KTMB 99.1 The Man

[zombywoof]

Here's something I ran across on the web. Anyone have more info on this?

On Monday (July 2), FM Idaho DBA/Tester Broadcasting Group will flip its 99.1/Boise frequency to talk KTMB (99.1 The Man).

The station will feature a new line-up that includes The Adam Carolla Show in mornings, The Don and Mike Show, Tom Leykis, Phil Hendrie, Fox Sports Network, and bits from Jay Leno, Bob Costas and Jimmy Kimmel.

"It's been a dream of mine to bring this format to the FM dial," CEO David Tester tells R&R. "It's like GQ or Esquire radio. The scope is larger than sports talk; it's sports, comedy and current events. It's man talk radio."

 

[nwoidaho]

I think this is the best thing to come to male-oriented Boise radio since Spike and Bryan's reign of terror at J-105 back in the day. People are going to flip when they hear modern-day Leykis, an athiest, on Boise's beloved airwaves. You think those Bob & Tom billboards got some attention, wait until the first Leykis 101 on Thursday or Flash Friday?!

I really, REALLY hope Leykis is aired LIVE in afternoon drive. I think it will actually make money and attract different listeners to this station. Besides cultural music, Hispanics don't have much selection for radio listening. While some of the stations recently have been struggling with the entire format, Leykis' show still tears down the 18-34 Male Demos. Hispanic males flock to his show.

Carrolla is doing well on the West Coast and will fit in nice here in Boise. Don and Mike are just so-so to me...and Phil Hendrie...well...let's just say I hope most people "Get The Bit" that Phil does...

I only question the motivation behind running local high school sports. Every Tom, Dick, Harry and Ralph has tried to make money selling high school athletics but have failed. I know Mr. Tester has some pretty decent contacts in the high school communities and probably has all his ducks in a row but I think the weekend schedule could be an adventure with all kinds of specialty shows that could gain individual sponsorship instead of doing a ton of "hustle" work to sell that advertising time locally. I really admire that angle. High School sports in the treasure valley area has got much more competitive over the years and probably more of a legitimate angle to create revenue in 2007.

 

[nwoidaho]

The weekday program schedule so far is 6am-10am Adam Carolla, 10am-1pm TBA/Local/Fox Sports Radio for now, 1pm-5pm Don and Mike, 5pm-9pm Tom Leykis, 9pm-11pm Fox Sports/TBA, 11pm-2am Phil Hendrie, 2a-6a Fox Sports Radio.

 

[nwoidaho]

Since I'm not allowed to post on Idaho Radio News anymore...I'll make my points here...

While this new format in Boise is a little more than five months old, the same, repetitive, annoying technical problems keep happening with this station. The program schedule is not solid or dependable when the automation system isn't being programmed properly. There are huge gaps during breaks, cutting into syndicated commercials, cutting into obscure bumper music, ect. These mistakes have been made for too long. It ruins the credibility of your stations programming if you can't run the shows content correctly on the air.

For this station to succeed Adam Carolla needs to be anchored LIVE with a board operator to facilitate the show along the way. Do local news, weather, traffic during the breaks.

The 10a-1pm Fox Sports programming has got to go. Tester needs something local, hip and directed toward men to keep the station a float. A local, interactive anchor. A show. Something. Soon.

With all due respect, Wayne Dzubak needs someone to produce his show and find GUY topics to actually talk about. His show sounds very flat and lame. It doesn't connect with the target audience. Without some type of audio production going on, there's no excitement or clear direction with the show. I listened to his show back in June and hear someone on the air for over 10 minutes talking about Figure Skating? Figure Skating on a GUYS TALK RADIO STATION?? HELLO?!! I haven't tuned back since.

For Christ Sakes, start selling some time on the weekends for paid programming. No one in the target audience is even awake at that time, it would be nice to create some revenue on airtime that is just being sucked dead by the FOX Sports network filler.

On paper, this station can succeed. Technically this station sounds like a mess. After 5 months you'd figure the employees responsible for the station would have figured it out by now. Or at least, someone in-charge would have hired the right person for the job who knows how to program an automation system correctly.

 

[nwoidaho]

Here's a couple more notes about this station. The station now has a website up at http://www.991theman.net

The schedule looks like this.

6am-11am The Adam Carolla Show
11am-1pm The Dan Patrick Show
1pm-5pm Don and Mike
5pm-6pm Wayne Dzuback
6pm-10pm Tom Leykis
10pm-11pm J.T. The Brick
11pm-2am Phil Hendrie
2am-6am Fox SportsRadio

This next situation doesn't help matters either.

Local broadcast exec arrested on domestic violence charge

Then this happens...

Tester Broadcasting becomes Impact Radio

The technical problems of automation still haunt this station. There are still patches of dead air, obscure bumper music playing during syndicated commercial breaks and a serious lack of original production of broadcast elements on the air. The station is running very thin if you ask me. I hope this format stays on the air and starts getting promoted properly.

 

[outtafries]

In related news, Boomer 100.7 has made the work on the signal path good and it can be received very well in Ontario, OR as in the rest of the Treasure Valley perhaps (fill in the blanks) and in an Idaho Radio News poll currently open, KSRV-FM 96.1 BOB FM ranks second in confidence that it will have the largest increase in share when the books are in, behind Peak's 103.3 KISS FM (KSAS) and ahead of the recent tune-up of Cleat Channel's former My Country KTMY 104.3 (now Peak's KAWO WOW Country). Impact's new studios are working well and the move to Boise for BOB has been matched with a really nice signal in the Ontario area where it was previously doubted by some that it would be very good in the original COL.

The one thing that doesn't fly about BOB is that it rotates too much like MTV so you hear the same bunch of songs in every daypart, if not more than once per part. If these could be spaced further and pehaps a 'no repeat' day designates it would be an ever better kind of "wider AC" than it is. It is pleasing and it can be left on for very long stretches!

 

[boiseengineer]

100.7 andd 99.1 haven't done anything to make their signal better in Ontario. It is what it always has been using that directional antenna pointed towards Boise from the mountain north of Mountain Home.
(Woops, it's not supposed to be directional according to the license.)
Can't hear either downtown on a plain old portable even with the boosters on Table Rock.

96.1 is unlistenable in a good part of Payette under the shadow of the ridge that their transmitter was once on. Just as bad a signal there as the other BOISE FM stations.

 

[nwoidaho]

Impact Radio Group = EPIC FAIL!!

Yes, Tomorrow, "99.1 The Man" will end.

The management at Impact Radio Group did nothing to make this station mean anything to the people in Boise. The people in-charge of this station shouldn't be allowed to keep a cup of coffee warm. They had several established products and have access to many other good "Hot Talk/Guy Radio" shows but still can't program the automation system to run a break properly.

I know there's a lot of stupid people in Boise's radio community but this one takes the cake. What could be more of a high-class product than "Sports/Talk"...REGIONAL MEXICAN?? In a market where Mexican only draws a 3 share of the audience with 4 other Mexican stations in town?? Are you EFF'ING Kidding me??

The people in charge of Impact Radio Group are failures. PERIOD!

That's the entire problem with radio people and broadcasters in this Valley. They can't create their own "niche" and claim their own audiences, they have to steal the audience from another station by using THE SAME GOD DAMN Ideas?!! Secondly, all the radio broadcasters need to realize that radio isn't such a high and mighty media outlet anymore. The high brow your station is presented, THE LESS a real listener will want to LISTEN and support a station and it's sponsors.

 

[radioresearcher]

Impact Radio Group = EPIC FAIL!!

Yes, Tomorrow, "99.1 The Man" will end.

The management at Impact Radio Group did nothing to make this station mean anything to the people in Boise. The people in-charge of this station shouldn't be allowed to keep a cup of coffee warm. They had several established products and have access to many other good "Hot Talk/Guy Radio" shows but still can't program the automation system to run a break properly.

I know there's a lot of stupid people in Boise's radio community but this one takes the cake. What could be more of a high-class product than "Sports/Talk"...REGIONAL MEXICAN?? In a market where Mexican only draws a 3 share of the audience with 4 other Mexican stations in town?? Are you EFF'ING Kidding me??

The people in charge of Impact Radio Group are failures. PERIOD!

That's the entire problem with radio people and broadcasters in this Valley. They can't create their own "niche" and claim their own audiences, they have to steal the audience from another station by using THE SAME GOD DAMN Ideas?!! Secondly, all the radio broadcasters need to realize that radio isn't such a high and mighty media outlet anymore. The high brow your station is presented, THE LESS a real listener will want to LISTEN and support a station and it's sponsors.

The Hispanic growth in Boise and all of Idaho is significant. You should do a little more homework on the competitive landscape of the market and understand that not every Spanish-language format is the same.

Hispanic Radio is growing by leaps and bounds, while most English language radio stations are down. Don't be misled by the shares, there are a significant number of ad dollars being used to reach this growing segment of the community.

Piolin is the most listened to Spanish-language personality in the country - so with him as a key component, the odds are 100.7 will be the #1 Regional Mexican station in Boise.

 

[nwoidaho]

So, Intentionally, you kill an audience with the potential listenership of the entire valley to narrowly target to Hispanics??...and the population numbers have proven time and time again, explosive growth of Hispanics in Southern part of Idaho and Eastern Oregon, completely in the opposite direction of where your transmitters are located in Mountain Home??? Not a real smart move in my opinion. You say Piolin is the most listened to Spanish-language personality in the country?? Then why isn't he on one of the other Hispanic stations in Boise's surrounding area?? You're saying this untapped goldmine is here but you've been waiting just for the right moment to tap it??

The effort of the people who put the station together at "The Man" is the entire issue of the why the format "failed" and why it didn't work for Impact Radio Group. The program director, the sales people, the production "team" and anyone who had anything to do with the image of "The Man" are failures. They didn't make one tenth of the effort to promote The Man like Impact did with KSRV/BOB-FM.

If they would have invested or even been interested in a local, "REAL" afternoon talk based program, the effort would have been made to do something local in that daypart. If they would have actually paid for the REAL Adam Carolla show, Had a LIVE person giving LOCAL news and information, It might have worked. Dan Patrick was the right move but all 3 hours didn't air LIVE. When Don and Mike Died, The Man should have put Opie and Anthony on in it's place. If they would have put Leykis on the air LIVE from 4pm-8pm instead of that hack Wayne Dzubak on the air, they might have been a little more successful in being able to sell the show but again no real effort was made.

I think the whole situation is sad because with one or two passionate sales people or a program director with a set of testicles could have made "The Man" a decent radio station for Hot Talk/Guy Radio that didn't revolve around Sports.

Bad presentation of a good idea, all the way. No effort was made in this station's defense.

 

[radioresearcher]

So, Intentionally, you kill an audience with the potential listenership of the entire valley to narrowly target to Hispanics??...and the population numbers have proven time and time again, explosive growth of Hispanics in Southern part of Idaho and Eastern Oregon, completely in the opposite direction of where your transmitters are located in Mountain Home??? Not a real smart move in my opinion. You say Piolin is the most listened to Spanish-language personality in the country?? Then why isn't he on one of the other Hispanic stations in Boise's surrounding area?? You're saying this untapped goldmine is here but you've been waiting just for the right moment to tap it??

The effort of the people who put the station together at "The Man" is the entire issue of the why the format "failed" and why it didn't work for Impact Radio Group. The program director, the sales people, the production "team" and anyone who had anything to do with the image of "The Man" are failures. They didn't make one tenth of the effort to promote The Man like Impact did with KSRV/BOB-FM.

If they would have invested or even been interested in a local, "REAL" afternoon talk based program, the effort would have been made to do something local in that daypart. If they would have actually paid for the REAL Adam Carolla show, Had a LIVE person giving LOCAL news and information, It might have worked. Dan Patrick was the right move but all 3 hours didn't air LIVE. When Don and Mike Died, The Man should have put Opie and Anthony on in it's place. If they would have put Leykis on the air LIVE from 4pm-8pm instead of that hack Wayne Dzubak on the air, they might have been a little more successful in being able to sell the show but again no real effort was made.

I think the whole situation is sad because with one or two passionate sales people or a program director with a set of testicles could have made "The Man" a decent radio station for Hot Talk/Guy Radio that didn't revolve around Sports.

Bad presentation of a good idea, all the way. No effort was made in this station's defense.

FM Talk is dying. Unless you had Howard Stern, the potential is limited. New York, Chicago, Detroit, Pittsburgh, and San Diego have all bailed in the last two years or less. Los Angeles has seen horrific PPM numbers. Yet Piolin sits #1 in Los Angeles, Dallas, Phoenix, Bakersfield, San Diego, Las Vegas, Fresno and is even number one in Portland - which is similar in ethnic balance to Boise.

As to why no one else has put him on - I can't speak to that. Maybe Bustos couldn't get his satellite programming out of Sacramento to work with Piolin.

100.7's signal does fine West in the Boise metro - which is where a significant number of Spanish speakers are - and the signal also does well in the Western part of the Magic Valley - where they are a lot of Hispanic listeners.

I will absolutely guarantee that 100.7 will perform better ratings wise in 2 books than the Man will do...

Even had "The Man" been executed like you said, the shares just aren't there.

 

[nwoidaho]

So, Intentionally, you kill an audience with the potential listenership of the entire valley to narrowly target to Hispanics??...and the population numbers have proven time and time again, explosive growth of Hispanics in Southern part of Idaho and Eastern Oregon, completely in the opposite direction of where your transmitters are located in Mountain Home??? Not a real smart move in my opinion. You say Piolin is the most listened to Spanish-language personality in the country?? Then why isn't he on one of the other Hispanic stations in Boise's surrounding area?? You're saying this untapped goldmine is here but you've been waiting just for the right moment to tap it??

The effort of the people who put the station together at "The Man" is the entire issue of the why the format "failed" and why it didn't work for Impact Radio Group. The program director, the sales people, the production "team" and anyone who had anything to do with the image of "The Man" are failures. They didn't make one tenth of the effort to promote The Man like Impact did with KSRV/BOB-FM.

If they would have invested or even been interested in a local, "REAL" afternoon talk based program, the effort would have been made to do something local in that daypart. If they would have actually paid for the REAL Adam Carolla show, Had a LIVE person giving LOCAL news and information, It might have worked. Dan Patrick was the right move but all 3 hours didn't air LIVE. When Don and Mike Died, The Man should have put Opie and Anthony on in it's place. If they would have put Leykis on the air LIVE from 4pm-8pm instead of that hack Wayne Dzubak on the air, they might have been a little more successful in being able to sell the show but again no real effort was made.

I think the whole situation is sad because with one or two passionate sales people or a program director with a set of testicles could have made "The Man" a decent radio station for Hot Talk/Guy Radio that didn't revolve around Sports.

Bad presentation of a good idea, all the way. No effort was made in this station's defense.

FM Talk is dying. Unless you had Howard Stern, the potential is limited. New York, Chicago, Detroit, Pittsburgh, and San Diego have all bailed in the last two years or less. Los Angeles has seen horrific PPM numbers. Yet Piolin sits #1 in Los Angeles, Dallas, Phoenix, Bakersfield, San Diego, Las Vegas, Fresno and is even number one in Portland - which is similar in ethnic balance to Boise.

As to why no one else has put him on - I can't speak to that. Maybe Bustos couldn't get his satellite programming out of Sacramento to work with Piolin.

100.7's signal does fine West in the Boise metro - which is where a significant number of Spanish speakers are - and the signal also does well in the Western part of the Magic Valley - where they are a lot of Hispanic listeners.

I will absolutely guarantee that 100.7 will perform better ratings wise in 2 books than the Man will do...

Even had "The Man" been executed like you said, the shares just aren't there.

I live in West Boise. The 99.1 and 100.7 Signals are jacked up. I have to use an power boosted TV-Antenna to get a stereo lock on either station. I use a digital FM receiver that has several toggles for the antenna with mono and stereo options. There's very little sound processing on either signal. They both sound better in MONO. Some car radios get the stations OK but there's a lot of signal drifting for both signals.

13 months isn't enough time to give any format a chance. "The Man" was only on the air for 2 full books in Boise. You actually only know for sure the last 6-month period where "The Man" didn't show up in the ratings last quarter. Boise's ratings are out in 2 weeks. You couldn't have waited until then? It's a pre-mature kill. It takes time to establish that type of programming. You have to make some type of connection with the audience or at least do some type of local interaction to make the station work. With the little interaction "The Man" did with it's audience, there was zero chance for this format to survive.

Impact is famous for pulling the plug on formats prematurely. Knee-jerk reactions.

Very sad if you ask me.

Maybe the new FM Impact will fire up soon in Melba will have "FM Guy Talk" as it's format??...

I just think the people responsible for this station didn't put much of an effort into the format.

All the programs on "The Man" have potential, if used properly.

 

[radioresearcher]

So, Intentionally, you kill an audience with the potential listenership of the entire valley to narrowly target to Hispanics??...and the population numbers have proven time and time again, explosive growth of Hispanics in Southern part of Idaho and Eastern Oregon, completely in the opposite direction of where your transmitters are located in Mountain Home??? Not a real smart move in my opinion. You say Piolin is the most listened to Spanish-language personality in the country?? Then why isn't he on one of the other Hispanic stations in Boise's surrounding area?? You're saying this untapped goldmine is here but you've been waiting just for the right moment to tap it??

The effort of the people who put the station together at "The Man" is the entire issue of the why the format "failed" and why it didn't work for Impact Radio Group. The program director, the sales people, the production "team" and anyone who had anything to do with the image of "The Man" are failures. They didn't make one tenth of the effort to promote The Man like Impact did with KSRV/BOB-FM.

If they would have invested or even been interested in a local, "REAL" afternoon talk based program, the effort would have been made to do something local in that daypart. If they would have actually paid for the REAL Adam Carolla show, Had a LIVE person giving LOCAL news and information, It might have worked. Dan Patrick was the right move but all 3 hours didn't air LIVE. When Don and Mike Died, The Man should have put Opie and Anthony on in it's place. If they would have put Leykis on the air LIVE from 4pm-8pm instead of that hack Wayne Dzubak on the air, they might have been a little more successful in being able to sell the show but again no real effort was made.

I think the whole situation is sad because with one or two passionate sales people or a program director with a set of testicles could have made "The Man" a decent radio station for Hot Talk/Guy Radio that didn't revolve around Sports.

Bad presentation of a good idea, all the way. No effort was made in this station's defense.

FM Talk is dying. Unless you had Howard Stern, the potential is limited. New York, Chicago, Detroit, Pittsburgh, and San Diego have all bailed in the last two years or less. Los Angeles has seen horrific PPM numbers. Yet Piolin sits #1 in Los Angeles, Dallas, Phoenix, Bakersfield, San Diego, Las Vegas, Fresno and is even number one in Portland - which is similar in ethnic balance to Boise.

As to why no one else has put him on - I can't speak to that. Maybe Bustos couldn't get his satellite programming out of Sacramento to work with Piolin.

100.7's signal does fine West in the Boise metro - which is where a significant number of Spanish speakers are - and the signal also does well in the Western part of the Magic Valley - where they are a lot of Hispanic listeners.

I will absolutely guarantee that 100.7 will perform better ratings wise in 2 books than the Man will do...

Even had "The Man" been executed like you said, the shares just aren't there.

I live in West Boise. The 99.1 and 100.7 Signals are jacked up. I have to use an power boosted TV-Antenna to get a stereo lock on either station. I use a digital FM receiver that has several toggles for the antenna with mono and stereo options. There's very little sound processing on either signal. They both sound better in MONO. Some car radios get the stations OK but there's a lot of signal drifting for both signals.

13 months isn't enough time to give any format a chance. "The Man" was only on the air for 2 full books in Boise. You actually only know for sure the last 6-month period where "The Man" didn't show up in the ratings last quarter. Boise's ratings are out in 2 weeks. You couldn't have waited until then? It's a pre-mature kill. It takes time to establish that type of programming. You have to make some type of connection with the audience or at least do some type of local interaction to make the station work. With the little interaction "The Man" did with it's audience, there was zero chance for this format to survive.

Impact is famous for pulling the plug on formats prematurely. Knee-jerk reactions.

Very sad if you ask me.

Maybe the new FM Impact will fire up soon in Melba will have "FM Guy Talk" as it's format??...

I just think the people responsible for this station didn't put much of an effort into the format.

All the programs on "The Man" have potential, if used properly.

I wish you were right about that format - because it is great at generating revenue when it works. The response from the audience was poor in the first book and the advertising community did not seem to have to want to support it enough. Blame the listeners who didn't come to it -- don't blame the owners for wanting something that was more lucrative.

I won't speak to the execution of KTMB -- as that was launched by a previous regime. "Bob" has done very well and the Oldies has shown some growth (and should continue to do better) - and has been improved with the addition of the "True Oldies" moniker...

Adam Carolla is seeing mixed results. Working in some places and not in others.

I'll give you Dan Patrick - it's a great product.

Don & Mike won't be much without Geronimo ... and Leykis doesn't work much outside of L.A. - and his PPM numbers are not good.

Fox Sports hosts are also strong ...

You may not have interest in Piolin personally - but I think you'll see solid ratings results for it after two books.

And 101.1 ... watch for something very unique!

 

[nwoidaho]

I wish you were right about that format - because it is great at generating revenue when it works. The response from the audience was poor in the first book and the advertising community did not seem to have to want to support it enough. Blame the listeners who didn't come to it -- don't blame the owners for wanting something that was more lucrative.

I won't speak to the execution of KTMB -- as that was launched by a previous regime. "Bob" has done very well and the Oldies has shown some growth (and should continue to do better) - and has been improved with the addition of the "True Oldies" moniker...

Adam Carolla is seeing mixed results. Working in some places and not in others.

I'll give you Dan Patrick - it's a great product.

Don & Mike won't be much without Geronimo ... and Leykis doesn't work much outside of L.A. - and his PPM numbers are not good.

Fox Sports hosts are also strong ...

You may not have interest in Piolin personally - but I think you'll see solid ratings results for it after two books.

And 101.1 ... watch for something very unique!

FM Talk was/is successful most in Seattle, L.A. and Dallas. Seattle's 100.7 The Buzz is the only measuring stick I have to judge the compass by. I listened to the Buzz for nearly the last year of it's existence. With the proper blend of national and local talent, FM Guy Talk does work.

Hopefully the 101.1 FM signal will be a Multi-Generational ROCK station with LIVE Jocks and a current rotation of music mixed in with the "popular-metal" driven music from the past mixed in.

Otherwise, the death of "The Man" was THE biggest mistake...

I'm glad to see Big Jack and Bryan and the "True Oldies" angle get some better play. You can tell Impact is really cookie-cutter with the satellite product on that station when there is no local talent on the air. Almost as bad as "The Man's" automation system was run.

 

[radioresearcher]

I wish you were right about that format - because it is great at generating revenue when it works. The response from the audience was poor in the first book and the advertising community did not seem to have to want to support it enough. Blame the listeners who didn't come to it -- don't blame the owners for wanting something that was more lucrative.

I won't speak to the execution of KTMB -- as that was launched by a previous regime. "Bob" has done very well and the Oldies has shown some growth (and should continue to do better) - and has been improved with the addition of the "True Oldies" moniker...

Adam Carolla is seeing mixed results. Working in some places and not in others.

I'll give you Dan Patrick - it's a great product.

Don & Mike won't be much without Geronimo ... and Leykis doesn't work much outside of L.A. - and his PPM numbers are not good.

Fox Sports hosts are also strong ...

You may not have interest in Piolin personally - but I think you'll see solid ratings results for it after two books.

And 101.1 ... watch for something very unique!

FM Talk was/is successful most in Seattle, L.A. and Dallas. Seattle's 100.7 The Buzz is the only measuring stick I have to judge the compass by. I listened to the Buzz for nearly the last year of it's existence. With the proper blend of national and local talent, FM Guy Talk does work.

Hopefully the 101.1 FM signal will be a Multi-Generational ROCK station with LIVE Jocks and a current rotation of music mixed in with the "popular-metal" driven music from the past mixed in.

Otherwise, the death of "The Man" was THE biggest mistake...

I'm glad to see Big Jack and Bryan and the "True Oldies" angle get some better play. You can tell Impact is really cookie-cutter with the satellite product on that station when there is no local talent on the air. Almost as bad as "The Man's" automation system was run.

On the Guy Talk thing - it doesn't work. Seattle is gone, Dallas has one show (Russ Martin), and L.A. is dying in the meter.

How can blowing up a station with no ratings be bad?

As far as that kind of a rock format, it's easy for Journal to cover with J105 and 100.3.

Add a few currents to J105 and/or gold to 100.3... Nothing unique ... and way too cluttered.

 

[nwoidaho]

On the Guy Talk thing - it doesn't work. Seattle is gone, Dallas has one show (Russ Martin), and L.A. is dying in the meter.

How can blowing up a station with no ratings be bad?

As far as that kind of a rock format, it's easy for Journal to cover with J105 and 100.3.

Add a few currents to J105 and/or gold to 100.3... Nothing unique ... and way too cluttered.

J-105 is a JOKE! No one in Boise really cares about J-105 anymore.

Nothing really dynamic about the station except for the Plastic Morning Show. The only reason they get any attention is because Journal has TV stations here in Boise that they are tied into. I haven't heard a real "current" on J-105 in years. I'd really like to hear some current Motley Crue or an Current Ozzy song or some Pantera from the 90's on J-105. A song that isn't Journey, The Rolling Stones or some Southern-Based, Old School, 70's hippie Rock.

They might as well be as Classic Rock as The Eagle. J-105 might as well wear clown shoes.

The X is so Active Rock that they have no real identity as an Alternative station. The Journal crew and their music selection is horrible. It's really sad to hear a re-current Korn song next to Guns N' Roses "November Rain"...November Rain? Are you kidding me? Alternative Station or Active Rock?? I can't tell. Personally, I don't think they know either. They just tell the music selector program to autofill the music and trust that the catagory adjustments actually work on putting the music log together properly. I'd be more impressed if they jus stole someone else's playlist from somewhere else in the country and say "Hey, this playlist worked last week in Salt Lake, It will work tomorrow in Boise!"

I personally assure anyone reading this message board that NO Mexican station in Boise's market area will EVER in my lifetime get above a 3.0, 12+, 6a-12a Sat-Sun. Period!

I still think that blowing up a station you already invested 13 months of "effort" in is better than blowing the whole thing up for a regional Mexican station that will eventually have the same problems that plagued "The Man"

Seattle is not dead a dead market the FM talk genre, the good local shows just moved to KISW.

BJ Shea and The Mens Room, two of The Buzz's cornerstone programs, we're inserted into the Active Rock format at KISW. The last 4 book average in Seattle for KISW is some of the highest ratings in the stations history in the 18-34P and the 25-54P demos. The last 2 years have showed growth for both of those talk oriented radio shows, on a ROCK station. KISW is a Top 10 station is Seattle every month.

The BJ Shea Morning Experience has been consistently in the Top 3 in all of the younger demos including women. Yes, Women tune into the "Talk Radio For Guys" program? In fact, it's about a 40/60 split between women and men in Morning Drive during BJ's show.

KNDD runs the Adam Carolla show. Carolla has had decent numbers in Both LA and Seattle.

CBS keeps KLSX in Los Angeles going because shows like Carolla and Leykis carry some serious weight in the 18-34M and 21-54M Demos.

I think Boise has a ton of people who miss out on the national talk scene because they are too smart to listen to Rush, Hannity, Savage, ect... A lot of people just can't stand that right-wing garbage.

They have to be saddled to the Internet or locate Podcasts of the shows they want to hear because the radio groups around here have no real idea of what the "real audience" who enjoys radio wants to hear.

 

[nwoidaho]

"You may not have interest in Piolin personally - but I think you'll see solid ratings results for it after two books."

Where is Piolin's ratings? Two books, eh?

 

[elchupacabras]

"You may not have interest in Piolin personally - but I think you'll see solid ratings results for it after two books."

Where is Piolin's ratings? Two books, eh?

He's kicking EVERYONE's a@# in Twin Falls.

 

[radioresearcher]

"You may not have interest in Piolin personally - but I think you'll see solid ratings results for it after two books."

Where is Piolin's ratings? Two books, eh?

There were issues with all Spanish language stations in Boise this time due to a sample problem with Arb. They went from 12 shares to 2 in 18-34.

BTW, the 100.7 revenue numbers with Regional blow away the Talk format - not even close.

 

[nwoidaho]

There were issues with all Spanish language stations in Boise this time due to a sample problem with Arb. They went from 12 shares to 2 in 18-34.

BTW, the 100.7 revenue numbers with Regional blow away the Talk format - not even close.

That sounds like an excuse to me. How are you going to maintain that revenue when you don't have a decent average to show an agency? OR is all of 100.7's advertisers LOCALLY based??

IMHO, 100.7 is about 9-12 months away from another format flip.