As I write this its Thurs 5-17 @ 7:09am. I am listening to Mendte and Gartner. Don't know what their long term objective is with this time slot. Can't figure out if Gartner wants the 6-9am to be KYW'ish or is he looking to be a 'talk show host' mixed in with reports here and reports there. Right now, the latter is the deal. I am hearing news, traffic, 1-2 mins of sports and natl or intl reports from ABC Radio; which is refreshing. Matter of fact, I'm hearing Jeff McKay and Hilarie Barsky. Now we dont know if these two are in the IQ studios or are they hooked up via a ISDN line from Merlin Radio and 101.9 in NYC. Also, heard ex Trenton Thunder play by play broadcaster Dan Loney doing general news in the field. Would love to see Barsky do a talk show. Remember when she and Jay Sorensen did talk on PHT. And when was that, LOL cant remember!!! Is it possible that Hil. and Jay can come back and on IQ 106.9?
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Krazyjoe said:
What you may hear on the air may be majority women, but most demographic studies are pretty consistent that these programs bias towards male listeners...I tend to call this format the "angry white male" format anyway.
Remember that these shows are highly orchestrated, and callers are aggressively screened before they make it on air. Who knows...the actual caller mix might very well be 2:1 men.
Richard in Allentown
Mendte posts the following on his Facebook page this morning:
Do you like Wegman's in King of Prussia or is it too damn big? Call in to the new IQ106.9 - at 855-367-1069 - or comment here. I just don't want to have to spend any more time at a grocery store than I need to...you?
Hey Larry, they have 2 identical stores in Malvern and Collegeville. It's not like it's a new concept in the area. Plus the older Wegmans, Cherry Hill, Mt. Laurel, and Downingtown aren't that much smaller. The 3 newest Wegmans just have a pub inside them. Real riviting radio. KYW and WPHT don't have anything to worry about before 9am. After Rush moves, 106.9 will have a good lineup 9am - 6pm vs 1210.
Do you like Wegman's in King of Prussia or is it too damn big? Call in to the new IQ106.9 - at 855-367-1069 - or comment here. I just don't want to have to spend any more time at a grocery store than I need to...you?
Hey Larry, they have 2 identical stores in Malvern and Collegeville. It's not like it's a new concept in the area. Plus the older Wegmans, Cherry Hill, Mt. Laurel, and Downingtown aren't that much smaller. The 3 newest Wegmans just have a pub inside them. Real riviting radio. KYW and WPHT don't have anything to worry about before 9am. After Rush moves, 106.9 will have a good lineup 9am - 6pm vs 1210.
This is from 106.9's website:
We're eager to hear your ideas on what you'd like to hear on the station as we continue to fill out our lineup. Share your thoughts with us at [email protected] .
Perhaps they would like to hear some of the feedback that's been shared here.
We're eager to hear your ideas on what you'd like to hear on the station as we continue to fill out our lineup. Share your thoughts with us at [email protected] .
Perhaps they would like to hear some of the feedback that's been shared here.
They should pick up Clear Channel's Quinn & Rose in AM drive, drop in the New York originated traffic and weather and just forget about any Philly presence if this is the best they can muster. Morning drive was more advanced than this when I arrived in town 30 years ago. Sheesh.
If you're not gonna make an honest effort, don't even bother. And they're not going to continue paying these two clowns when the sub-1.0 morning ratings settle in ....
If you're not gonna make an honest effort, don't even bother. And they're not going to continue paying these two clowns when the sub-1.0 morning ratings settle in ....
Why? Jim Quinn is a psychotic warmonger, much much worse than any other syndicated talk show host on the air.
They should pick up the Jeff Katz show out of Boston. He's a Philly guy used to be on WPHT.
P
PhillyWatch
Guest
It blows my mind that anyone can, even in half sincerity, be suggesting syndicated fare.
really guys?
really guys?
Have you heard the 'local' show on IQ yet? Syndication would be better by a long shot. Even with competent local hosts, I find that the local content of value to me is generally the traffic, weather and maybe the news headlines. And KYW handles the news just fine. More detailed traffic information, especially for the surrounding suburbs, would be most welcomed.PhillyWatch said:
Most 'local' talk shows discuss national issues most of the time anyway. Dom Giordano is one of the better 'local' hosts still on the air, and the majority of his issues are national or regional with the 'local' take on those issues. Most suburban listeners don't necessarily care what's going on in Philly outside of sports. IQ has to decide who they're going after. If they want to mix politics with squishy 'relationship' shows, that's really two separate audiences with very little overlap unless they select the political shows by their appeal to women.
It can be done, and with the almost complete lack of terrestrial competition, the field is ripe for some success, but if the identity/brand is muddled, audiences may be turned off. There are plenty of non-terrestrial sources from which to consume talk and entertainment programming today. If people are confused about what IQ is, they may not make a habit of tuning into the FM frequency when they know they can get what they want via the internet or satellite.
Unless you're a dollar-a-holler shop, radio isn't programmed for promotion, it's programmed to sell ads profitably. Issues talk can be hard to sell what with many national advertisers apparently more afraid of controversy than reaching a dedicated intelligent audience. I sit and listen to ads for slip and fall lawyers, testosterone pills and whatever the government is pushing through the Ad Council all day and have no idea what's going on with car dealers, Home Depot and Verizon to list a few top advertisers. That seems short-sighted to me. And these short-lived 'boycotts' are mainly promoted by ideological groups who never listen to the shows they target anyway. The audiences of these shows are fiercely loyal, and they don't give a rat's ass about manufactured boycott movements. After years of watching this play out repeatedly with little to no ratings impact to the targeted shows, you'd think advertisers would have figured this out by now.Pab Sungenis said:
Are the ratings really that low for the top political talk hosts in Philly? Why would 1210 have stuck with it for a decade? Maybe Premiere's fee structure wasn't worth what they're now charging, but these shows do reasonably well in most markets where they have a decent signal and are promoted. Is Philly really all that different, or have the approaches to talk been half hearted since WWDB threw in the towel due to costs and aging demos in a time of big debt service?
Merlin has a prime opportunity with a good marketwide FM signal, the pick of the top talk hosts and no competition to speak of. If they don't want to get serious about a morning show, they could do a lot worse than the energetic topical Quinn and Rose. Most politically driven talk is national and occasionally regional. But a good syndicated host beats a bad local host every time. And what IQ has right now in AM drive is just plain bad.
K
Krazyjoe
Guest
PhillyWatch said:
What a joke. Of course we're suggesting syndicated fare. Glenn, Rush, Sean and Mark are the best of the best on radio and they are syndicated. Who wouldn't want to hear the best that radio has to offer?
In lesser markets than Philly they can hear Mark Levin live at 6:00. We're a major market and get him on tape delay.
THAT SUCKS !!!
So YES. Bring on Mark Levin, and make IQ perfect!!
I'm loving the morning show. Mendte and Gardner are a great pair. I haven't changed my station in three weeks.
P
PhillyWatch
Guest
Krazyjoe said:
"the best"? Sez who? If you like being ladled the kool-aid, you've got your wish from 9am to 6pm (weekdays). I just believe IQ could do better after that than to have more of the same piped in from somewhere else. I hate the whole liberal/conservative war angle they're going with. There's no reason the station couldn't cover the whole political spectrum (which would go well with their "fortress of free speech in Fishtown" gimmick). They keep testing hosts (at least I'm assuming they're testing hosts) which leads me to believe they're going to end up hiring at least one of them, with the only open slots being nights & overnights. Big Jay sounded great today, as did Dawn Stensland a few days ago. I'd much rather hear local callers chiming in with good local hosts than the umpteenth hour of how Obama is tearing apart the fabric of America. Zzzzzzzzzzzzzz.
Local radio is an incredible resource dying a slow, syndicated death.
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