So like a fool, I check out the 92.5 midnight switch to the KFBK content using the infamous IHeartRadio stream.
Fail.
Of course, before Mike Simpson could even finish his explaination of the flip, the stream crashed. I did manage to
hear the partially cut off Fox News Headlines {intro missed} and another thrilling ad for a bail bonds company, plus
all of ten seconds of Simpson...then, complete silence.
The other question....besides cutting into BK's real numbers, do CC brass really think putting on the exact same
content on one of their FMs constitues bold thinking and a brave new world?
Or, is this just another case of radio execs so blinded by their lack of creativity - and possible cost savings, the
real engine here - that they think this is innovation?
Repetition bolstered by sloppy execution - CC's idea of originality and creative thinking.
Fail.
Of course, before Mike Simpson could even finish his explaination of the flip, the stream crashed. I did manage to
hear the partially cut off Fox News Headlines {intro missed} and another thrilling ad for a bail bonds company, plus
all of ten seconds of Simpson...then, complete silence.
The other question....besides cutting into BK's real numbers, do CC brass really think putting on the exact same
content on one of their FMs constitues bold thinking and a brave new world?
Or, is this just another case of radio execs so blinded by their lack of creativity - and possible cost savings, the
real engine here - that they think this is innovation?
Repetition bolstered by sloppy execution - CC's idea of originality and creative thinking.