days (80s, 90s), I remember having the most problems with 93.3 and 105.3, which both had more frequent static and signal drop-out (if that's the correct term), than 92.7 did.
 
newsperson said:
Newsperson responds:

I heard that at one time they tried a lower ERP and weren't happy with it.

They have a strong audience following and if you could pull out diaries from just the City and close East Bay cities their share numbers would be higher.

Regardless their revenue is high with estimates from others as much as 4 to 5 million per year. They are certainly a station that's involved in the community and I hear them inside a lot of stores and resturants in the City.

So it's not the power it's what you do with it. However if you go with a lower ERP and a higher antenna site you do loose building penetration. The station owner will only know the real building penetration after the new site is on.

Has anyone heard KNGY at a public place lately?

Newsperson
Click to expand...

It's funny you should mention that...They just applied to move back up to Sutro with the lower ERP.

http://fjallfoss.fcc.gov/cgi-bin/ws...xt=25&appn=101236269&formid=301&fac_num=36029
 
I may be wrong, but I thought I read a nice write-up in the Chronicle once about Energy. If I remember correctly, I thought they mentioned that Energy was #1 with M25-54 in San Francisco -- the CITY, not the market.

For a small signal with limitations that's a pretty good feat...

Again, my memory may be failing me.
 
"I may be wrong, but I thought I read a nice write-up in the Chronicle once about Energy. If I remember correctly, I thought they mentioned that Energy was #1 with M25-54 in San Francisco -- the CITY, not the market."

It seems to me that if they continue to be popular with dance music fans, and especially in the gay community, which is affluent and has a lot of disposable income, they can be a successful niche station, and be successful, even with low ratings in the market as a whole.
 
Rico Garcia said:
I may be wrong, but I thought I read a nice write-up in the Chronicle once about Energy. If I remember correctly, I thought they mentioned that Energy was #1 with M25-54 in San Francisco -- the CITY, not the market.
Click to expand...

This is correct. SF County alone. But it's as valid a base as any!

And when I'm working a remote with the Woody show (CBS has to hire out for this & that), when Woody says "We're #1 there" about SF it's all I can do not to shout "NO, IT'S FERN AND GREG!"
 
Lkeller said:
It seems to me that if they continue to be popular with dance music fans, and especially in the gay community, which is affluent and has a lot of disposable income, they can be a successful niche station, and be successful, even with low ratings in the market as a whole.
Click to expand...

Last I heard they're not complaining about their success. A few months ago I did some work over there and everybody I met was happy and positive about the station.

If they're selling time and turning a profit, it really doesn't matter whether they even show up in the ratings.
 
They should just flip to Top 40 or a Slight Rhythmic Top 40. Or Something To take listeners away from Alice, Wild, & KMEL. That'd be pretty cool. They could be Y 92.7 or something like that but probably less stupid then what i decided to name it. :p
 
It's funny that we're discussing KNGY, because I think I just read in some Internet radio board thing that KNGY has an application before the FCC to reduce power to 510 watts and move from Russian Hill to Sutro Tower.

The FCC info is at:

http://www.fcc.gov/fcc-bin/fmq?list=0&facid=36029

DJ
 
Don't even think about replying that the same FCC info was posted three times in the same thread!

And now, back to our regularly-scheduled discussion about Energy 92.7.
 
XCountry285 said:
They should just flip to Top 40 or a Slight Rhythmic Top 40. Or Something To take listeners away from Alice, Wild, & KMEL. That'd be pretty cool.
Click to expand...

Uhhhhh...you aren't paying attention. They're successful doing what they're doing, which is quite a feat for a Class A (local) station hemmed in by co-channel and adjacent channel stations.

And you're forgetting, TOP 40 IS DEAD. How many times do people have to say that? We also don't have 3 TV networks anymore, either, forcing the family to watch Gunsmoke because nothing else is on. The radio listenership is stratified and it's not coming back to Top 40.
 
BossRadioDJ said:
It's funny that we're discussing KNGY, because I think I just read in some Internet radio board thing that KNGY has an application before the FCC to reduce power to 510 watts and move from Russian Hill to Sutro Tower.
Click to expand...

It could be an interesting experiment moving to a taller tower with clear sight for miles around. KFCF in Fresno gets huge coverage with 2400 watts and a very tall site 40 miles outside of Fresno, so such an arrangement is not unheard of. Look at KFCF's coverage: http://www.radio-locator.com/cgi-bin/pat?call=KFCF&service=FM&status=L&hours=U
 
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