NASCAR off WSOC-FM?

[urbanradio704]

The number of returns on all diaries on all formats is low. That's why Arbitron takes a sample of market and makes estimates. All the fake suburban (white) kids that wanna be "hard" listen to WIBT, rock Ecko and SouthPole, etc. All those who actually are hard and actually live the lifestyle (black) listen to WPEG, rock Coogie, Girbaud, Forces etc. It's two different audiences. I've been around them both. So, in the suburbs WIBT gets higher ratings, because that's what they cater to. In the innercity, WPEG is higher.

 

[outtaradio]

This thread has become comical as has this board. I have never figured out why WRFX hasn't pushed to get NASCAR racing. The Panthersweren't a good fit at all but nothing would fit The Fox like NASCAR.

 

[vchimpanzee]

I can pick up WTQR and WBRF, though a lot of people in the market can't. Certainly WBRF doesn't reach people close to WPEG's tower.

I've noticed WTQR sometimes hands off races to WSJS (which is hard to hear anywhere close to WFNZ, especially at night), which is surprising considering they're no longer co-owned. One week back when WFMX was still doing them, neither station had the race. WSJS had some other sports event and I have to wonder why WTQR didn't carry it that week.

Where I live WFNZ has no signal problems, day or night.

 

[charlestondxman]

I can't believe why WSOC dropped the races. MRN has let a lot of their station contracts go in many of their major markets to smaller stations. In Charleston, for example, the races were on WNKT (a 100,000 watt country station with signal from Columbia to the coast) forever, but a few years ago they moved to the scratchy WJKB 950 (a classic country station that barely comes in at night in most of the area).

They have had to get a 1000 watt sports station to cover the night races with 950. Five years ago, they were on WCOS in Columbia, WGTR in Myrtle Beach, and the Gator in Savannah. Now, they are on WMFX in Columbia, the Eagle from Florence covers Myrtle Beach, and I don't think Savannah has a station.

 

[urbanradio704]

Ummmm..... maybe the reason is NOBODY CARES ABOUT CARS GOING AROUND IN A CIRCLE! No, that IS the reason. No interest, no money. Suck it up and deal with it. Listen to WFNZ and quit whining about it. CBS is not putting it back on 103.7. Point. Blank. Period.

 

[test123]

UR704...

You need wrap your mind around this...Last week I was told by a very reliable source that WSOC sales people had already sold NASCAR Packages that they had to go back and tell those clients that the races would be on AM. Those clients would have brought in way more money than WSOC would ever make playing country music on a Sunday afternoon...

You are more than welcome to verify that.

I was also told by another source that the program director wanted to keep the races on WSOC but was overruled by the GM who just just does not like NASCAR...

This has nothing to do with money...If they wanted to make money they would carry NASCAR. This has to do with people would rather lose money than run programming that they personally don't like. That is wrong minded thinking.

You are one of those people. You don't like NASCAR so you post these dumb replies. If we were talking about the NFL or the NBA (having to pay huge money to be on 610 because nobody else will carry them) you would more than likely sing a different tune.

Nobody cares about cars going around in a circle? Las Vegas Motor Speedway sold every ticket for this past weekend's Cup race. That is more than 150,000 people. Bobcats have a hard time selling out 17,000 tickets for the Lakers. Does that mean no body cares about tattooed street thugs making insane money to dribble a ball?

Test123

 

[Mike Sheridan]

Doesn't MRN have something to say about this? It's a brave or stupid GM who messes around with NASCAR. Look for WSOC-FM's ratings to drop when the fans find out they are no longer the NASCAR station.

As someone else mentioned WRFX would be a good home for NASCAR.

Special event programming often gives your station exposure to people who might not ordinarily listen.

I'm sure MRN will be shopping for another FM, the signals of most of the AM stations suck here because of the bad ground conductivity.

 

[urbanradio704]

I don't know where you get your info from, but WPEG and WBAV are both top billers in CBS cluster. The Urban audience is the largest consumers in the country. I've been behind the walls of CBS, so I know what I'm talking about. "It was a business decision, racing is one of those features that doesn't do well under the new measuring devices (PPM), while music seems to do better," says WSOC/WFNZ/WBCN PD DJ Stout. "It's a sports station, It'll allow a further connection between sports shows and broadcasts, we just added Bobcats and Tarheel broadcasts, NASCAR belongs there too," says Bill Shoening, CBS Radio Charlotte GM. In radio land, "business decision" means the money wasn't right. NASCAR is down. Last year, the Daytona 500 was down 15%. CBS Radio just dumped the simulcast of their sports talk station. It is the worst rated in the cluster. Common sense should tell you, CBS has no intention of adding sports to the FM dial anytime in the near future. You can listen to WFNZ on WPEG-FM HD-3 now anyway. Like I said before, all the little hillbillys will have to go to WFNZ.

You're right, I don't like NASCAR. I don't know who wanted NASCAR off 103, it's irrelevant anyway. If it was Bill Shoening, then he is a smart man. I do love basketball, but the problem in Charlotte is Bobcats suck. Basketball actually takes athletic ability, a real sport, like football, baseball. These are all REAL sports. Pushing on pedal does not take athletic ability. Anybody who wants to watch a bunch of cars go around in a circle 500 times can't be very bright. Football and basketball both have huge followings, much larger than NASCAR. (ctd)

 

[urbanradio704]

Every high school and college and major city has a basketball, football, baseball team. These are all olympic sports. NASCAR is only prevelant in select markets because the following is small. But back to the topic, the reality is this. CBS dropped NASCAR off FM and it's not coming back anytime soon. Deal with it. Trying to find the "reason" and "what you wish would happen" is pointless and nobody cares. It is what it is. ;D ;D

 

[quadraphonic]

Every high school and college and major city has a basketball, football, baseball team. These are all olympic sports.

I missed the Olympics football? ???

NASCAR is only prevelant in select markets because the following is small.

If you say so.

But back to the topic, the reality is this. CBS dropped NASCAR off FM and it's not coming back anytime soon.

How do ya know?

Deal with it. Trying to find the "reason" and "what you wish would happen" is pointless and nobody cares. It is what it is.

Yeah, just like talking Olympic football yall!

 

[urbanradio704]

Every high school and college and major city has a basketball, football, baseball team. These are all olympic sports.

I missed the Olympics football? ???

The POINT is that all the REAL sports have a larger fan base, following, revenue stream, resources, appeal, etc

NASCAR is only prevelant in select markets because the following is small.

If you say so.

FACT

But back to the topic, the reality is this. CBS dropped NASCAR off FM and it's not coming back anytime soon.

How do ya know?

There is a REASON the feature was dumped. Research showed the feature wasn't working. CBS is not going to make anymore changes until they see the results.

Deal with it. Trying to find the "reason" and "what you wish would happen" is pointless and nobody cares. It is what it is.

Yeah, just like talking Olympic football yall!

DEAL WITH IT

 

[test123]

NASCAR is only prevelant in select markets because the following is small.

UR704...

Here is a link for ya...http://www.usraceday.com/index.php This select market runs NASCAR on FM. They even have a 24/7 HD-3 channel that is all NASCAR. This station is #5 12+ in the latest PPM. Making big dollars on NASCAR.

This select market. Chicago. Owned by...wait for it...CBS.

Test123

 

[quadraphonic]

The POINT is that all the REAL sports have a larger fan base, following, revenue stream, resources, appeal, etc

The POINTS get lost in your overreaching and machismotal.
And also in your misstatements. It's almost like you put NO THOUGHT into what you're stating.

NASCAR is only prevelant in select markets because the following is small.
If you say so.
FACT

If you say so.

But back to the topic, the reality is this. CBS dropped NASCAR off FM and it's not coming back anytime soon.
How do ya know?
There is a REASON the feature was dumped. Research showed the feature wasn't working. CBS is not going to make anymore changes until they see the results.

How do ya know?

Deal with it. Trying to find the "reason" and "what you wish would happen" is pointless and nobody cares. It is what it is.
Yeah, just like talking Olympic football yall!
DEAL WITH IT

Just saying "Deal with it" over and over doesn't make your argument any stronger. It shows you're not even listening, you're just blurting.

 

[Mike Sheridan]

I'm not a NASCAR fan but I'm smart enough to know there is a big following for it here.

I don't think all stations should just program what I like (I'd be happy wit just one!)

Ah research, of course research is always 100% correct, ha! I never could figure out how 50 people or 100 people could give you an idea what a couple of million people want. Research can also be twisted to prove a point, even ones that don't make sense!

There is a reason WSOC carried NASCAR for so many years, lots of jocks and Program Directors wanted to get rid of it. Hoever it makes tons of money and gives the station a strong fan base. So hey since I'm not a NASCAR fan CBS can feel free to mess with it all they want! I predict a change in the local CBS management is coming!

 

[wncc]

There is an article in USA Today talking about Michael Jordan being a big NASCAR fan, and texting back and back and forth with Denny Hamlin at the Bobcats game.. Hmm...Greatest basketball player ever is a huge NASCAR fan. Brad Daugherty is also a huge NASCAR fan, there was a reason he wore #43.

 

[eacalhoun1]

Some of the AMers around the Charlotte metro that carry MRN I'm sure will benefit from the absence of racing on WSOC-FM. WAME in Statesville comes to mind -- and actually they're on an FM translator (92.9) in addition to their main AM signal (550). I think 1290 WHKY in Hickory also carries the races.

 

[Marv-L.A.]

Urban and or/Urban AC stations do not 'rank first in most major markets'; that is a total crock with no substantiation possible.

Such formatted stations are either ranked first or tied for first in a whopping four of the top 25 markets (#1 in Atlanta & Charlotte, and tied for #1 in Baltimore & St. Louis).

There are absolutely zero such stations ranked in the top 20 in six of the country's top 25 major markets (Boston/Denver/Phoenix/Seattle/ San Diego/Minneapolis).

Leave the fiction-writing to John Grisham, would you please?

 

[vchimpanzee]

Some of the AMers around the Charlotte metro that carry MRN I'm sure will benefit from the absence of racing on WSOC-FM. WAME in Statesville comes to mind -- and actually they're on an FM translator (92.9) in addition to their main AM signal (550). I think 1290 WHKY in Hickory also carries the races.

I've never heard NASCAR on WAME. WHKY is definitely airing the races because the Observer lists them. Also WRHM in Rock Hill.

WHKY won't solve the nighttime problem. I had trouble with their nighttime signal even in Catawba County during my last months there trying to listen to Dr. Demento. Apparently the signal doesn't go south. By this time the FM had moved to Charlotte to play beautiful music, which made me very happy.

WSPC at 1010 AM airs races, I think. But no one can hear it at night.

 

[charlestondxman]

Here is MRN's official list of stations for NASCAR in North and South Carolina (Not all races air on all stations):

WQDK-FM 99.3 Ahoskie NC
WMXF-AM 1400 Asheville NC
WQNS-FM 104.9 Asheville NC
WMMY-FM 106.1 Boone NC
WBAG-AM 1150 Burlington NC
WFNZ-AM 610 Charlotte NC
WEGO-AM 1410 Concord NC
WGAI-AM 560 Elizabeth City NC
WKML-FM 95.7 Fayetteville NC
WAZZ-AM 1490 Fayetteville NC
WNCC-FM 96.7 Franklin NC
WTQR-FM 104.1 Greensboro NC
WHKY-AM 1290 Hickory NC
WAME-AM 550 High Point NC
WCXL-FM 104.1 Kill Devil Hills NC
WCMS-FM 94.5 Kill Devil Hills NC
WLNC-AM 1300 Laurinburg NC
WLXN-AM 1440 Lexington NC
WKXU-FM 102.5 Louisburg NC
WCVP-AM 600 Murphy NC
WCVP-FM 95.9 Murphy NC
WCNG-FM 102.7 Murphy NC
WRHT-FM 96.3 New Bern NC
WRHD-FM 103.7 New Bern NC
WNNC-AM 1230 Newton NC
WQDR-FM 94.7 Raleigh NC
WKRX-FM 96.7 Roxboro NC
WWGP-AM 1050 Sanford NC
WAME-TR 92.9 Statesville NC
WRGC-AM 680 Sylva NC
WKSK-AM 580 W. Jefferson NC
WWQQ-FM 101.3 Wilmington NC
WAAV-AM 980 Wilmington NC

WZLA-FM 92.9 Abbeville SC
WCAM-AM 1590 Camden SC
WTMZ-AM 910 Charleston SC
WQNT-AM 1450 Charleston SC
WJKB-AM 950 Charleston SC
WPCC-AM 1410 Clinton SC
WMFX-FM 102.3 Columbia SC
WZMJ-FM 93.1 Columbia SC
WWRK-AM 1400 Florence SC
WDSC-AM 800 Florence SC
WEGX-FM 92.9 Florence SC
WESC-FM 92.5 Greenville SC
WBZT-FM 96.7 Greenville SC
WRHM-FM 107.1 Rock Hill SC
WVSZ-FM 107.3 Rock Hill SC
WALI-FM 93.7 Walterboro SC

This is PRN's list (Charlotte among the tracks): http://www.goprn.com/affiliates/stations/sprint_cup_series/

There's a lot fewer stations carrying races compared to 1998, when it seemed like almost every major country station in the Carolinas carried the races:

http://groups.google.com/group/rec.autos.sport.nascar/msg/e467ff9a9371ac7b?hl=en&&q="MRN+Radio"

 

[vchimpanzee]

Here is MRN's official list of stations for NASCAR in North and South Carolina (Not all races air on all stations):


WEGO-AM 1410 Concord NC

This is WTIX and I've never heard a race here. I don't think they air them any more.

WAME-AM 550 High Point NC

This is in Statesville. WIST is the High point station and they don't have races.