Since KFWD-52 in Dallas is on the verge of become a MundoFOX station, I was wondering if KUBE-57 could become a MundoFox Station in Houston, and if this happens, Where will Dr Phil, Anderson & Rachael Ray might go because The latter show has just moved from KTBU, which became MegaTV-another Spanish Language TV station-last year.
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MundoFox TX market possibilities
- Thread starter easttxtv
- Start date
Troy Goodwin said:
KUBE would seem to be the only full power option, unless FOX wants to blow up KTXH.
If KUBE was to become MundoFOX, it would bring the total number of full-power Spanish language stations in Houston to seven. For comparison, there are eight full-power English language stations, if you disregard the TBN and Daystar religious operations.
Pretty much will have run out of options, unless they go to KPXB. The syndicators might want to lower the rights fees?
And for the record: Fox will not switch any of its My Network TV O&O's to Mundofox.
Troy Goodwin said:
Take away that "on the verge" and make it "definite"
http://unclebarky.com/dfw_files/ab790f08e973743a111e39b6fba1707e-2436.html
KFWD to go to MundoFox.
fredcantu said:
Not exactly; religious programming is tailored to a somewhat specialized market. A large market, to be sure (especially in these parts) but still rather different from ordinary commercial broadcasting. Religious broadcasters aren't trying to connect as many viewers to advertisers as possible via the "bribe" of popular entertainment or informational programming.
They're also a bit different from the videospammers, in that the exchange of money for a product isn't their sole mission. They're more similar to political advertisers, in that a primary purpose is to change or reinforce viewers' beliefs. (And of course much religious programming has significant political content.) As a result there will always be a lot of TV viewers who simply aren't in the market for religious programming.
Looking at DFW vs. Houston, there are 2 major differences:
1. DFW has 18 full-power stations vs 17 in Houston
2. Houston has one Spanish network that DFW lacks (Mega TV)
After subtracting out the eight secular English network affiliates, the two religious network affiliates, and the five Spanish network affiliates both markets have in common, that leaves DFW with three independents vs. only one in Houston. So in DFW, it's no big deal if one of the independents flips to MundoFox: we still get every major national network, plus two independents. But the same flip would leave Houston w/o any independent full-power stations.
Houston does have two Class A LPTVs, though. Could one of those be an option for the programming currently on KUBE?
1. DFW has 18 full-power stations vs 17 in Houston
2. Houston has one Spanish network that DFW lacks (Mega TV)
After subtracting out the eight secular English network affiliates, the two religious network affiliates, and the five Spanish network affiliates both markets have in common, that leaves DFW with three independents vs. only one in Houston. So in DFW, it's no big deal if one of the independents flips to MundoFox: we still get every major national network, plus two independents. But the same flip would leave Houston w/o any independent full-power stations.
Houston does have two Class A LPTVs, though. Could one of those be an option for the programming currently on KUBE?
JHBrandt said:
I'll be interested in thoughts from Houston area viewers on my observation about reception in Houston vs. Dallas-Ft. Worth. These are only my impressions so I welcome corrections.
The Missouri City facilities are generally at a higher HAAT than those at Cedar Hill. I think that gives them better coverage right off the bat. Although neither market has the terrain challenges found elsewhere, Houston is flatter than D/FW, with more locations enjoying line-of-site shots to the antenna farm. Moreover, Missouri City is not far from high growth areas such as Katy, Sugarland and the western suburbs. In D/FW, the growth is largely in the northern sprawl, some distance from Cedar Hill.
And, to your point, most of the Houston LPTVs are near height parity with the full power stations whereas those in D/FW are mostly around 1200' or lower. Our full powers are generally at > 1600'.
My perception , borne out by peeking at the Sencore signal analyzer while heading down I-45, is that the Houston LPTVs have greater reach than those here in D/FW.
Let me offer one analysis that many miss: a lot of Spanish-speaking households do not have cable or satellite. They rely on broadcast tv. Therefore, you will see a lot of Spanish language stations on LPTV that seem to do just fine while english language stations would not.
Just saw this late last week:
http://img217.imageshack.us/img217/1426/kdabramundofoxbusad.jpg
An ad for Kdabra on a DART bus, with apparently the new KFWD/52 logo or image. One slight problem: IIRR, KFWD's COL is Fort Worth, isn't it?? Hope this isn't going to be their final/actual on-air imaging, or somebody from the FCC might have something to say about it....
http://img217.imageshack.us/img217/1426/kdabramundofoxbusad.jpg
An ad for Kdabra on a DART bus, with apparently the new KFWD/52 logo or image. One slight problem: IIRR, KFWD's COL is Fort Worth, isn't it?? Hope this isn't going to be their final/actual on-air imaging, or somebody from the FCC might have something to say about it....
Here is a list of the MundoFOX stations across the country. Looks like they finally got their stations lined up for the Lubbock, Abilene, San Angelo and Midland/Odessa markets.
http://www.facebook.com/note.php?note_id=410450482352627
http://www.facebook.com/note.php?note_id=410450482352627
Very weak set of stations in my opinion.
That being said, I'm surprised that MundoFox is not enlisting the help of its O&Os to carry or support the new network -- the only Fox O&O carry MundoFox is MyNet station WDCA in Washington, as a subchannel. In most other major markets served by a Fox O&O (including New York, Chicago, Philly and Houston), MundoFox is carried on a LPTV. And without the support of a Fox affiliate, it'll be difficult for MundoFox to get on cable unless its LPTV affiliates have the money to rent channel space.
azumanga said:
Very odd decision on Fox's part. Seems like they are not giving this network a chance to succeed.
In the RGV, MundoFox has ended up on XHRIO. This marks the second time in a decade that some people will lose Fox OTA to a Spanish language network. Fox is still available via low power KFXV but it seems that some areas around Brownsville have a hard time picking up the signal. There is supposed to be a translator (KXFX) in Brownsville but I'm not sure if it will help. It's authorized for .5 kW.
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