Street rumor floating through our office that a new national oldies network will include a Phoenix FM that has struggled for an identity.
September start.
September start.
justthenumbers said:KDKB?
If that's correct, I guess it wouldn't really make sense to keep the same format on the lamptimer station.
michael hagerty said:I think the clue here is that the original poster put "Phoenix" in quotation marks. That says to me that it's a rimshot, licensed to somewhere else but (to a greater or lesser degree) audible in the Phoenix market.
piggy said:justthenumbers said:KDKB?
If that's correct, I guess it wouldn't really make sense to keep the same format on the lamptimer station.
I doubt that.
I don't see anyone bothering with a national oldies network. The format is dead.
Mark Andrews said:...And HOW they are playing them...
landtuna said:I'd be happy if someone would just put the Lamptimer on FM and lose the colon blow megamercials.
But, I have to admit, KOOL is pretty close to the music on my mp3 player now. Just hope they don't go too far into the 80's (you know....the decade the music died).
michael hagerty said:I think the clue here is that the original poster put "Phoenix" in quotation marks. That says to me that it's a rimshot, licensed to somewhere else but (to a greater or lesser degree) audible in the Phoenix market.
---Michael Hagerty
Billkex said:KOOL is terrible.
They need to be like WLS-FM in Chicago.
Thank God for internet radio. At work, we now listen to this station out of Chicago. They play a great selection of oldies (the stuff from 50s-late 70s)
Someone on here said the oldies format is dead? Maybe because the stations in Phoenix don't know how to do oldies right. (KOOL: playing KC & the Sunshine Band & Donna Summer over & over is not good radio)
If this format is dead, why is WLS-FM getting a 5.0 market share and the # 6 radio station in Chicago?
Phoenix needs a real oldies station, not another KEZ.
Long Live WLS-FM!
Billkex said:If this format is dead, why is WLS-FM getting a 5.0 market share and the # 6 radio station in Chicago?
Billkex said:The Oldies format (WLS-FM) seems to do pretty well in Chicago:
http://www.radio-info.com/site/markets/grid/chicago
The folks at KOOL in Phx should pattern themselves & their music to WLS's format.
justthenumbers said:Agreed that WLS-FM is a solid performer among the total audience (6+)...but (unfortunately) that doesn't mean much if most/the majority of that audience is outside of the 25-54 demo. Is it? Does anyone (Old Gringo?) have 25-54 numbers for WLS-FM?
From what I read earlier, under PPMs, at least initially, KOOL has improved in the younger demos. That makes it hard to justify changing the programming to mimic WLS-FM.
Radio Pro said:It would seem that the definition of "oldies" depends on whom you are talking to.
Quite different response from someone in the 40 year old bracket, as opposed to someone in
the 60 and 70 year old group.
Isn't the current classic hits the "Oldies" for the 60 and under group?
In the current climate, do you program for the upper demos or slowly edge downward to bring
in the younger age groups.
It would be interesting to know how WLS breaks out in the different cells.
I wish I had the answer to this age old question.(pun not intended!)