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KXOL

M

musicfan101

Guest
When is the plug going to get pulled on this station? Ratings are decling, have been forever. I admit, I listen to it occasionly, but it's just sad. Do the station's owners care about ratings?
 
The addition of AMP Radio didn't help very much either. The owners are still probably blaming this on the Hispanic PPM Effect but since the owners are SBS, if they ever did flip the format it would be something Spanish speaking.
 
radiojomo said:
The addition of AMP Radio didn't help very much either. The owners are still probably blaming this on the Hispanic PPM Effect but since the owners are SBS, if they ever did flip the format it would be something Spanish speaking.

Lord have mercy. That's all we need here in the Los Angeles market. Another Spanish speaking Station.
 
radiojomo said:
The addition of AMP Radio didn't help very much either. The owners are still probably blaming this on the Hispanic PPM Effect but since the owners are SBS, if they ever did flip the format it would be something Spanish speaking.
How would a Latin Alternative station do? You know, like Sala De Espera on indie1031.com?
 
musicfan101 said:
How would a Latin Alternative station do? You know, like Sala De Espera on indie1031.com?

It would do as well as rock en español stations have done all over Latin America... zero ratings.
 
There are few, if any, format "holes" in the LA market. If KXOL were to change, it would either have to challenge someone head-on, as AMP did to KIIS, or retry a niche format that did not work before. On the latter point, I would like to see KXOL give Rhythmic AC a try again in LA. Not the oldies-based way Emmis tried with KMVN but a more current based one like WKTU/NY.
 
AM FM listener said:
There are few, if any, format "holes" in the LA market. If KXOL were to change, it would either have to challenge someone head-on, as AMP did to KIIS, or retry a niche format that did not work before. On the latter point, I would like to see KXOL give Rhythmic AC a try again in LA. Not the oldies-based way Emmis tried with KMVN but a more current based one like WKTU/NY.
Again, it would be hard to see SBS own an English language radio station unless if they sold the frequency.
 
best i can tell, the transmitter dispute with emmis took alot of wind out of their sales... they started a pretty hard decline with that, add in the very mild movin' commotion, and then throw in a very finely tuned amp-radio -- and well, put a fork in it. they need to fix their signal as a start.. don't do latino if you don't have a strong signal contour in santa ana.

so where is this signal strong anyways???
 
hdsucks said:
best i can tell, the transmitter dispute with emmis took alot of wind out of their sales... they started a pretty hard decline with that, add in the very mild movin' commotion, and then throw in a very finely tuned amp-radio -- and well, put a fork in it. they need to fix their signal as a start.. don't do latino if you don't have a strong signal contour in santa ana.

so where is this signal strong anyways???

KXOL shares the KROQ site, and has, due to power, a slightly better signal that KROQ.

In any case, the transmitter site issue happened immediately when they changed to rhythmic / hurban, and had no impact on the numbers as the station was brand new at the time.
 
radiojomo said:
AM FM listener said:
There are few, if any, format "holes" in the LA market. If KXOL were to change, it would either have to challenge someone head-on, as AMP did to KIIS, or retry a niche format that did not work before. On the latter point, I would like to see KXOL give Rhythmic AC a try again in LA. Not the oldies-based way Emmis tried with KMVN but a more current based one like WKTU/NY.
Again, it would be hard to see SBS own an English language radio station unless if they sold the frequency.
Not so hard...I mean Entravision did own a certain English station for a few years...so it wouldn't be completely out of the question...
 
hdsucks said:
best i can tell, the transmitter dispute with emmis took alot of wind out of their sales... they started a pretty hard decline with that, add in the very mild movin' commotion, and then throw in a very finely tuned amp-radio -- and well, put a fork in it. they need to fix their signal as a start.. don't do latino if you don't have a strong signal contour in santa ana.

so where is this signal strong anyways???

???? The signal is fine in Santa Ana and its also very listenable in Mission Viejo, much much better than 93.5's signal.
 
i don't think i have as good of radios as you do. i cant here it on my clock radio here in orange and its even worse in the car down in santa ana. i will try another radio.
 
For me, clock radios have always shown themselves to be worthless unless you are in the heart of a city where transmitters are not far away. BUT, in my car, there was no issues with the reception.
 
I never had any trouble with reception when I lived in Irvine, or in a concrete building when I worked in Santa Ana.

The trouble with KXOL is simply that there are too many competitors, and KXOL is the most niche oriented of the stations. Power, KIIS and AMP are all "mainstream" CHRs (however rhythmic they may lean), while KXOL is trying to do rhythmic with a bilingual flair and some Spanish language music. Their audience is somewhat limited, but I think they were on to something. I think they may be a little ahead of their time.

I listened as a white 28 year old male, with limited Spanish speaking ability and no ties to Hispanic cultural. I listened when they played the hip hop and pop music. I enjoyed their multiculturalism. I discovered that there were reggaeton artists that I liked (Daddy Yankee, Pitbull, Wisin y Yandel, etc). Some of these artists even crossed over to a typical rhythmic CHR like Power 106 and eventually to mainstream CHR.

Hell, I probably even learned some Spanish by listening.

If they flip, though, I can find the same English language music on KPWR, KIIS and AMP. I'll turn to the internet to find new artists I wouldn't have heard elsewhere.


How would a variation on KDAY's current format, geared towards Latinos, fare on this signal?
 
musicfan101 said:
radiojomo said:
AM FM listener said:
There are few, if any, format "holes" in the LA market. If KXOL were to change, it would either have to challenge someone head-on, as AMP did to KIIS, or retry a niche format that did not work before. On the latter point, I would like to see KXOL give Rhythmic AC a try again in LA. Not the oldies-based way Emmis tried with KMVN but a more current based one like WKTU/NY.
Again, it would be hard to see SBS own an English language radio station unless if they sold the frequency.
Not so hard...I mean Entravision did own a certain English station for a few years...so it wouldn't be completely out of the question...

Musicfan you really don't know much about the radio business do you? First you think FM Talk will comeback and now you suggest a Latin alternative station? LOL Some people are funny! Superestrella leaned alternative a few years back. They use to play lots of rock en español and how did that turn out?
 
When KSSE played a better mix of music, it did better on the PPM than it is doing now (it actually reached a 2.0 share 12+). With a mix of the right music on the playlist, it did very well.

In terms of format holes, I don't see SBS going English any time soon with their radio stations, since they are so focused on TV at this time. But there are a few Spanish format holes in Los Angeles (and no, I am not talking about Spanish Rock... Which gets no ratings anywhere on the Northern Hemisphere). That I guarantee you, since I know the market well. But will SBS change the format, I really dont know, it depends on the billing on the station. If it is making money, there is no point to flipping.
 
BC_714 said:
musicfan101 said:
radiojomo said:
AM FM listener said:
There are few, if any, format "holes" in the LA market. If KXOL were to change, it would either have to challenge someone head-on, as AMP did to KIIS, or retry a niche format that did not work before. On the latter point, I would like to see KXOL give Rhythmic AC a try again in LA. Not the oldies-based way Emmis tried with KMVN but a more current based one like WKTU/NY.
Again, it would be hard to see SBS own an English language radio station unless if they sold the frequency.
Not so hard...I mean Entravision did own a certain English station for a few years...so it wouldn't be completely out of the question...

Musicfan you really don't know much about the radio business do you? First you think FM Talk will comeback and now you suggest a Latin alternative station? LOL Some people are funny! Superestrella leaned alternative a few years back. They use to play lots of rock en español and how did that turn out?
You're right, I am not a radio dork...I'm not going to argue again about things I said in previous posts, that is my opinion...
 
SuperRadioFan said:
For me, clock radios have always shown themselves to be worthless unless you are in the heart of a city where transmitters are not far away. BUT, in my car, there was no issues with the reception.

But... in-car is where the least amount of listening takes place.
 
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