MAGIC 106.7 [and AC Format] (SINCE WHEN?)

[MR. JAROME_CALVIN]

yes, I have to agree, Ocean 104.7 is great. I heard it a few times.

 

[MR. JAROME_CALVIN]

Jesus Christ, Lauro, will you please spell "personnel" correctly?

@Will, watch your language and who you're talking too. Stop picking on me and saying bad things to me. If you have anything bad to say, keep it to yourself, you need to respect others. If you can't respect others, don't say anything at all.

 

[MassMusicMan]

Wow. Just wow.

 

[Wbzfm2010]

no offense lauro but will is right it seems as though everyday you come on here and talk about, switching mike fm to something else. All we are saying is to talk about something else. no offense meant.

 

[MassMusicMan]

I mean, the kid's from Boston, isn't he? Since when do people around here "keep it to themselves?"

 

[Big Toona]

Well I guess MJX should be a "real" AC, and play more Celine, Whitney, Elton John, Rod Stewart, Gloria Estefan and Phil Collins! Oh, yeah it's not 1990 anymore, darn!

 

[MR. JAROME_CALVIN]

you all don't need to make me look bad. I mean no harm to others. This is a site to post our ideas and comments regarding Radio Broadcasting and TV Broadcasting.
It is not ment to harm or hurt others like you all do to me.
All I do is gather ideas and suggest ideas. I'm just trying to move up in life. I don't mean to hurt no one, or do nothing bad. Only give good ideas.

 

[Jacko]

There's a difference between "adult contemporary" and "soft rock." Adult contemporary often refers to the music that is supposedly preferred by adults (or 25-54) that is current or popular among the demo while soft rock is music that is not hard rock/hip-hop, etc. Often, stations interpose these two terminologies. Sort of like alternative and modern rock. I mean, did people call Led Zeppelin IV a "classic rock" album back in 1971? Artists like Michael Bolton and Olivia Newton-John have faded from popularity (at least for the 25-54 year olds), but you see artists like Katy Perry, Bruno Mars, Rihanna, and Ke$ha all over the place, so their songs, albeit versions that are edited, acoustic, etc., wind up on AC stations since adults are familiar with them. Not to mention, it may be less likely that the kids of said 25-54 adults would be less likely to change the station over to Kiss or Jam'n when going to soccer practice, if they don't have their own iPods on already.

Lauro, if possible, can you liberate your music system and put on WPLM? They might be more what you're looking for.

Jacko

 

[Jimmy128]

Well I guess MJX should be a "real" AC, and play more Celine, Whitney, Elton John, Rod Stewart, Gloria Estefan and Phil Collins! Oh, yeah it's not 1990 anymore, darn!

I'm with Lauro on this. WMJX is trying to have it both ways as AC HOT AC and CHR. The numbers for KISS 108 are sky high so they are trying to compete with their audience. Miley Cyrus? Also with Mix 104.1. The thing is that people that listen to those stations won't necessarily listen to WMJX.
I think that they think that they can get away with this poop is because they are the only AC in town. That's why I suggest that at work they all pitch in for a decent HD radio to hook up to the company stereo with a good antenna, and play The Cove 103.3 HD2. Now that is a true AC station. I'm not a big AC fan, but I can listen to The Cove for hours. I live in South Salem at sea level and all I have for an antenna is a pair of VHF rabbit ears, and it comes in perfect. If I had to work someplace that played WMJX all day I'd be climbing the walls too.

 

[MR. JAROME_CALVIN]

I didn't mean to cause bad things here.

Magic 106.7 is a great station. Their hosts sound excelent. The way they sound, they sound very tuustfull. Example. If you was ???? touring there with a group, if you had to step out the studio right quick and asked ???? (???example) Dan Justin to watch your car keys right quick.
When you come back 10 minutes later, you know it will still be there.
That's how good and trustful Magic Radio Hosts sound.

All I'm saying is, there are a lot of great music out there besides Rock and Roll music. It would be nice to hear some new Freddie Jackson, New Charlie Wilson music "I Don't Want To Go", Kirk Franklyn-"I Smile", and Raphael Saadiq-"Good Man" on there once in a while. That's all I'm saying. I didn't mean to start a big war here. Magic 106.7 is great. I enjoy both them and Mix 104.1. My most favorite radio hosts on Magic are Nancy Quill, Dan Justin is good stuff, Mark Lawrence, and Tina Giao. They're all great!!! The music could be better by playing some of those artists I just mentioned in this paragraph, but other than that, they're ok

So please don't think I'm bad. I just only tried to suggest some songs that's all

 

[MassMusicMan]

Lauro, nobody thinks you're bad. You're taking the board way too seriously, dude. I'm sure you're a good honest person who goes to church and holds doors open for people. We're just teasing you about how you repeat your ideas ad nauseum. You gotta get it as good as you give it. Bust balls with the rest of us, man.

 

[Wbzfm2010]

yea lauro we mean no harm where just poking fun that's all its only the internet lol!!!

 

[reelyreal]

play The Cove 103.3 HD2. Now that is a true AC station.

I disagree. Jacko is right:

There's a difference between "adult contemporary" and "soft rock."

There's nothing "contemporary" about the core artists on The Cove. Al Green, Barry Manilow, Luther Vandross, Neil Diamond? It's a great station, but it's soft rock. There's a difference. When your format is Adult Contemporary, you can't forget the contemporary portion of that equation.

 

[mjb1124]

But the big problem is that a lot of AC stations still use the "soft rock" or "lite rock" positioner, including WMJX. I'll grant that Lady Gaga and so forth are contemporary artists that appeal to adults, but they are not "soft rock" by any means. I think these stations should find new slogans if they want to keep heading in this direction.

 

[Jimmy128]

@realyreal: Point well taken. That's why many people are turning to other sources than regular radio. Like HD radio, Serius XM, Internet radio. or even iPods. There ought to be more choices than stations all trying to sound the same. There is more than rock and talk.

 

[Jacko]

There's a recent crop of AC stations with the "Fresh" moniker, which do not use the "soft rock" or "lite rock" positioners. In New York, 106.7 Lite FM tried to get away from using the "Lite FM" moniker, but several months later went back to using it. Sometimes you just can't get rid of the old tricks.

There are very few true "soft rock" stations left. One that comes to mind is "The Dove" from Tampa Bay, FL. They keep pushing the station to smaller frequencies, but it still is number 1 6+ in Tampa. Who knows.

Jacko

 

[BoscoGoldBear]

Although I do agree with Lauro on this subject, I am of the mindset of "they still play 1980s songs today?" It's 2011, not 1991 (the year Kiss fired Sunny Joe and tossed the rhythmic classics in favor of the loud rock from Zoo 94 by Bon Jovi, Great White, G'N'R, VH and Motley Crue, only to have to reinstate the classics when the new Mix and Sunny's idea of Zoo - both heavy rhythmic musically - smacked Kiss in the ratings through much of '91, until Kiss righted its ship). I can't imagine Kiss' 10% + audience wanting to hear 1990s music, much let alone the 1980s music which I like better! As if anyone needs further evidence of this, the one gold tune I heard going from Southie to JP to Quincy was Jessica Simpson's "With You," which my nieces and their BFs sang along to, along with a promo asking its 10% + audience to listen to WXKS-AM/1200 then-RushRadio, and we all know how THAT turned out!

As one poster pointed out, Magic has always had a history of mimicking Kiss' music, i.e. being one step ahead of the mainstream AC curve nationally. As another pointed out, you can't ID yourself as "adult contemporary" on radio promos or TV ads because who outside of the radio biz even KNOWS what adult contemporary is? I would start segueing ID's from "soft rock" to "fresh Magic music" so listeners will know it's NOT soft music anymore! This way people won't be so P.O.'d when they hear loud arena rock on a location where none is expected!

 

[DToTheJ]

There's a recent crop of AC stations with the "Fresh" moniker, which do not use the "soft rock" or "lite rock" positioners. In New York, 106.7 Lite FM tried to get away from using the "Lite FM" moniker, but several months later went back to using it. Sometimes you just can't get rid of the old tricks...

And that's why "106.7 Lite FM" has the distinction of being a station that plays songs like Boston's "More Than A Feeling" and get away with calling themselves "Lite." The day will come when they add Great White's "Once Bitten Twice Shy," mark my words.

 

[Jimmy128]

WMJX is a pathetic "paint by numbers" station. I put on Sunday Morning Jazz and besides the phoney sounding DJ, they played "Let it Be" by the Beatles. That's supposed to be jazz? Gee, that's a song that we don't hear enough. Talk about playing it safe! Geeesh.

 

[Uncle Kaimbridge]

And that's why "106.7 Lite FM" has the distinction of being a station that plays songs like Boston's "More Than A Feeling" and get away with calling themselves "Lite." The day will come when they add Great White's "Once Bitten Twice Shy," mark my words.

I'm waiting for them to add Guns 'N Rose's "November Rain" (albeit, likely cutting off the ending coda march P=).