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Nov 6+..and still no WOW!

asugeorge1 said:
What syndicated nostalgia networks are left today? I used to hear them all over the country on AM radio as recent as 10 years ago but now, the only ones left seem to be run in-house. I wish a nostalgia format would return to the Phoenix airwaves, but I doubt that will happen. That format or smooth jazz would have a better chance of success than the WOW! Factor on 95.1!
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Westwood One's adult standards format still exists, although I think the affiliate roster is pretty small. Westwood One also has a soft AC format, which could be described as nostalgia.


Local Radio Networks also offers a Standards format. I'm not sure how many affiliates it has, probably not a lot.

Music of Your Life seems to exist, in some form... however the company's primary product is now cannabinoid oil as of 12 months ago. Put that in your Fez and smoke it! https://www.globenewswire.com/news-...nitiate-Name-Change-to-the-Marquie-Group.html
 
MOYL in its fondly remembered form is unlikely to come back. Big Band Era hits and soft pre-rock 'n' roll '50s pop now have primarily geriatric appeal and that audience is disappearing faster than the sub-55 demos are. Yes, there are younger fans of both -- especially the Tin Pan Alley ditties that make up the so-called Great American Songbook -- but they're still extreme outliers in the grand scheme of things.
 
PTBoardOp94 said:
Music of Your Life seems to exist, in some form... however the company's primary product is now cannabinoid oil as of 12 months ago. Put that in your Fez and smoke it!
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Funny...I went to their website and saw all of this talk about CBD and wasn't sure what they were talking about until I saw your post.
 
TheBigA said:
Funny...I went to their website and saw all of this talk about CBD and wasn't sure what they were talking about until I saw your post.
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It's all over the place here in Connecticut. Basically liquid marijuana without the high, just gets you nice and relaxed and eases pain and tension.
 
PTBoardOp94 said:
Music of Your Life seems to exist, in some form... however the company's primary product is now cannabinoid oil as of 12 months ago. Put that in your Fez and smoke it!
Click to expand...

The CBD won't give you a buzz, but the fez might. YIKES!
 
Spent some time driving around Phoenix & Tucson this week...

The "Wow Factor" is definitely breaking all the rules, but some of those rules are there for a reason. But other than a randomly placed Ring of Fire one morning, I didn't hear any country titles and I didn't hear anything newer than the 80s, so maybe they're starting to focus this thing. It's still hard to listen to for more than a couple of songs. Audio quailty on 95.1 is terrible - all kinds of MPEG artifacts make cymbals turn to trash. If you punched to 94.9 in the right part of town the same song had fewer artifacts, so maybe it's a difference in STLs.

Down in Tucson, I was impressed with The Drive. The tempo picks up a little bit at night, the jocks were solid in every daypart, and I heard a little bit of business on the station. Maybe I was just in the right parts of town, but coverage was impressive for a translator. I'm pretty sure they're running it in mono and there's a crapload of compression - there was no delay in bringing up the volume on the windchimes at the start of Black Water, which is good for a station that's positioned as a station to listen to in the car...
 
johndavis said:
Spent some time driving around Phoenix & Tucson this week...

The "Wow Factor" is definitely breaking all the rules, but some of those rules are there for a reason.
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The Wow Factor reminds me of a meeting I had at my first paid gig back in '87. It was a tiny market, and the GM had his hands in the playlist. His position was "look, if people heard these songs, they would love them." And that's how "Incense and Peppermints" from the Strawberry Alarm Clock wound up in our gold category. On a CHR station in the 80s.

It seems a bit like this station is trying to do the same sort of thing, and it is terribly misguided.

For those of us "of a certain age," (and I'm just shy of Wow's target demo) we grew up in a time where you had top 40 stations, rock stations, country stations, etc. and there was no crossover. You tuned in to the station that played the music you liked. If you were rocking out to an Eddie Money tune on your rock station and they segued into an Earth Wind and Fire record, you'd change the station. You wouldn't be "wow that's different." You'd be "wow I didn't tune in to hear this."

IMO, the 55+ demo does not necessarily want to hear disco records alongside Aerosmith. I get it, and like the variety because I've worked different formats, but general audiences? Maybe not so much. A "classic hits" station is going to appeal to them if it sounds like the hit radio station they grew up with. A classic rock station is going to appeal to them if if sounds like the station they grew up with.

Wow doesn't do that. It's like that GM back then...
"we're going to play this song and you really should like it."
 
Deus Ex Machiato said:
The Wow Factor reminds me of a meeting I had at my first paid gig back in '87. It was a tiny market, and the GM had his hands in the playlist. His position was "look, if people heard these songs, they would love them." And that's how "Incense and Peppermints" from the Strawberry Alarm Clock wound up in our gold category. On a CHR station in the 80s.
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Nurse Jeff and I like that song...one of darned few that start psychedelic and end doo-wop. But hey, we've been overexposed to Maria Carey's "All I Want for Xmas Is A Ewe", which may have something to do with our musical taste!
 
At least Nurse Jeff didn't ask for a hippopotamus.
 
TheBigA said:
Reminds me of that other classic, "Embraceable Ewe." We could fill a page with titles.
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Isn't that song from the off-Broadway show, "Where Men are Men and the Sheep are Scared"?
 
C'mon ewe guys..and gals. Isn't this thread supposed to be about the WOW factor? Here at the Buckeye Media Hut, the Nurse and I are roasting our chestnuts over an open fire while listening to Mariah Carey every hour on 99~Nine, and train wrecks every third song on 95~One/94~Nine. Ewe (or should I say YIKES?!)
 
DrAkbar said:
C'mon ewe guys..and gals. Isn't this thread supposed to be about the WOW factor? Here at the Buckeye Media Hut, the Nurse and I are roasting our chestnuts over an open fire while listening to Mariah Carey every hour on 99~Nine, and train wrecks every third song on 95~One/94~Nine. Ewe (or should I say YIKES?!)
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The wifey tried listening to KEZ this week (desiring some authentic Christmas music instead of me in the shower I suppose) but complained she kept hearing the same songs too frequently. Whaddya suppose their holiday rotation is? (I can't bear to listen.)
 
johndavis said:
Spent some time driving around Phoenix & Tucson this week...

The "Wow Factor" is definitely breaking all the rules, but some of those rules are there for a reason.

It's still hard to listen to for more than a couple of songs. Audio quailty on 95.1 is terrible - all kinds of MPEG artifacts make cymbals turn to trash. If you punched to 94.9 in the right part of town the same song had fewer artifacts, so maybe it's a difference in STLs.
Click to expand...

I have no idea the reason, but 95.1 (all I can really hear where I live) didn't sound bad before the wow factor. To me, there's something amok that isn't explained by a format change.
 
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