-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
NYC Metro Radio Ratings - Holiday 2022
- Thread starter pjc1961
- Start date
Who is to say that will remain the strategy? It seems that Audacy may be differentiating the stations differently, with WCBS taking a more longform, talk oriented approach.
They simulcast both WFAN and WINS on FM now. Their latest move makes it pretty clear the company doesn't believe AM has much of a future. Anyway, WCBS was always the more in-depth of the two all news stations. If they add more longform segments it still fits that philosophy.
Last edited:
I think we are making too much of WXBK's "limited signal." True, it's not as good as many of the FM stations in the NYC market. But it still covers about 80% of the population. It's not great once you get into Eastern Nassau County, Suffolk County or Fairfield County, Connecticut. But the five boroughs and close-in suburbs have no trouble getting 94.7. And it covers all of North Jersey fine.
Let's remember KYW's 103.9 simulcast in Philadelphia is a Class A with only 270 watts. The farther suburbs don't get a good signal with that one either. But again, 80% of the Philadelphia market gets it fine. And for those folks outside the good FM signal, there's still the 50,000 watt AM, be it KYW or WCBS.
Let's remember KYW's 103.9 simulcast in Philadelphia is a Class A with only 270 watts. The farther suburbs don't get a good signal with that one either. But again, 80% of the Philadelphia market gets it fine. And for those folks outside the good FM signal, there's still the 50,000 watt AM, be it KYW or WCBS.
Remember, the strategy of non-directional and lower frequency WCBS (AM) has been to serve the suburbs while directional WINS, with a bad signal to the western parts of the market, was to serve Manhattan and the Boroughs.
Already been suggested on here, not going to happen.
Don't you think Z100 is already doing that?
As evidenced by the current state of the station, "If you build it, they will come" does not apply. A CHR may bill better, but I doubt it will do much better than The Block.
I would suggest there is a lot more that radio could do than just spin records. True, music is cheap and easy to program, and the current ownership groups seem to be teetering on the edge of insolvency, unable to invest in the future. However the last BIA billing report I saw indicated that the highest billing stations are spoken word. I would recommend streaming WTKS 104.1 in Orlando - see what it sounds like yourself. Their talk sounded to me much like an FM Morning Show that never ends. I think it is a market leader both in ratings and billing to desirable demos. If the Block goes, that would be a worthy idea to try.
You seem to be passionate about Alternative... A question to you (and please, nobody else answer for her) if Alternative were available on an AM signal - a decently powered one - would you listen?
Many stations that program spoken word bill well because they lend themselves to higher spot loads, however the cost to produce the programming can result in lower profits than could be achieved with a more music focused format.
- Status