KOKE?

[gibby]

After monitoring the station changes this past week, it's quite sad Austin being one of the most liberal and democratic cities in you'd logically think that Air America would have worked in this city.

Air America hasn't worked in ANY city since it's inception in 2004. In fact, it filed for bankruptcy last year. BMP nor Austin, had any chance of saving Air America.

With regards to the format changes Garcia has recently made, KOKE is obviously targetting a more rural Mexican audience which makes up the largest demographic Hispanic population in Austin. In response to Gibby's comment, I'm assuming that's why your not familiar or knowledgable with the tunes your listening to. For those not familiar, Tigrillos is more part of the more mainstream Regional Mexican acts which are heard on La Ley and Que Buena, I guess Garcia found a nitch and that's what is being exploited.

Actually, I am quite knowledgeable about Regional Mexican which is precisely what I was trying to get at. That I heard a bunch of stiffs on KOKE and nothing familiar until i heard Los Tigirillos. What Regional Mexican niche has Garcia carved on KOKE with KFON, KHHL, KLQB, KINV already in the market?

With the new Latin Alternative Rock format on KTXZ and the dynamics of the cities music scene, who knows if the rumor of Digital moving to the AM dial will put them head to head or the jocks on the street like many others this past week at BMP. By the looks of it, I'm sure Garcia has had more than ample time to study the market and analyze his previous experiences, his next moves will be interesting to watch and listen to.

"Planeta" didn't work before & as a previous poster stated hasn't worked anywhere else but Argentina. Even if there was a market for "Planeta" in Austin I'd seriously doubt they would be listening to AM. How much more ample time does he need to realize this?

 

[gibby]

KOKE is obviously targetting a more rural Mexican audience which makes up the largest demographic Hispanic population in Austin.

He's obviously in trouble if he's defined his target market as a "rural Mexican audience." So, what percentage of the Hispanic population in Austin is "rural?" I gotta hear this.

 

[davideduardo]

With regards to the format changes Garcia has recently made, KOKE is obviously targetting a more rural Mexican audience which makes up the largest demographic Hispanic population in Austin. In response to Gibby's comment, I'm assuming that's why your not familiar or knowledgable with the tunes your listening to. For those not familiar, Tigrillos is more part of the more mainstream Regional Mexican acts which are heard on La Ley and Que Buena, I guess Garcia found a nitch and that's what is being exploited.

Regional Mexican music varies by the area of Mexico, not by whether the fan is urban or rural. A country music fan from Newton; MS, is going to like about the same kind of thing as one in Dallas, for example.

In Mexico, the playlist of a "regional" station in Guadalajara will be just about the same as one from Cd. Guzmán or from León, Gto. or one in Cd. Altamirano, Gro. In fact, in Mexico they aren not called "regional" but "grupera" because almost all the artists are bands and groups.

However, a grupera station in Mexico City, one in Guadalajara and one in Monterrey will be different in significant manners... so staitons in the US will sound a little different depending on where most of the people in the city come from; there is, nowevver, NO difference based on whether a person comes from a more rural area of Mexico or a larger city.

It will be survival of the fetus within the next year within Hispanic broadcasters,

Hugh? You mean "survival of the fittest" don't you? Survival of the "fetus" is not an expression, and makes no sense anyway.

interestingly enough Garcia doesn't owe anyone for his signals and likewise Univisions Network has more than the financial backing to support their stations.

Huh? What does that mean?

With the new Latin Alternative Rock format on KTXZ

Which nobody will listen to. Rock on AM? Gimme' a break!

and the dynamics of the cities music scene,

Which cities? I thought this was just about Austin?

who knows if the rumor of Digital moving to the AM dial will put them head to head or the jocks on the street like many others this past week at BMP.

You mean there are TWO idiots who think that you can do a 12-24 or 18-29 format on AM? I am pretty sure BMP is not that dumb.

By the looks of it, I'm sure Garcia has had more than ample time to study the market and analyze his previous experiences, his next moves will be interesting to watch and listen to.

Watching someone go out of business is never interesting nor is it fun.

 

[symbiont]

A real shame, as I really enjoyed the Randi Rhodes show in the afternoon (she is crazy, but, funny). This doesnt seem like a very smart move. The last thing Austin needs is another tejano station...we have a real glut of stations in that format, and I wonder how long they can survive with all their competition, especially with whats on FM and it's higher quality signal. KOKE always seemed doomed to failure, though...there was absolutely zero local advertising for that station and no promotion whatsoever: I doubt half the city even knew that it existed, and even if they did it was difficult to listen to because of all the signal problems.

 

[davideduardo]

A real shame, as I really enjoyed the Randi Rhodes show in the afternoon (she is crazy, but, funny). This doesnt seem like a very smart move. The last thing Austin needs is another tejano station...we have a real glut of stations in that format,

Huh? Except for an HD2 channel, there are NO Tejano stations in Austin, which explains why KXTN in SA always manages to show up in the numbers in Austin.

and I wonder how long they can survive with all their competition, especially with whats on FM and it's higher quality signal.

Again, there si no competiton for Tejano.

 

[gibby]

Huh? Except for an HD2 channel, there are NO Tejano stations in Austin, which explains why KXTN in SA always manages to show up in the numbers in Austin.

Which is why Tejano would probably have been a better format choice for Garcia on KOKE. I give him credit for keeping KELG religious while KTXZ is downright baffling. But, if it were me i would kept my 5.5 million in the bank.

 

[gibby]

Regional Mexican music varies by the area of Mexico, not by whether the fan is urban or rural. A country music fan from Newton; MS, is going to like about the same kind of thing as one in Dallas, for example.

In Mexico, the playlist of a "regional" station in Guadalajara will be just about the same as one from Cd. Guzmán or from León, Gto. or one in Cd. Altamirano, Gro. In fact, in Mexico they aren not called "regional" but "grupera" because almost all the artists are bands and groups.

However, a grupera station in Mexico City, one in Guadalajara and one in Monterrey will be different in significant manners... so staitons in the US will sound a little different depending on where most of the people in the city come from; there is, nowevver, NO difference based on whether a person comes from a more rural area of Mexico or a larger city.

And in atxradiochick's world we all need to be from the Caribbean to understand & have an appreciation for Reggaetón. Or, we all need to wear ride horses and wear ten gallon hats to understand & have an appreciation for country music.

Hugh? You mean "survival of the fittest" don't you? Survival of the "fetus" is not an expression, and makes no sense anyway.

Hahahaha. Atxradiochick's rant was a verbal Jackson Pollack.

You mean there are TWO idiots who think that you can do a 12-24 or 18-29 format on AM? I am pretty sure BMP is not that dumb.

BMP is certainly not that dumb. Atxradiochick, Garcia, along with the fairies, gnomes and trolls will be the only ones waiting for a head-to-head AM duel w/ Digital. If BMP dumps Digital they certainly won't be resurrecting it on the AM dial. It's quite clear, as David Eduardo has posted, that a 12-24 or 18-29 music format does not work on AM.