A
antennafarm
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I'd like to see some discussion on this. Is local news a luxury or necessity for radio today? Seems a lot of radio stations everywhere are opting for more music, less news or no news at all. Up for discussion!
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> I'd like to see some discussion on this. Is local news a
> luxury or necessity for radio today? Seems a lot of radio
> stations everywhere are opting for more music, less news or
> no news at all. Up for discussion!
>
I see nothing wrong with a sixty second news break at the top of the hour. Short enough not to lose listeners once they realise it's only a minute but yet long enough for the basic headlines.
> luxury or necessity for radio today? Seems a lot of radio
> stations everywhere are opting for more music, less news or
> no news at all. Up for discussion!
>
I see nothing wrong with a sixty second news break at the top of the hour. Short enough not to lose listeners once they realise it's only a minute but yet long enough for the basic headlines.
> > I'd like to see some discussion on this. Is local news a
> > luxury or necessity for radio today? Seems a lot of radio
>
> > stations everywhere are opting for more music, less news
> or
> > no news at all. Up for discussion!
> >
>
> I see nothing wrong with a sixty second news break at the
> top of the hour. Short enough not to lose listeners once
> they realise it's only a minute but yet long enough for the
> basic headlines.
>
I agree, and considering the mess our education system is in, people - particularly young people - need to have at least some exposure to things outside of their self-centered little world.
> > luxury or necessity for radio today? Seems a lot of radio
>
> > stations everywhere are opting for more music, less news
> or
> > no news at all. Up for discussion!
> >
>
> I see nothing wrong with a sixty second news break at the
> top of the hour. Short enough not to lose listeners once
> they realise it's only a minute but yet long enough for the
> basic headlines.
>
I agree, and considering the mess our education system is in, people - particularly young people - need to have at least some exposure to things outside of their self-centered little world.
a small market station i worked at had news for 90 sec at the top of every hour round the clock... and it was a very music intensive station. listeners seemed to like it... i think no matter how big matket you are in or what kind of format there needs to be news. local news.
Agreed. Not only as a public service, but a "no-brainer" sales package.
> a small market station i worked at had news for 90 sec at
> the top of every hour round the clock... and it was a very
> music intensive station. listeners seemed to like it... i
> think no matter how big matket you are in or what kind of
> format there needs to be news. local news.
>
> a small market station i worked at had news for 90 sec at
> the top of every hour round the clock... and it was a very
> music intensive station. listeners seemed to like it... i
> think no matter how big matket you are in or what kind of
> format there needs to be news. local news.
>
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