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KRTH 101 Classic Hits

michael hagerty said:
David, did you catch that?

Yes, I noticed that it was a random selection of songs that Mr 76 "likes" to hear on the radio.

I should have pointed out more clearly that, whether 76 likes them or not, he's one person in a small town in Colorado and KRTH is in a market that is now nearly 70% ethnic. Playing a batch of songs with little Hispanic appeal is not going to make it, whether they are back to back (ouch... half the audience left) or peppered throughout the hours.
 
oldies76 said:
Exactly, to a minimal extent anyways, at least KRTH is playing some different tunes for a change. As for Hispanic appeal, it should not be an issue, especially for the ones who have lived in So Cal for many years. If they heard KRTH in 1985 or 1997 or today, they too would notice how KRTH has changed for the worse or better, especially if they are into the classics like most KRTH listeners.

You have a messed-up concept of what usually happens during assimilation.

People born outside the US will like English language oldies if they liked those songs when they were teens in their home country.

Since most of the growth in Hispanic population in the US came from the early to mid 80's on (the prosperity of the Reagan years being the prime driver in making jobs available), a huge percentage of the Hispanic population 40+ in LA was not born here. If they did not like America pop music before coming, they don't like old American pop music now.

Second generation Hispanics, born of parents who came after 1980, are not in the age group for a Classic Hits station.

The percentage of 40+ Hispanics who were born here pre-1970 and who like the KRTH kind of music is smaller. While that audience drove KRLA during more than a decade of "Low Rider" gold-based programming, much of that group is 55+ now.

Or, more directly: assimilation and acculturation does not involve renouncing the music tastes of your youth and suddenly taking a liking to Strawberry Alarm Clock and Hues Corporation.
 
oldies76 said:
Biondi4Mayor said:
There's nothing wrong with that particular list. Oldies was only pointing out "wow factor" songs - he acknowledged the times in the first list, and never said that was a running log of their songs. Seven songs from six different hours - pretty much fits the argument that at least one song out of the ordinary could be played - that's what he was showing.

Those lists were not used to reflect the new issue of whether or not songs of Hispanic appeal are being included, so it is fruitless to cite them as any cause or effect in this manner.

Exactly, to a minimal extent anyways, at least KRTH is playing some different tunes for a change. As for Hispanic appeal, it should not be an issue, especially for the ones who have lived in So Cal for many years. If they heard KRTH in 1985 or 1997 or today, they too would notice how KRTH has changed for the worse or better, especially if they are into the classics like most KRTH listeners.

Heck, I'm Hispanic and I noticed......way before my classic hits hobby expanded these last few years. Exactly why myself and thousands others tuned-out in the mid 90's, due to the ultra-tight rotations presented then.

There's no problem with the list. I just misread it as a sequence of songs.

If KRTH had played seven songs in a row with low Hispanic appeal, that would be a problem in that market.
 
michael hagerty said:
You just want different things from your music and your radio than most people. There are other groups of people who want different things from their music and their radio, too.

Which is exactly the point of why every single INDIVIDUAL person (listening or not) has his or her INDIVIDUAL favorites (whether or not, they are played to death on the radio, or played once in a blue moon).

Every individual hit song from the past (or even non-hits) are somebody's favorite song, somewhere. "Brown Eyed Girl" is just as appealing as "Afternoon Delight" (now played on KRTH) and just as appealing as "Season's in the Sun", "Footloose" or "Love You Inside and Out". Every song is liked by someone. Just look at all the You Tube likes and positive reviews on any song from the past and you'll be surprised what people like to hear or actually miss hearing.
 
There is still a major problem. All the testing in the world, is clearly not representing the area accurately.

Makes me question (get ready for this) how sound the PPM's are distributed :eek:
 
Well then what's it going to take then to appeal to Hispanic listeners??

Playing Malo, followed by Santana, then War, then Mocedades, followed by Rene & Rene, then Terri DeSario's "Yes I'm Ready" (partly sung in Spanish), followed by El Chicano and Gloria Estefan??

I'm being sarcastic, but what will it take then to appeal to the Hispanics listeners in L.A.?
The presentation sounds fine and they are playing different songs that listeners (including Hispanics) should enjoy. These are big hits guys.
 
oldies76 said:
Well then what's it going to take then to appeal to Hispanic listeners??

Playing songs that Hispanics liked before coming to the US, or which those already here liked.

As a broad stat, CCR sold more music in Latin America than the Beatles.

Or, for a chart from around 1970 that shows some of what was popular then at one Top 40 station in South America (the first top 40 on the continent, by the way), look at

http://www.davidgleason.com/Archive Quito Scans/Radio Musical Quito 57 de la semana.pdf

Playing Malo, followed by Santana, then War, then Mocedades, followed by Rene & Rene, then Terri DeSario's "Yes I'm Ready" (partly sung in Spanish), followed by El Chicano and Gloria Estefan??

Most of those songs were not hits in Latin America. They are US hits by Hispanics.

These are big hits guys.

No, again. They were big hits. They are not necessarily hits now, 40 years, give or take, later.
 
Biondi4Mayor said:
There is still a major problem. All the testing in the world, is clearly not representing the area accurately.

Makes me question (get ready for this) how sound the PPM's are distributed :eek:

Well enough for the MRC to accredit the LA PPM book.

http://www.arbitron.com/home/mrc_accreditation.asp

If you want to know how the survey is done, including the sample design and placement, there is a brief review of methodology at...

http://www.americanradiohistory.com/Archive-Arbitron/Purple Book 2012.pdf
 
Biondi4Mayor said:
There is still a major problem. All the testing in the world, is clearly not representing the area accurately.

As John Cleese said in Monty Python's Cheese Shop sketch:

"Explain the logic underlying that conclusion, please."
 
DavidEduardo said:
Or, for a chart from around 1970 that shows some of what was popular then at one Top 40 station in South America (the first top 40 on the continent, by the way), look at

http://www.davidgleason.com/Archive Quito Scans/Radio Musical Quito 57 de la semana.pdf

Nice list....Sure, we'll add Bobby Sherman tunes to the KRTH playlist and "Raindrops Keep Falling on My Head", but most of the others are already played on KRTH today. Unless you'd like to add Leo Dan, Piero, Rita Pavone, Jane Birkin and others to their playlist (great artists by the way).
 
oldies76 said:
Which is exactly the point of why every single INDIVIDUAL person (listening or not) has his or her INDIVIDUAL favorites (whether or not, they are played to death on the radio, or played once in a blue moon).

But radio is about the CONSENSUS of many individuals. It can only play the songs most people like all the time.
 
oldies76 said:
Nice list David....Sure, we'll add Bobby Sherman tunes to the KRTH playlist and "Raindrops Keep Falling on My Head", but most of the others are already played on KRTH today. Unless you'd like to add Leo Dan, Piero and others to their playlist (great artists by the way).

Here's my zinger about the list:

I programmed that station. I did the list. I was in a market with zero record sales and no juke boxes. The programming was 100% intuition, based on a blend of requests, DJ meetings and listening to all new music.

But if I visualize the list today, 2/3 of the songs would drive me crazy if I had to hear them again. I am embarrassed at even having programmed some of them.

Hits then, not today.
 
DavidEduardo said:
But if I visualize the list today, 2/3 of the songs would drive me crazy if I had to hear them again. I am embarrassed at even having programmed some of them.

Hits then, not today.

Why the embarrassment? They are good songs. I have some of the Latin artists on 45's (such as the ones I mentioned above). They are good songs!! In fact, is there a resource that references more of these weekly charts from Quito, or is that the only one you acquired?

I am actually amazed you even have a music chart like this. It's fabulous!
 
oldies76 said:
Why the embarrassment? They are good songs.

They were good songs at one point in time. Some are horrible songs today.

In fact, is there a resource that references more of these weekly charts from Quito, or is that the only one you acquired?

I did not "acquire" the chart. It was one of the copies given to me every week by the newspaper that printed it. The originals were typed by hand each Saturday and sent to the paper before deadline.

That is the only one that I know of that has survived. I have asked my former staff members and none has any other copies.

There were some charts published in Argentina (Prensario magazine) and they may have some saved... but there was no Top 40 there in the 60's. Mexico had a couple of short-lived music magazines, and I do not know of any collections. In Puerto Rico, CHRs WKAQ and WUNO had charts in the late 50's and early 70's, but I know of none of them in existence today.

I am actually amazed you even have a music chart like this. It's fabulous!

The show, each Sunday, ran from early 1965 through about 1971. When the newspaper was closed by the Military Junta, we stopped doing it as it took too much work. We opted for the 5 + 7 of the day, each day at 6 PM. On another station, that show's concept continues even today.
 
DavidEduardo said:
There were some charts published in Argentina (Prensario magazine) and they may have some saved... but there was no Top 40 there in the 60's.

A bit off topic here, but if the "Nueva Ola" mainly originated by the late 60's and early 70's artists from Argentina, then how could there not be Top 40 in say, Buenos Aires?

Many of those songs were published on 45's and sold in cities, like Lima back then. Radio had to play them in the originating country, for the popularity to arise. Just a thought.
 
Well, one last check at KRTH today for any interesting choices!

2:30am "Sideshow" - Blue Magic (1974)
3:35am "Cruel Summer" - Bananarama (1984)
10:28am "Wishing on A Star" - Rose Royce (1977)
11:00am "Never Can Say Goodbye" - Gloria Gaynor (1975)
12:33pm "Lion Sleeps Tonight" - Tokens (1961)
3:05pm "Poor Little Fool" - Ricky Nelson (1958)
3:07pm "Vehicle" - Ides of March (1970)

Another short sample, with a pre-64 being aired again and another classic from the fifties.
 
DavidEduardo said:
Yes, I noticed that it was a random selection of songs that Mr 76 "likes" to hear on the radio.

I should have pointed out more clearly that, whether 76 likes them or not, he's one person in a small town in Colorado and KRTH is in a market that is now nearly 70% ethnic.

Like them all in fact, in a "small" ??? town with a population of 416,427 as of the 2010 census.
 
oldies76 said:
DavidEduardo said:
There were some charts published in Argentina (Prensario magazine) and they may have some saved... but there was no Top 40 there in the 60's.

A bit off topic here, but if the "Nueva Ola" mainly originated by the late 60's and early 70's artists from Argentina, then how could there not be Top 40 in say, Buenos Aires?

Many of those songs were published on 45's and sold in cities, like Lima back then. Radio had to play them in the originating country, for the popularity to arise. Just a thought.

The first South American Top 40 dates to December 5, 1964 and was Radio Musical in Quito, Ecuador.

Prior to that, pop music was featured in programs, mostly an hour or so, on stations; almost all programming in Latin America in the early to mid 60's was block programming just like it was in the US prior to the great rise in TV in the early 50's. TV was more of a mid-60's thing in Latin America, where a TV set cost several times the annual average salary... thus variety programming on the radio. And lots of drama and soap operas, which were the money makers.

Top 40 came first to Mexico, with stations like Radio Mil, Radio Variedades and Radio Éxitos in Mexico City converting to the format in the very early 60's... 1961 IIRC (I interned at XEJP and XERC in 1963 and they were both several years "in format" then). Pop music began around 1958, with covers of songs from the US charts.

The Argentine pop movement began only a little later. But due to the nature of Argentine radio where the stations that programmed music were block programmed in shows sponsored by record companies, there was no all pop station. Radio Colonia, from across the River Plate in Uruguay, had quite a few hours of pop by about 1966, and I listened to them a lot when I went on quarterly trips to Buenos Aires to pick up the latest releases. But there was no all pop station until well into the FM era, decades later.

Spain was the original pop music nation, with loads of material going back to the late 50s and most was not contaminated with covers of English pop songs. Spain had music stations in the early 60's, and in 1966 they had what may have been the first FM-only top 40 anywhere... Los 40 Principales, which still dominates and has "sister stations" in about 10 countries of Latin America today.

Most stations played a mix of local artists and those from other places. Stations made quite an effort to get the latest songs from the US, Spain, Mexico, Argentina and to some extent Chile. If you were in Colombia or Ecuador or Venezuela or Central America or even Peru or Uruguay or Bolivia, you could count on maybe a dozen or so local releases of value each year... I traveled about once a month to Mexico or Argentina to get music. I paid a flight attendant to pick up all the new songs in Madrid at "El Corte Inglés' music department, and went occasionally to Italy (San Remo Festival, etc) to renew contacts with the publisher of Musica & Dischi who sent me new releases monthly. I even went to Chile, Montreal, etc., to find new music... it was a major expense item and the core of the station in an era when there was little production and few people could afford records.

To lend perspective, the first real Top 40 in Puerto Rico, a highly Americanized US commonwealth, did not occur until 1968 when Mike Joseph was hired to convert WKAQ. Before that, WUNO was "sort of" Top 40 but with loads of programs and a very broad playlist that was more of an MOR than a pop format. Puerto Rico's "Nueva Ola" led by music producer Alfred D Herger, began around 1967. Again, very late.

If anything, TV shows patterned after American Bandstand were a big part of making Top 40 type pop music happen in much of Latin America... not radio.
 
oldies76 said:
Like them all in fact, in a "small" ??? town with a population of 416,427 as of the 2010 census.

Pueblo, at 160 thousand, is the 265th rated market.

If you consider Colorado Springs home, then you are in the 91st radio market, with 630 thousand people.

Both are small markets. We are talking about KRTH in LA, which has nearly 5% of the US population, and a much more diverse and eclectic demographic composition. And much higher taxes... :-[

The Census does not define radio markets. It is not even the direct source for market statistics for Arbitron.
 
DavidEduardo said:
The first South American Top 40 dates to December 5, 1964 and was Radio Musical in Quito, Ecuador..............

It's Colorado Springs. BTW, thanks for all this information on Latin Radio and the chart, very interesting.
 
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